ABDEFGHIJKLMNOPQRSTUVWXYZ
1
Revenue Ceiling - Current velocity
2
Adjust all cells in yellow
3
Average job price$15,000.00
4
Average monthly leads15.00
5
Average cost per lead$300.00
6
Leads to estimate rate55%
7
Estimate to sales close rate35%
8
Total estimates8
9
Average monthly closed jobs2.9
10
Average monthly marketing spend$4,500.00
11
Job Acqusition Cost$1,558.44
12
Monthly Revenue Ceiling$43,312.50
13
Yearly Revenue Ceiling$519,750.00
14
Marketing ROI9.63
15
16
Profitable on ROI Calculator
17
Adjust all cells in yellow
18
Revenue
19
COGS65%
20
Overheads (everything but marketing)
15%
21
Profit Margin20%
22
Break-even ROI5.00
23
Actual ROI9.63
24
Profit Multiple0.92
25
Profit Percentage9.61%
26
Profit Dollars$49,950.001110.00%
27
28
Marketing Spend Calculator
29
How much do you neeed to spend to hit your revenue goals
30
Adjust all cells in yelllowYearly
31
What's your revenue today?$1,000,000.00
32
What revenue do you want to get to?$1,500,000.00
33
What's your average job price$32,000
34
Whats your average cost per lead$150
35
What's your lead to estimate rate30%
36
What's your sales close rate25%
37
38
Sales needed to hit goal15.625
39
Estimates needed to hit goal62.5
40
Leads needed to hit goal208
41
Marketing Spend Needed$31,250
42
Marketing Spend ROI16
43
44
45
Job Profit Calculator
46
47
48
49
50
51
52
53
54
55
56
57
58
59
60
61
62
63
64
65
66
67
68
69
70
71
72
73
74
75
76
77
78
79
80
81
82
83
84
85
86
87
88
89
90
91
92
93
94
95
96
97
98
99
100