Future Backers Market Map - [Template]

	A	B	C	E
1	Future Backers Market Map
2	This document is for recording all of the places your avatar is currently hanging out. Remember, we can't expect them to come to us, we need to fish where the fish already are. Before starting this Market Map, you should have already completed:
3	Secret Formula Worksheet, found here:	https://docs.google.com/document/d/1qNz3jZsJZxBUBGetP3P80JfXZZX9Vdnlb9Sffxa-m0Q/edit?usp=sharing
4	Audience Segments Worksheet, found here:	https://docs.google.com/document/d/13OrlZRUtF2hRXn9jov13mHa6wssv8ypkVWP0MctIyCI/edit?usp=sharing
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7	To begin, review the two filled out worksheets above and generate a list of the most relevant key words you'll want to search for to find your ideal reader. Record those keywords below.
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9			Tips for Conducting Google Searches
10			Blog: [keyword]
11	Keywords		Forum: [keyword]
12	ex. horror		Podcast: [keyword]
13	killer clown		Convention: [keyword]
14	glasgow
15	vigilante		Social Media Searches
16			Search.Twitter.com [keyword]
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18			Survey your audience to help you fill this out faster!	Partner Up!
19			Note, you could spend weeks filling out this market map. We recommend you only spend a couple of hours here. (The bigger your goal, the more time you should spend on this activity.) Eventually, you'll want to survey (formally or informally) members of your existing audience to help uncover additional places to add to your market map. Not only will this help you find more places to promote your work, but it will also build engagement with your current audience. (People LOVE giving recommendations for the stuff they love!)	You may want to team up with 1 or 2 people in the course who want to entertain a similar audience as you to fill out this exercise. (Ex. one person research websites/podcast, the other take Facebook and forums.) This will make things easier on the all of you, and uncover more contacts than you'd likely uncover on your own.
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22			An editable Google Sheets version of this spreadsheet can be found here:
23			https://docs.google.com/spreadsheets/d/1Z4Yz2YKljqaFcIprxgWAnEeAkaIyHxmOEhROU7KKhTk/edit?usp=sharing
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