Stakeholders
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Who touches the data? Who uses the data? When? How? Why? Reviewing internal processes will help build a comprehensive list of internal stakeholders. Web analytics, data request records and web searches can identify external stakeholders.
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Answer the questions to identify stakeholder (or stakeholder community). For each stakeholder (or community) create a line in the table at the bottom.
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Adapted from POSMAD interaction matrix detail, copyright 2005-8 Danette McGlivray, Granite Falls Consulting.
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What is the dataset?
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Plan
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Who identifies objectives and assigns priorities and resources?
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Who develops processes, business rules and standards?
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Obtain
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Who acquires information from sources?
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Who enters new data and creates records in the system?
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Store and Share
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Who supports the storing technology?
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Who supports the sharing technology?
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Who (inside and outside of your department and government) uses the data?
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Who (inside and outside of your department and government) collects similar or related data?
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Who submits open record requests for the data?
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Maintain
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Who decides what should be updated?
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Who makes actual changes in the system?
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Who needs to know about these changes?
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Apply
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Who directly accesses the data?
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What do web analytics for the relevant web pages tell you?
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Who (within your government) uses the information?
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Who (at other agencies) uses the information?
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Who (in the business sector) uses the information?
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Who (in the media, non-profit & public interest sector) uses the information?
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Who has requested or downloaded the data?
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Dispose
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Who sets the retention policy?
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Who archives the data?
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Who needs to be informed?
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For each stakeholder
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StakeholderContact personStages (P,O,S,M,A and/or D)
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Contact the author at sfsinger@campaignscientific.com, @sfsinger, 267-414-3119. Guide available for download at bit.ly/DQGuide. Submit feedback at bit.ly/SingleStepsFeedback
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