ABCDE
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TitleThumbnailElementsColorOther (curiosity hook)
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The Many Faces of Donald Glover
Clear face
Two layers		High contrast
Dominant color		Social hacking. Uses face of famous person to draw attention and create emotion.
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Lil Xan Deserves His Failure
Simple bold text
Clear face		High contrast
Dominant color		Social hacking. Uses face of famous person to draw attention and create emotion.

Hints at climax of the video without giving too much away. Inspires curiosity.
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7 Days Stranded At Sea
Three element rule
False realism		High contrast
Dominant color		Hints at potential danger - inspiring curiosty. Plays into viewers emotion; wondering if he will survive the challenge.
The stakes are made visible, inspiring viewer curiosity.
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Would YOU Quit School For $100,000?
Three element rule
Clear face		Vibrant subjectMoney and facial subject of the child clearly and simply visualises the concept of the video. The stakes are made visible, inspiring viewer curiosity.
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Overnight in the World's Oldest Underwater Hotel
Three element rule
Simple bold text
Clear face		High contrast
Dominant color		The viewer is hooked as their curiosity demands they find out what the "World's Oldest Underwater Hotel" looks like.
The thumbnail compliments this by teasing a glimpse - while also further attacking curiosity.
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Turning $0.01 Into $1,000 in 24 Hours
Three element rule
Clear face		High contrast
Dominant color		Video concept very clearly visualised, while also using Ryan Trahan's face as an opportunity for social hacking.
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Overnight in the World's Loneliest House
Three element rule
Simple bold text
False realism		High contrast
By recreating an exaggerated version of the concept conveyed by the title; the viewer is led by their emotion and imagination. Questions quickly start to arise.
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I Spent 100 Days in the Metaverse
Three element rule
Simple bold text
Two layers		High contrast
Vibrant subject
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Convicts Who Were Killed In Court
Three element rule
False realism		Dominant color
Vibrant subject		False realistic recreation of an extreme-case of the scenario described in the title. Inspires curiosity.
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5 Social Traits To Charm People With Ease
Three element rule
Simple bold text
High contrastDepicts the results occuring, while keeping the method intentionally vague. People will wonder what she is doing to cause his reaction - and will have to click to find out.
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8 Stoic Tricks To Win Any Argument
Simple bold text
Clear face
High contrast
Dominant color
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5 Awful Habits That Make People Instantly Like You Less
Three element rule
Simple bold text
Clear face		The viewers curiosity is attacked as they want to know what to avoid doing. Perhaps they are making this same mistake; they will only know if they watch the video.
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Barack Obama Brother Reveals The Truth Behind Barack’s Hidden Secret!!!
Three element rule
Simple bold text
Clear face
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7 Ways To Make $10,000/Month In 2023
Clear face
Two layers		High contrast
Dominant color
Vibrant subject		By keeping the thumbnail intentionally simple and vague, the viewer is given no hints which may satisfy the curiosity raised by the title.
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Zero to a Million Dollar Business in a Month
Three element rule
Simple bold text
Clear face
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The Money Expert: "Do Not Buy A House!" 10 Ways To Make REAL Money: Ramit Sethi
Simple bold text
Clear face		High contrast
Statement is highly contradictive to popular belief. This instantly inspires curiosity as viewer is forced to question their own beliefs. They click as an emotional response.
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The Man Behind the Sidemen's $100M Empire
Simple bold text
Clear face		Vibrant subjectThe subject is kept secret, despite being surrounded by well-known personalities. The curiosity point becomes the person in question's identity and accreditation.
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The Dream Interview
Simple bold text
Clear face		Vibrant subject
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What really happened at the MrBeast Burger Opening
Simple bold text
Clear face
Two layers		By keeping the thumbnail intentionally simple and vague, the viewer is given no hints which may satisfy the curiosity raised by the title.
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When A Killer Realizes His Victim Tricked Him
Simple bold text
Clear face
Two layers		By keeping the thumbnail intentionally simple and vague, the viewer is given no hints which may satisfy the curiosity raised by the title.
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CRAZIEST Moments This NBA Season..
False realismHigh contrast
Dominant color		False realistic recreation of an extreme-case of the scenario described in the title. Inspires curiosity.
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1 in 1,000,000 NBA Moments
False realismFalse realistic recreation of an extreme-case of the scenario described in the title. Inspires curiosity.
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The Real Ellen - The Bitter Truth Behind The Daytime Icon
Clear faceHigh contrast
Dominant color		Ellen's face is well-known - and so by hinting at a darker side: our curiosity is triggered.
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Busting 100 Myths In 24 Hours!
Three element rule
Clear face
False realism		Vibrant subjectFalse realistic recreation of an extreme-case of the scenario described in the title. Inspires curiosity.
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Facing 100 Fears In 24 Hours!
Clear face
False realism		False realistic recreation of an extreme-case of the scenario described in the title. Inspires curiosity.
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Why roller coaster loops aren't circular
Three element rule
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Why You Should Be More Pretentious
Three element rule
Simple bold text
Two layers
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How to Get Rich Starting From $0
Three element rule
Clear face
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So THIS is how you get away with murder.
Three element rule
Clear face		High contrast
Dominant color
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The Collapse Of Financial America
Three element rule
Simple bold text
Clear face
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The music industry is literally a scam
Simple bold text
Clear face
Two layers		High contrast
Dominant color
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When Directors Go To The Absolute Extreme
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Why Jake Gyllenhaal is the Bravest Actor of our Generation
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Why Men Love "Literally Me" Characters
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I Got A Presidential Pardon For A Crime I Committed In 2009
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How Restoration Videos Are Faked
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The Satisfying Downfall of Adam22
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Sneako’s New Response To Penguinz0 Is Wild…
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The Viral Kanye West Clone Theory Explained
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The Victims of Bill Burr
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How Will Smith Forced His Son to Fail
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Disney is Perfectly Happy With Their Catastrophic Downfall
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The Leaked Letter That Destroyed Ashton Kutcher's Credibility
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Keanu Reeves Refused to Sell His Soul to Hollywood
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Why Gordon Ramsay Pretends to Be Something He's Not
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How The Rock Held Hollywood Hostage for 10 Years Straight
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The Victims of 50 Cent
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Adin Ross Will Never Change
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The NBA's Dumbest Wannabe Gangster
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The Brutal Lies of Shia LaBeouf
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The Tragic Real-Life Story of Macaulay Culkin
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Why 6ix9ine isn't Dead
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The Tweet That Made Everyone Hate Kid Cudi (Now He Wants to Give Up)
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The Game Show Host that Kisses Kids..
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I Spent $1000 On Terrible Wish Products
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How Tyreek Hill SAVED Tua Tagovailoa's NFL Career
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The F1 Driver Who Survived The Impossible
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The Disturbing History of Coca-Cola
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The Illegal Rise of Spotify
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ROLEX: The Most Secretive Business In The World
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Why Red Bull Isn’t A Drink Company
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Why Pepsi Went Bankrupt
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NBA Players That FORCED Rule Changes…
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How This NBA Star Became A Homeless Man..
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Why You’re Wrong About Joaquin Phoenix
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Change Your Life - One Tiny Step at a time
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Why GenZ Hates Working
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Grand Theft Auto VI's $2,000,000,000 Scandal
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Disrupt's $500,000 YouTube Scam
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Why Hytale Doesn't Exist
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Minecraft's Most Wanted $8,600,000 Hacker
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How GlennMC Scammed Millions
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you might be using your knife wrong, here's why
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where did all the bubble wrap go?
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how soap sells a myth
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why you are so tired
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