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Dodgy DanConventional Craig
Fred the Producer
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I’m looking for someone to improve our website.
I’m looking for someone to improve our website.
I’m looking for someone to improve our website.
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OH no problem I am the best web developer. You can rest assured I will solve your problems.
I'm a web developer. I can probably help you out.
I'm a web developer. I can probably help you out.
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What’s your hourly rate?What’s your hourly rate?
What’s your hourly rate?
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For you, good price. $15$100/hr
I don't have one
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OKOK, Seems about normal
How do you price your work?
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We can give you the first 2 weeks free and after that just charge for the work we do. What'dye say?
I’ll give you a fixed price for the entire project. That way you’ll know prior to
making a purchasing decision exactly how much it’s going to cost you. Is that
acceptable?
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Can you tell me a little bit about the project?
Can you tell me a little bit about the project?
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We have an Ecommerce site selling post-life cats. Our taxidermy felines are growing in popularity. Our unique visitors to the site have increased 400% in 12 months.
We have an Ecommerce site selling post-life cats. Our taxidermy felines are growing in popularity. Our unique visitors to the site have increased 400% in 12 months.
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That's great! What do you need?
That's great! Why is this project becoming a priority now? Has something changed?
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I want to build in a function in the order process that enables a user to change the facial expression on the taxidermy cats at point of purchase.
This year we have seen that our cart abandonment rate has increased to over 80% for the last 6 months.
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Oh cool. what a great idea. I can build that for you.
OK so your cart abandonment rate has been over 80% for
6 months or so. Why is it becoming a priority now?
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Wonderful! How much will it cost?
Our main competitor Stuffed Bunnies just launched this new feature yesterday that allows their users to change the facial expression on the taxidermy rabbits at point of purchase. I’m concerned they are taking our market share.
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I have put an estimation together based on what you've told me. I have estimated that it will take me 100 hours to do this.

10hrs for refactoring of existing code
10hrs for DNS and NS re-dierction to impliment the custom URL
10hrs for something that you won't understand
10hrs for SQL performance tuning
20hrs for back-end and front-end development
10hrs for bla bla bla
20hrs for custom widget development
10hrs for javascript libarary udates and some other things that mean nothing to you.

my hourly rate is $100. thatl be 10K. Important note; this is only an estimation and the actual time taken to deleiver the site may differ.

Also, if you have forgotten to mention anything significant, it will increase the ultimate price
Why not use something off-the-shelf? Wouldn’t that be cheaper than
paying for custom code?
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Why hire someone like me? Couldn’t you save a ton of money by
outsourcing this to India?
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I want to get a better understnading of why we should do this. If you don't do this what will happen?
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If we do do this, and it was a success, what would that mean?
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How are we going to know if this is a huge success? what does success look lik
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Hourly billing encourages aimlessness - Allows you to get started before knowing your client’s goal. If you don’t have a goal, you can’t succeed. If you can’t succeed, your client isn’t going to be happy.
Well what would be amazing is... if we were able to reduce our abandonment rate to 15%
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