Leafleting Impact Calculator
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Welcome to the ACE Leafleting / Online Ads Impact Spreadsheet.
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Here, you will be able to estimate the change in welfare of farm animals brought about by your donation to veg outreach leafleting or online veg outreach advertisements.

To enter the amount of your donation in the green cells or if you wish to adjust the estimates made in the white cells, go to File>Make a Copy or File>Download As. If you have sources of information that improve on the sources we've cited and think we should update the master copy, please let us know.
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Lower BoundBest EstimateUpper BoundMeanSigma
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Input your donation amount here:$1
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Type of donation:Online ads
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Include wild fish in totals:No
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Include shellfish in totals:No
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Significance:90%1.645
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total reduction of animals on factory farms: (NPL*AYL*AEPY*CEF)Cows:-0.0040.0160.03500
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Pigs:-0.0140.0560.12600
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Chickens:-0.93.7.32
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Turkeys:-0.020.0430.10600
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Fish (farmed):-0.090.250.5800
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Fish (wild):-1.12.96.932
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Shellfish (farmed):-2.67.317.176
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Shellfish (wild):-2.47.417.176
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Total:-0.93.47.733
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total reduction in factory farmed years: (NPL*AYL*AEPY*AYLA*CEF)Cows:-0.6390.020.67900
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Pigs:-0.0080.030.06800
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Chickens:-0.110.380.8700
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Turkeys:-0.0050.010.02500
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Fish (farmed):-0.140.370.8800
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Shellfish (farmed):-0.91.53.911
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Total:-0.220.811.8411
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Front end
Error Propagation
Leaflets / Ads
Animal Data
Animals Spared Per Leaflet/Click