Market Prioritization Template (make a copy!)

	A	B	C	D	E	F	G	H	I	J	K	L	M	N	O	P	Q	R	S	T	U	V	W	X	Y
1																WB	WB	WB	WB	Industry Data	Research	Internal Data	Internal data	Internal data	WB
2	Output		Factor Calculation			Data Harmonization										Data Input
3	Overall					Macro				Product Market Fit				Risk		Macro				Product Market Fit				Risk
4		Factor Weights	1	2	2	1	1	1	1	1	3	3	1	2	1
5	Country	Country Score	Macro	PMF	Risk	GDP	GDP per Capita	GDP Growth	Population	Consumer Adoption	Legislation	Partner Footprint	Current Scale	Operations	Doing Business	GDP	GDP per Capita	GDP Growth	Population	Consumer Adoption	Legislation	Partner Footprint	Current scale	Operations	Doing Business

6	S. Korea	1475	225	1400	-150	50	50	75	50	100	300	300	25	-50	-25	1,673,916	32,422.60	2.6	51,628.12	57	5	5	1	5	5
7	France	1400	250	1350	-200	75	50	75	50	75	300	300	25	-50	-50	2,779,092	40,886.30	2.5	67,971.31	25	5	5	1	2	33
8	Belgium	1325	175	1350	-200	25	50	75	25	75	300	300	25	-50	-50	583,436	49,926.80	3	11,685.81	31	5	5	1	2	46
9	United Kingdom	1300	250	1200	-150	75	50	75	50	75	225	300	25	-50	-25	3,089,073	46,125.30	4.3	66,971.40	27	4	5	1	2	8
10	Germany	1275	225	1200	-150	75	50	50	50	75	225	300	25	-50	-25	4,082,469	48,718.00	1.8	83,797.99	47	4	5	1	2	22
11	UAE	1225	225	1150	-150	25	75	100	25	50	225	300	25	-50	-25	507,064	53,708.00	7.9	47,778.34	10	4	5	1	4	16
12	China	1150	300	1050	-200	100	25	75	100	75	150	300	25	-50	-50	17,963,171	12,720.20	3	1,412,175.00	31	3	5	1	3	32
13	Saudi Arabia	1125	225	1150	-250	50	50	100	25	50	225	300	25	-50	-75	1,108,572	30,447.90	8.7	36,408.82	10	4	5	1	3	63
14	Australia	1075	225	1300	-450	50	75	75	25	50	300	300	100	-200	-25	1,692,957	65,099.80	4.3	26,005.54	22	5	5	5	1	14
15	New Zealand	1075	175	1350	-450	25	50	75	25	75	300	300	100	-200	-25	248,102	48,418.60	2.9	5,124.10	28	5	5	5	1	1
16	US	1075	325	1000	-250	100	75	50	100	50	150	300	50	-100	-25	25,439,700	76,329.60	1.9	333,287.56	24	3	5	3	1	6
17	Netherlands	1075	225	1050	-200	50	75	75	25	75	150	300	25	-50	-50	1,009,399	57,025.00	4.3	17,700.98	28	3	5	1	2	42
18	Canada	1075	225	1000	-150	50	75	75	25	50	150	300	25	-50	-25	2,161,483	55,522.40	3.8	38,929.90	20	3	5	1	2	23
19	Singapore	1000	200	950	-150	25	75	75	25	100	75	300	25	-50	-25	466,788	82,807.60	3.6	5,637.02	57	2	5	1	1	2
20	Mexico	925	225	950	-250	50	25	75	75	25	150	300	25	-50	-75	1,465,854	11,496.50	3.9	127,504.13	5	3	5	1	2	60
21	Spain	875	225	850	-200	50	50	100	25	50	75	300	25	-50	-50	1,417,800	29,674.50	5.8	47,778.34	20	2	5	1	2	31
22	Brazil	800	250	800	-250	50	25	75	100	25	75	300	25	-50	-75	1,920,096	8,917.70	2.9	215,313.50	4	2	5	1	3	87
23	Colombia	750	200	800	-250	25	25	100	50	25	75	300	25	-50	-75	343,622	6,624.20	7.3	51,874.02	9	2	5	1	3	67
24	India	700	300	650	-250	75	25	100	100	25	225	75	25	-50	-75	3,416,646	2,410.90	7.2	1,417,173.17	8	4	1	1	4	62
25	Argentina	250	150	400	-300	25	25	75	25	50	75	75	25	-50	-100	631,133	13,650.60	5	46,234.83	10	2	1	1	3	126
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