Template: AI Use Cases and Workflows Plan

	A	B	C	D	E	F	G	H	I	J	K	L	M	N
1	Content Creation
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3		Strategic Initiative	Use Case	Tools to Eval/Use		Assessment & Implementation Phases* (Timeline)				Desired Impact	Potential Impact (H/M/L)	Resource & Budget Needs	Owner(s)	Comments & Key Considerations
4		Strategic Initiative	Use Case	Existing	New (as needed)	Explore	Pilot	Expand	Integrate	Desired Impact	Potential Impact (H/M/L)	Resource & Budget Needs	Owner(s)	Comments & Key Considerations
5	Brand & Comms	Initiative 1									High
6		Initiative 2									Medium
7		Initiative 5									Low
8	Product Marketing
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11	Content Marketing
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14	Demand Gen
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17	Customer Marketing
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20	Digital & Web
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23	Field Marketing
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26	Marketing Ops
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29	CMO & Chief of Staff
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32	Cross- functional
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35													www.growthpath.net
36	*See AI Adoption Cycle below							Sample AI Use Cases:
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