Sports and Entertainment Marketing
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ABCDEFGH
1
Semester At A Glance
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Sports and Entertainment Marketing
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4
1st/4th Grading Period2nd/5th Grading Period3rd/6th Grading Period
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Unit of Study:
Employability
Unit of Study:
Promotions
Unit of Study:
Sponsorships and Contracts
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TEKS:130.386 c 1. A-GTEKS:130.386 c 9. A-BTEKS:130.386 c 17. A-F
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Unit of Study:
Business Concepts
Unit of Study:
Risk
Unit of Study:
Endorsements
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TEKS:130.386 c 2. A-DTEKS:130.386 c 10. A-BTEKS:130.386 c 18. A-C
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Unit of Study:
Functions of Marketing
Unit of Study:
Selling
Unit of Study:
Branding
10
TEKS:130.386 c 3 A-HTEKS:130.386 c 11. A-ETEKS:130.386 c 19. A-E
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Unit of Study:
Distribution Channels
Unit of Study:
Sports and Entertainment Scope
Unit of Study:
Licensing
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TEKS:130.386 c 4. A-BTEKS:130.386 c 12. A-GTEKS:130.386 c 20. A-D
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Unit of Study:
Profitability
Unit of Study:
Demographics
Unit of Study:
Fan Experience
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TEKS:130.386 c 5. A-CTEKS:130.386 c 13. A-BTEKS:130.386 c 21. A-H
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Unit of Study:
Marketing Informaiton system
Unit of Study:
Sport and Entertainment Industry
Unit of Study:
Communication
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TEKS:130.386 c 6. A-BTEKS:130.386 c 14. A-CTEKS:130.386 c 22. A-I
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Unit of Study:
Pricing Strategies
Unit of Study:
Marketing in Sports/Ent
Unit of Study:
Marketing Success
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TEKS:130.386 c 7. A-BTEKS:130.386 c 15. A-ETEKS:130.386 23. A-C
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Unit of Study:
Product Planning
Unit of Study:
Event Marketing
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TEKS:130.386 c 8. A-CTEKS:130.386 c 16. A-C
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