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ConfigureResultsA/B Testing
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Email Series and NumberEmail Send TimeOwnerSubject LineEmail Draft LinkGoalTarget Segment / PersonaSend ListTotal Emails SentTotal Emails BouncedTotal Emails DeliveredTotal Emails OpenedTotal ClicksTotal RepliesTotal Positive RepliesTotal Neutral RepliesTotal Negative RepliesPhone ConversationsDeliverabilityOpen RateClickthrough RateReply RatePositive Reply RateNeutral Reply RateNegative Reply RatePhone Call RateA/B Test DescriptionSummary of A/B Test Results
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ExampleDormant Email - 16:00 AMJoe Smith{FirstName}...more money!<<link>>15% Positive Reply RateLandlords with 3+ properties in SoHoSoHo Landords 120010190752819905495.00%39.47%37.33%10.00%4.74%0.00%6.67%2.11%Testing two subject linesTest A Won - 59% open rate vs. 35% open rate
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