CopyPress Concept Bank Template (Public)
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On what website will this content reside?
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What is the site's main focus and purpose?
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What 5 words best describe the site's main audience?
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Please list your top 5 competitors.
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What is the MAIN purpose of this content? (i.e. attract attention, educate, generate traffic, get more subscribers, attract links)
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Please provide at least 2 links that exemplifies the type of content you prefer and explain reasons.
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What topic ideas do you have for the content?
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What topics or themes must be avoided?
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What “buzz words” are important to you?
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Shareable content evokes emotion (i.e. joy, fear, surprise, grief, anger, disgust). What shareable elements are you open to?
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Client Questionnaire
Client Information
Feeds
Resources
Supporting Details
Concept Ideas
Idea Worksheet