Behavioural Systems in Online Games
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Company
Platform / Game
Technology / ActionInformationLinks
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Riot
League of Legends
TribunalCrowdsourcing the community to drive evolution and moderation in their own community.http://na.leagueoflegends.com/en/news/game-updates/player-behavior/upgrading-tribunal
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Reform CardsShowing players feedback for their negative behaviors.http://forums.na.leagueoflegends.com/board/showthread.php?t=2380577
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Optimus PrimeTesting if priming can positively influence player behaviors in-game.http://gdcvault.com/play/1017940/The-Science-Behind-Shaping-Player
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Restricted Chat ModeCreating a customized punishment for verbal toxicity to encourage reform and learning how to be a positive communicator.http://forums.na.leagueoflegends.com/board/showthread.php?t=3241734
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HonourModifying player behavior with positive reinforcement.
http://www.psychologyofgames.com/2013/01/modifying-player-behavior-in-league-of-legends-with-honor/
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Behavioral AlertsNudging neutral and positive players back on track when they have a bad day.
http://forums.na.leagueoflegends.com/board/showthread.php?t=3388973&page=1#post37213312
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Positive SurprisesIntentionally using "surprises" to nudge players to be consistently positive each month.http://kotaku.com/league-of-legends-rewarding-people-who-played-nice-for-1677748724
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Party RewardsUsing party bonuses to improve player behavior.http://na.leagueoflegends.com/en/news/game-updates/features/team-party-ip-weekend
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Machine Learning FeedbackUsing the latest machine learning techniques to deliver feedback in real-time.http://games.on.net/2015/03/league-of-legends-ai-toxic-players/
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Justice ReviewsUsing intrinsic motivations to encourage players to contribute to the community and engage in Tribunal.http://www.surrenderat20.net/2012/09/new-tribunal-features-justice-review.html
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LeaverBusterReducing leavers/AFKs in the game with social pressure.
http://news.softpedia.com/news/League-of-Legends-Gets-Tougher-LeaverBuster-System-465807.shtml
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Ranked RestrictionsRemoving ability to play Ranked if a player is toxic, until they improve in Normals.http://boards.na.leagueoflegends.com/en/c/miscellaneous/1LJP1ovA-ranked-restrictions
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Machine Learning Detection of Intentional FeedersUsing machine learning to detect and insta-punish intentional feeders.
http://forums.na.leagueoflegends.com/board/showthread.php?t=4813730&page=1#post49542910
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MicrosoftXBLSmart Matchhttp://majornelson.com/2013/06/11/xbox-one-smart-match/
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http://news.xbox.com/2013/07/games-smartmatch-feature
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ValveCS:GOOverwatchCommunity-driven investigation and enforcement of disruptive behaviour.http://blog.counter-strike.net/index.php/overwatch/
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ValveDotA 2Report results / feedbackhttp://dota2.gamepedia.com/Report
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DotA 2Communication LimitsCommunication bans based on community reports of toxic behaviour.http://blog.dota2.com/2013/05/communication-reports/
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ArenaNetGuild Wars 2Day 1 Community StandardsStarting at launch, ArenaNet loudly and publicly enforced community standards, thus establishing friendly social norms at the outset.
https://www.reddit.com/r/Guildwars2/comments/yxx3m/suspensions_for_offensive_names_and_inappropriate/
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Guild Wars 2Day 1 Community StandardsGW2 has maintained a friendly and cooperative environment, years later.http://www.themarysue.com/guild-wars-2-the-friendliest-mmorpg-ever/
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Guild Wars 2Cooperative Design / Dynamic EventsLocalized events designed for cooperation. No ganking, no kill-stealing, all players share rewards.http://wiki.guildwars2.com/wiki/Dynamic_event
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Pocketwatch Games
MonacoCooperative DesignGame design that requires all players achieve objectives together.http://kotaku.com/how-my-game-cuts-down-on-online-gamer-obnoxiousness-493652383
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