Effort_v_Payoff
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While choosing among possible projects, consider the likely payoffs for each, and the effort and resources that will be required. Think broadly. Money is important, but there are other factors as well -- staffing, public perception, etc. Do not ignore low-cost, medium-payoff projects, which can be good starter projects, building competence and credibility.Enter names of possible projects in the appropriate place in the box. Expand box as necessary.
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EffortHigh
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Medium
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Low
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LowMediumHigh
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Payoff
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Contact the author at sfsinger@campaignscientific.com, @sfsinger, 267-414-3119. Guide available for download at bit.ly/DQGuide. Submit feedback at bit.ly/SingleStepsFeedback
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