| A | B | C | D | E | F | G | |
|---|---|---|---|---|---|---|---|
1 | Task | Start here | Step 1 | Step 2 | Step 3 | Reference | |
2 | SEO AUDIT CHECKLIST | ||||||
3 | SEO audit step-by-step | ||||||
4 | Check which pages are indexed by search engines | URL miners | Upload your sitemap to get data | Select Miner: Index Checker | Check whether all pages from the sitemap are indexed or not | https://help.marketingminer.com/en/article/bulk-site-indexation-check-on-google/ | |
5 | Analyze your landing pages using Google Analytics | URL miners | Connect your GA account and set up Landing Pages as data filter to export the file | Select Miners: Status Code & Indexability Checker | Look for 4xx errors and non-indexed URLs. | https://help.marketingminer.com/en/article/url-indexability/ | |
6 | Find indexing problems | URL miners | Upload a sitemap | Select Miners: Status Code & Indexability Checker | Look for 4xx errors and web pages that Google isn’t indexing. | https://help.marketingminer.com/en/article/url-indexability/ | |
7 | Scan your product pages for 4xx errors and redirect chains | URL miners | Enter your feed URL | Select Miners: Status Code & Index Checker | Analyze all product pages with redirects and returning 4xx errors. | https://help.marketingminer.com/en/article/status-codes-and-redirects-check/ | |
8 | Identify Page Speed issues at scale and measure your Core Web Vitals metrics | URL miners | Enter a sitemap | Select Miner: Page Speed | Identify pages with slow loading time and inspect what causes them to load slowly. | https://help.marketingminer.com/en/article/bulk-check-load-speed-of-page-and-its-usability/ | |
9 | Find broken links | URL miners | Enter a sitemap | Select Miner: Broken Link Checker | Check your crawled sitemap for broken links (4xx and 5xx errors). | https://help.marketingminer.com/en/article/broken-link-checker/ | |
10 | Test your hreflang tags (only for multilingual websites) | URL miners | Enter a sitemap | Select Miner: Hreflang Checker | Identify the errors to ensure all your hreflang tags are implemented properly. | https://help.marketingminer.com/en/article/hreflang-checker/ | |
11 | Analyze structured data | URL miners | Enter a sitemap | Select Miner: Structured Data Checker | Check if your web pages use structured data and what markup types are implemented. Do you use rich results to your advantage? | https://help.marketingminer.com/en/article/structured-data-checker/ | |
12 | Monitor your site for changes | Projects | Create a new project | Navigate to the Alerts section | Set up alerts for changes in your H1, title, structured data, robots.txt file, and more to idenfity any site issues as soon as they arise. | https://help.marketingminer.com/en/article/alerting/ | |
13 | Identify and eliminate keyword cannibalization | Profilers | Enter your domain and select a country from the list of available options | Navigate to the Cannibalization section | Identify affected pages to improve your online visibility. | https://help.marketingminer.com/en/article/cannibalization/ | |
14 | Conduct content analysis and find images with missing ALT text | URL miners | Enter a sitemap or individual URLs | Select Miner: Content Analysis | Spot articles that need your immediate attention by looking at data such as title length, H1, meta description, word length, number of links, and images without ALT text. Do you need to address any thin or duplicate content issues? | https://help.marketingminer.com/en/article/content-analysis/ | |
15 | Check for duplicate content | URL miners | Enter a sitemap to scan all content | Select Miner: Plagiarism Checker | Detect duplicate content and find out who copied your content. | https://help.marketingminer.com/en/article/plagiarism-online-checker/ | |
16 | Review your search appearance | Profilers | Enter your domain and select a country from the list of available options | Navigate to the Search Visibility section | Discover keywords that bring you the most traffic and get a list of your most important pages where you can focus your on-page SEO audit. | https://help.marketingminer.com/en/article/search-visibility/ | |
17 | Reveal competitor keywords and top traffic pages | Profilers | Enter competitor's domain and select a country from the list of available options | Navigate to the Top Pages section | Evaluate the performance of your competitors’ top landing pages and explore what keywords they are ranking for. Uncover their strenghts and weaknesses to define your plan of action. | https://help.marketingminer.com/en/article/top-pages/ | |
18 | Monitor technical SEO changes that can affect your overall website performance | Projects | Open your Project | Navigate to the Alerts section | Set up automatic email alerts to track changes on your website. | https://help.marketingminer.com/en/article/alerting/ | |