Marketing Dashboard

	C	D	E	F	G	H	I	J	K	L	M
1		From	To
2		2022-2-16	2022-2-25
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4	Ad Source	facebook
5	Ad Campaign	fb_campaign_3
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7	metric	2022-2-16	2022-2-17	2022-2-18	2022-2-19	2022-2-20	2022-2-21	2022-2-22	2022-2-23	2022-2-24	2022-2-25
8	impressions	964488	209209	90080	985693	568345	641247	322760	258453	874332	735268
9	clicks	9099	5905	8437	6013	2212	7388	321	9455	7725	6207
10	leads	94	74	32	79	44	3	7	65	48	44
11	purchases	8	0	1	2	6	2	1	9	5	7
12	revenue	36813	85601	28424	99847	24607	23991	90487	44147	76404	30051
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14	Conversions
15	Impr → Click	0.94%	2.82%	9.37%	0.61%	0.39%	1.15%	0.10%	3.66%	0.88%	0.84%
16	Click → Lead	1.03%	1.25%	0.38%	1.31%	1.99%	0.04%	2.18%	0.69%	0.62%	0.71%
17	Lead → Purch	8.51%	0.00%	3.13%	2.53%	13.64%	66.67%	14.29%	13.85%	10.42%	15.91%
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19	Average Check	$4,602		$28,424	$49,924	$4,101	$11,996	$90,487	$4,905	$15,281	$4,293
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