Sample P&L

	A	B	C	G	H	I
1	Revenue		Percentages
2	Stripe Revenue	$67,282.38	67.28%
3	Paypal Revenue (Payments Received)	$32,720.00	32.72%	Revenue	$100,000.00	100.00%
4	Total Sales	$100,000.00	100.00%	Fees	$3,083.71	3.08%
5				Refunds	$2,058.80	2.06%
6	Fees			Disputes	$173.83	0.17%
7	Stripe	$2,085.75	3.10%	Cost of Goods	$43,340.00	43.34%
8	Paypal (Fees)	$997.96	3.05%	Marketing	$33,410.00	33.41%
9	Total Fees	$3,083.71	3.08%	Other	$15,400.00	15.40%
10				Total Expenses	$97,466.35	97.47%
11	Refunds
12	Stripe	$1,460.03	2.17%	Net Profit	$2,533.65	2.53%
13	Paypal	$598.78	1.83%
14	Total Refunds	$2,058.80	2.06%
15
16	Disputes
17	Stripe	$134.56	0.20%
18	Paypal (Dispute Activity)	$39.26	0.12%
19	Total Disputes	$173.83	0.17%
20
21	Cost of Goods Sold (COGS)
22	Cost of Product	$19,200.00	19.20%
23	Cost of Boxes	$1,440.00	1.44%
24	Cost of Shipping	$15,500.00	15.50%
25	Cost of PIck and Pack	$4,200.00	4.20%
26	Cost of Freight	$3,000.00	3.00%
27	Total COGS	$43,340.00	43.34%
28
29	Ads
30	Facebook Ads	$23,410.00	23.41%
31	Pinterest Ads	$3,700.00	3.70%
32	Google Ads	$4,200.00	4.20%
33	Other Marketing	$2,100.00	2.10%
34	Total Ads	$33,410.00	33.41%
35
36	Other
37	Legal Services	$0.00	0.00%
38	Salaries	$10,100.00	10.10%
39	Other	$5,300.00	5.30%
40	Total Other	$15,400.00	15.40%
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