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DAT PARTNER RATE CARDWholesale CPMMonthly MinimumsRecom. Retail
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Display AdvertisingWholesaleRecommended Retail
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Display$5.50 A creative fee of $150 will apply if the custom ad set created by our team does not meet the 100K Impression Count delivered in 90 days.$11.00
Campaign is a data targeted banner campaign optimimizing based off of behavior, demo and GEO target at zip, city, metro and up.
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Addressable Display$6.00 $12.00
Campaign is a data targeted banner campaign based on house hold demo, interests, and online behavior.
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Keyword Display$6.00 $12.00
Campaign targets users based on keywords user searched for prior to ad placement.
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Geofence + Conversions$7.00 $14.00
Display campaign targeting specific devices that are known to dwell in the residential addresses provided by client. HH extension can reach every device in the house. Add conversion foot traffic attribution
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*All Display campaigns will have a site pixel to be added for retargeting. (NOT available for Geofencing campaigns). Pixel can be downloaded in the Partner Portal.*
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Video AdvertisingWholesaleRecommended Retail
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Pre Roll $18.00 $27.00
Video campaign that is not skippable, and is targeting based on contextual + GEO target at zip, city, metro and up
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Keyword Pre Roll$19.00 $28.50
Video campaign that is not skippable, and served to users who are pre-defined to have certain intereses based on browsing history, content they are viewing and other behaviors.
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Addressable Pre Roll$19.00 $28.50
Video campaign that is not skippable, and is served to HH Level Curated 3rd Party Data based on gender, age, income level, educational status, and parenting status.
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YouTube (CPCV)$0.10 $500 Minimum Spend$0.15 pay per view
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CTV$31.00 $46.50
Connected TV (CTV) allows you to target a streaming audience watching premium network content – on a television screen – in a relevant location - non skippable. 100% Big Screen Streaming Video - 15 or 30 sec spots
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Addressable CTV$32.00 $48.00
Connected TV (CTV) allows you to target a streaming audience watching premium network content – on a television screen – Ads are served to a custom geography with zip code-level targeting, interests, and HH demo.
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OTT Plus (90% TV / 10% Other )$29.00 $43.50
Over-the-Top (OTT) allows you to target a streaming audience watching premium network content – on any device – in a relevant location. Geo Targeted Mix of CTV (90%) & OTT (10%)
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Addressable OTT Plus$30.00 $45.00
Over-the-Top (OTT) allows you to target a streaming audience watching premium network content – on any device – in a relevant location. Ads are served to a custom geography with zip code-level targeting, interests, and HH demo.
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OTT (65% TV / 35% Other)$28.00 $42.00
Over-the-Top (OTT) allows you to target a streaming audience watching premium network content – on any device – in a relevant location. Ads are served to a custom geography with zip code-level targeting. - Best Seller: Mix of CTV (65%) and OTT (35%)
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Addressable OTT$29.00 $43.50
Over-the-Top (OTT) allows you to target a streaming audience watching premium network content – on any device – in a relevant location. Ads are served to a custom geography with zip code-level targeting, interests, and HH demo.
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Programmatic AudioWholesaleRecommended Retail
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Streaming Audio$15.00 $22.50
Streaming audio allows you to target a streaming audience listening to audio content in a relevant location at zip level and up, demos, genre music, podcast content.
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Addressable Streaming Audio$16.00$24.50
Streaming audio allows you to target a streaming audience listening to audio content in a relevant location at zip level, HH Level Curated 3rd Party Data based on demo, interests, behavior
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Partner Portal CUSTOM Creatives
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DisplayA creative fee of $150 will apply if the custom ad set created by our team does not meet the 100K Impression Count delivered in 90 days.
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Streaming AudioA creative fee of $150 will apply if the creative created by our team does not meet the 50K Impression Count delivered in 90 days.
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PrerollA creative fee of $200 will apply if the creative created by our team does not meet the 75K Impression Count delivered in 90 days.
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CTV/OTTA creative fee of $200 will apply if the creative created by our team does not meet the 50K Impression Count delivered in 90 days.
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YouTubeA creative fee of $200 will apply if the creative created by our team does not meet the 9K Impression Count delivered in 90 days.
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Creative request fees are added to billing AFTER the 90-day timeline has passed (even if the creative is not tied to an active campaign)
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Social AdsWholesaleRecommended Retail
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Paid - Social Tier 1: $250 Min. Flat Rate$750 - $1000Per month$250 MF
Partner matches our service fee. Total retail is the cost of media + combined service fee.
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Paid - Social Tier 2: 25% GD Fee$1001 - $1500Per month25% MF
Partner matches our service fee. Total retail is the cost of media + combined service fee.
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Paid - Social Tier 3: 20% GD Fee$1501+Per month20% MF
Partner matches our service fee. Total retail is the cost of media + combined service fee.
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Paid - Impression Based $12 CPM25,000 Impressions Monthly Minimum$22 CPM Suggested Retail
Objectives available:Traffic, Video Views, Post Engagement, Reach
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Search Engine Marketing Ads (SEM)WSale Mgmt FeeReseller Mgmt FeeTotal Retail Mgmt Fee
Ex: $1000 total retail fee; $350 mgmt fee total at 35%.
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SEM Tier 1 - $1,000 - $2,499 - 35% Total Mgmt Fee17.50%17.50%35%
Total retail is cost of media + combined service fee.
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SEM Tier 2 - $2,500 - $4,999 - 30% Total Mgmt Fee15.00%15.00%30%
Total retail is cost of media + combined service fee.
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SEM Tier 3 - $5,000 - + - 25% Total Mgmt Fee12.50%12.50%25%
Total retail is cost of media + combined service fee.
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Please Note: 90 Day Flights Required for All SEM Campaigns. After 90 Days you can renew month to month.
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Email MarketingWholesaleRecommended Retail
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Email Marketing 25k+$15.00 25,000+$30CPM
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Email Marketing Under 25k$300.00 Under 24,999$600 Flat Rate
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Email Retargeting$15.00 40,000$30CPM
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Email Marketing Creative Fee **Custom fees may apply based on creative needs.$150.00 $200 Flat Rate
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Email Reblasts to Opens Follow Same Rates as Normal Emails Blasts
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Website ProductsWholesaleRecommended Retail
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Website - Quick Build 2-10 PagesRFP RequiredRFP Required
Basic 2-10 pages, mobile responsive site. Hosted on secure platform, with daily back ups.
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Website - Hosting $49 $98
Automatic updates, Backups, Threat monitoring, Staging environment, Documentation/training for GSC and GA setup, Edge content delivery with global CDN, Site monitoring alerts, Optimal front & backend performance, DNS support.
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Website - Hourly Work (Dev)$150.00 min 1 hour$150
Available only for sites we have built and are hosting.
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Website - Marketing Landing/Splash Page$300.00 $450
This is for the build of a single landing page.
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Website - Zip File of Website for Web Transfer Purposes (Cancels Only)$150.00 One time fee$200
Website files are organized and zipped up in a folder for website transfer requests.
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Plugins - CUSTOM QUOTE REQUIREDRFP RequiredRFP Required
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SEO ServicesWholesaleRecommended Retail
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SEO Local $300.00 $500.00
Deep Audit, Google Search Console (GSC) Integration, Google My Business listing optimization, Website Recommendation Report, On-Site Optimization Recomendation, Directory Optimization, Monthly Reporting
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SEO BaseAudit/RFP RequiredAudit/RFP Required
SEO LOCAL plus On-Site Optimization, Directory Optimization, Monthly Reporting, and Content Creation
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SEO GrowthAudit/RFP RequiredAudit/RFP Required
SEO Base plus, recommended ## pages of content per month, ## hours of off-site link building
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SEO Growth Plus+Audit/RFP RequiredAudit/RFP Required
SEO Growth plus, higher ### pages of content per month, ### hours of off-site link building, link quality control, backlink audits
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Cannabis Wholesale
MIN Monthly IMPRESSIONS
Recommended Retail
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Cannabis - Display$1050,000 IMP MIN$15
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Cannabis - Display Addressable Geo$1550,000 IMP MIN$18
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Cannabis - Video In-Banner$2250,000 IMP MIN$24
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Cannabis - Video Pre-/Mid-roll$2250,000 IMP MIN$33
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Cannabis - Video PreMid-Roll Addressable Geo$2550,000 IMP MIN$35
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Cannabis - Video OTT/CTV 100% large screen targeting$3550,000 IMP MIN$50
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Cannabis - Video OTT/CTV Addressable Geofencing$3850,000 IMP MIN$52
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Cannabis - Email Marketing - 25K impressions$1525,000 IMP MIN$30
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Cannabis - DOOH$2550,000 IMP MIN$40
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DOOHWholesale
MIN Monthly IMPRESSIONS
Recommended Retail
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DOOH Standard$2050,000 IMP MIN$35
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DOOH Targeted$2550,000 IMP MIN$40
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