A | B | C | D | E | F | G | H | I | J | K | L | M | N | O | P | Q | R | S | T | U | V | W | X | Y | Z | |
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1 | * | AHA Messages | X | |||||||||||||||||||||||
2 | 1 | Read Michele Scism on the Rules of #EffectiveContentMarketing. http://aha.pub/EffectiveContentMarketing @ResultsLady | Share on X | |||||||||||||||||||||||
3 | 2 | Change in business is inevitable. Don't fight it. The next step leads to the next big picture. #EffectiveContentMarketing @ResultsLady | Share on X | |||||||||||||||||||||||
4 | 3 | Business has changed. Have you? #EffectiveContentMarketing @ResultsLady https://decisiveminds.com/ | Share on X | |||||||||||||||||||||||
5 | 4 | People are willing to buy things because they've been told 100 times that they need to buy them. #ConvertibleContent @ResultsLady | Share on X | |||||||||||||||||||||||
6 | 5 | Entrepreneurs have the tendency to see the opportunity in everything. What should you do? #EffectiveContentMarketing @ResultsLady | Share on X | |||||||||||||||||||||||
7 | 6 | Know where all the pieces fit in the plan, what pieces you’re going to keep, and what you’re going to stop doing. @ResultsLady | Share on X | |||||||||||||||||||||||
8 | 7 | Purposefully build your online reputation so people can find you. #BeSeenAndGetFound #EffectiveContentMarketing @ResultsLady | Share on X | |||||||||||||||||||||||
9 | 8 | Watch people online who are making money. If they're making money, you can too! #PositiveWins #EffectiveContentMarketing @ResultsLady | Share on X | |||||||||||||||||||||||
10 | 9 | Use #EffectiveContentMarketing to help people move through the process of knowing, liking, and trusting your business. @ResultsLady | Share on X | |||||||||||||||||||||||
11 | 10 | Social Media has changed the way we build relationships and the way we make buying decisions. #EffectiveContentMarketing @ResultsLady | Share on X | |||||||||||||||||||||||
12 | 11 | Over the last 12 to 15 years, business has completely changed how it operates and what customers expect from them. @ResultsLady | Share on X | |||||||||||||||||||||||
13 | 12 | People take action because of FOMO #FearOfMissingOut #SocialProofMatters @ResultsLady | Share on X | |||||||||||||||||||||||
14 | 13 | Don't assume everyone knows what you know. We all have knowledge that other people don't know about. #ShareWhatYouKnow @ResultsLady | Share on X | |||||||||||||||||||||||
15 | 14 | Successful content marketing requires an implementation plan and your commitment. #EffectiveContentMarketing @ResultsLady | Share on X | |||||||||||||||||||||||
16 | 15 | You had better figure out how to get your business seen online. Your competion is figuring it out. #EffectiveContentMarketing @ResultsLady | Share on X | |||||||||||||||||||||||
17 | 16 | Being online is one of the components of building your business. Is your business online? #EffectiveContentMarketing @ResultsLady | Share on X | |||||||||||||||||||||||
18 | 17 | Use your online presence to find prospects to have in person conversations with. #EffectiveContentMarketing @ResultsLady | Share on X | |||||||||||||||||||||||
19 | 18 | Creating an online presence is a necessity to increase the value of your company. #EffectiveContentMarketing @ResultsLady | Share on X | |||||||||||||||||||||||
20 | 19 | Remember you get to design how your online presence represents your business. Stick to your values! #EffectiveContentMarketing @ResultsLady | Share on X | |||||||||||||||||||||||
21 | 20 | Use your website to share content that gets you ranked and seen by Google and other search engines. #AimToBeSeen @ResultsLady | Share on X | |||||||||||||||||||||||
22 | 21 | When somebody hears your name, the first thing they do is search you on Google. #BeSearchable #EffectiveContentMarketing @ResultsLady | Share on X | |||||||||||||||||||||||
23 | 22 | Social Media has leveled the playing field. Small business can now market to massive audiences without spending millions. @ResultsLady | Share on X | |||||||||||||||||||||||
24 | 23 | One of the main reasons for #SocialMediaMarketing is to be seen and to encourage people to get to know you. #EffectiveContent @ResultsLady | Share on X | |||||||||||||||||||||||
25 | 24 | Use social media and content marketing to expand your audience of people who know, like, and trust you. #EffectiveContent @ResultsLady | Share on X | |||||||||||||||||||||||
26 | 25 | Social media and content marketing has given people who don't have money to spend on ads and TV commercials a chance. @ResultsLady | Share on X | |||||||||||||||||||||||
27 | 26 | Every person is now able to market themselves, thanks to social media and content marketing. #EffectiveContentMarketing @ResultsLady | Share on X | |||||||||||||||||||||||
28 | 27 | “15,000 people like her, so I’m probably going to like her too.” that's #SocialProof @ResultsLady | Share on X | |||||||||||||||||||||||
29 | 28 | Facebook knows you are more likely to do something because your friends did-that's called social proof. #ContentMarketing @ResultsLady | Share on X | |||||||||||||||||||||||
30 | 29 | Your content marketing execution is your social proof. Are you controlling it? #EffectiveContentMarketing @ResultsLady | Share on X | |||||||||||||||||||||||
31 | 30 | Successful businesses put out a lot of content. Content is the currency of the online world. #EffectiveContentMarketing @ResultsLady | Share on X | |||||||||||||||||||||||
32 | 31 | Even if you cut grass for a living, you've got knowledge that you can sell. #PackageYourKnowledge #EffectiveContent @ResultsLady | Share on X | |||||||||||||||||||||||
33 | 32 | To create content you simply have to know something about something. It's really that simple. #YouHaveContent #EffectiveContent @ResultsLady | Share on X | |||||||||||||||||||||||
34 | 33 | #Blogging and #BookWriting are formats of content. 700 words or less is a blog. #EffectiveContentMarketing @ResultsLady | Share on X | |||||||||||||||||||||||
35 | 34 | A chapter from your book makes a great series of blog posts. #InstantContent #EffectiveContentMarketing @ResultsLady | Share on X | |||||||||||||||||||||||
36 | 35 | Create content by recording videos or doing internet-based radio shows. @ResultsLady http://aha.pub/EffectiveContentMarketing | Share on X | |||||||||||||||||||||||
37 | 36 | One of the ways to create content is by being interviewed on other people's shows. #BlogTalkRadio @ResultsLady https://decisiveminds.com/ | Share on X | |||||||||||||||||||||||
38 | 37 | Write a blog post, then record yourself speaking it. Now you have audio as well! #TwoForOne #RepurposeContent @ResultsLady | Share on X | |||||||||||||||||||||||
39 | 38 | You can create a visual image content out of quotes from your audios. Now you've got pictures! #TwoForOne #RepurposeContent @ResultsLady | Share on X | |||||||||||||||||||||||
40 | 39 | Your business needs visual content because that's what grabs peoples attention #Facebook & #Google. #BeVisual #EffectiveContent @ResultsLady | Share on X | |||||||||||||||||||||||
41 | 40 | Content doesn't have to be all text. It can be pictures. That's #VisualContent. #EffectiveContentMarketing @ResultsLady | Share on X | |||||||||||||||||||||||
42 | 41 | To turn your knowledge into an info product, start by having a friend interview you on your topic & then have that transcribed. @ResultsLady | Share on X | |||||||||||||||||||||||
43 | 42 | You can get 3 pieces of content from 1. Start with video, strip out the audio & have it transcribed. #Repurpose @ResultsLady | Share on X | |||||||||||||||||||||||
44 | 43 | How can you get 5 results out of every piece of content? Turn into Blog, Video, Social Media Images, webinar content @ResultsLady | Share on X | |||||||||||||||||||||||
45 | 44 | Businesses need to have visual conten. You need to be able to show your story visually. #BeVisual #CreateContent @ResultsLady | Share on X | |||||||||||||||||||||||
46 | 45 | You’re smarter than you think. Your content is in you. You just need to let it out. #EffectiveContentMarketing @ResultsLady | Share on X | |||||||||||||||||||||||
47 | 46 | The difference between blogging and article writing is that articles are long, while a blog won't exceed 700 words. @ResultsLady | Share on X | |||||||||||||||||||||||
48 | 47 | One approach to getting content out is to record your sales pitch, then break that down to bites of content. #ContentMarketing @ResultsLady | Share on X | |||||||||||||||||||||||
49 | 48 | Every single soul on this earth has knowledge that people will buy. #PackageYourKnowledge #EffectiveContentMarketing @ResultsLady | Share on X | |||||||||||||||||||||||
50 | 49 | When creating an #EffectiveContentMarketing strategy, focus on a few strategies for the most results. @ResultsLady | Share on X | |||||||||||||||||||||||
51 | 50 | There are three big basics to content marketing: written content, visual content & verbal content. Try one or all! @ResultsLady | Share on X | |||||||||||||||||||||||
52 | 51 | Facebook’s newsfeed changed. It expanded so the videos and images become bigger; that's how important they are. @ResultsLady | Share on X | |||||||||||||||||||||||
53 | 52 | #VisualContent is important because when people scroll through Facebook or other social media sites, that's where they stop. @ResultsLady | Share on X | |||||||||||||||||||||||
54 | 53 | Planning your #ContentStrategy? See if you can recreate content in a different format to be used elsewhere. @ResultsLady | Share on X | |||||||||||||||||||||||
55 | 54 | There's no one-size-fits-all #EffectiveContentMarketing strategy. What techniques capture your audience's attention? @ResultsLady | Share on X | |||||||||||||||||||||||
56 | 55 | When you hire a #SocialMedia manager, you have to know enough to be able to tell if you're getting results. #EffectiveContent @ResultsLady | Share on X | |||||||||||||||||||||||
57 | 56 | A #CallToAction is an important #ContentMarketing strategy. Have one at the end of every piece of content you have. @ResultsLady | Share on X | |||||||||||||||||||||||
58 | 57 | A #CallToAction tells people what to do next. If you tell them what to do, they will do it. #EffectiveContentMarketing @ResultsLady | Share on X | |||||||||||||||||||||||
59 | 58 | With #EffectiveContentMarketing, you don’t necessarily need to create new content every time. #Repurpose @ResultsLady | Share on X | |||||||||||||||||||||||
60 | 59 | People respond to a call to action unconsciously. Each piece of content needs a #CallToAction #EffectiveContentMarketing @ResultsLady | Share on X | |||||||||||||||||||||||
61 | 60 | When choosing a platform for #ContentMarketing, choose one that resonates not just with you but also with your prospects. @ResultsLady | Share on X | |||||||||||||||||||||||
62 | 61 | If you're doing #ContentMarketing on Facebook and YouTube, you need to track what gets shared and liked. #KnowYourNumbers @ResultsLady | Share on X | |||||||||||||||||||||||
63 | 62 | For an #EffectiveContentMarketing strategy to work, you need to monitor what the interactions are and how many. @ResultsLady | Share on X | |||||||||||||||||||||||
64 | 63 | Everyone has a #ContentMarketingStrategy that works for them. What's yours? @ResultsLady | Share on X | |||||||||||||||||||||||
65 | 64 | When creating your #ContentMarketing strategy, plan on a couple tactics, measure results & finding 2-3 that work best. @ResultsLady | Share on X | |||||||||||||||||||||||
66 | 65 | Content marketing is the strategy to deliver info that educates prospects and builds trust. #BuildRelationships @ResultsLady | Share on X | |||||||||||||||||||||||
67 | 66 | Content marketing is the action taken to allow your prospects to know, like, and trust you. #EffectiveContentMarketing @ResultsLady | Share on X | |||||||||||||||||||||||
68 | 67 | Start with the basics: #Facebook pages, Facebook groups & #YouTube channels are great platforms for #EffectiveContentMarketing @ResultsLady | Share on X | |||||||||||||||||||||||
69 | 68 | #EffectiveContentMarketing is all about consistency and persistence. Choose three strategies and stick to them. @ResultsLady | Share on X | |||||||||||||||||||||||
70 | 69 | For #EffectiveContentMarketing, you don’t need to do 45 things. You just need to find a couple that work really well. @ResultsLady | Share on X | |||||||||||||||||||||||
71 | 70 | 80% of everything done on the web is done on mobile. Your website MUST be optimized for mobile. #MobileFriendly @ResultsLady | Share on X | |||||||||||||||||||||||
72 | 71 | Having a website is important and having it be mobile friendly and responsive is a necessity. #EffectiveContentMarketing @ResultsLady | Share on X | |||||||||||||||||||||||
73 | 72 | Webinars are an #EffectiveContentMarketing strategy but only if they are a convertible webinar. #KnowYourConversion @ResultsLady | Share on X | |||||||||||||||||||||||
74 | 73 | To become successful in #ContentMarketing, you must drive your prospects to the “know, like, and trust” factor. @ResultsLady | Share on X | |||||||||||||||||||||||
75 | 74 | People make decisions after they see something about 15 to 25 times. Spread your content! #EffectiveContentMarketing @ResultsLady | Share on X | |||||||||||||||||||||||
76 | 75 | Effective webinar marketing means understanding what your webinar is going to drive people to. #CallToAction @ResultsLady | Share on X | |||||||||||||||||||||||
77 | 76 | A new speaker can get started by creating their own show or webinar series. Show off your speaking ability. @ResultsLady | Share on X | |||||||||||||||||||||||
78 | 77 | When putting out content, have a strategic path that ties everything together for prospects to know what to do next. @ResultsLady | Share on X | |||||||||||||||||||||||
79 | 78 | Content marketing can make people trust you, and people who trust you will buy from you. #EffectiveContentMarketing @ResultsLady | Share on X | |||||||||||||||||||||||
80 | 79 | Done right, content marketing gets your customers and prospects to know, like, and refer you. #EffectiveContentMarketing @ResultsLady | Share on X | |||||||||||||||||||||||
81 | 80 | In the beginning of a #ContentMarketing strategy, you test different options to find what your audience likes. @ResultsLady | Share on X | |||||||||||||||||||||||
82 | 81 | Having a #CallToAction improves your close rate. What's your close rate now? #EffectiveContentMarketing @ResultsLady | Share on X | |||||||||||||||||||||||
83 | 82 | #EffectiveContentMarketing makes it so easy for your prospect to say YES. No other option! @ResultsLady | Share on X | |||||||||||||||||||||||
84 | 83 | Don't over-think it. Our goal is very simple-build a community of people who are loyal, love us, & share us. #ContentMarketing @ResultsLady | Share on X | |||||||||||||||||||||||
85 | 84 | Social media is useless if you don't have your systems in place. #ListBuilding #Community #EffectiveContentMarketing @ResultsLady | Share on X | |||||||||||||||||||||||
86 | 85 | Create your plan & start running toward it. If you stumble, get back up and keep going. #MakingMoney #EffectiveContentMarketing @ResultsLady | Share on X | |||||||||||||||||||||||
87 | 86 | When someone loves the work you do, they can promote you and tell others about you. #EffectiveContentMarketing @ResultsLady | Share on X | |||||||||||||||||||||||
88 | 87 | If you're good at building content, being keyword specific will help you drive organic traffic. #EffectiveContentMarketing @ResultsLady | Share on X | |||||||||||||||||||||||
89 | 88 | Attend conferences for two things: content and context. #GrowSmallBusiness #EffectiveContentMarketing @ResultsLady | Share on X | |||||||||||||||||||||||
90 | 89 | It's vital to analyze your #ContentMarketing strategy first and give it enough time. If it's not working, then shift. @ResultsLady | Share on X | |||||||||||||||||||||||
91 | 90 | You need three strategies for #EffectiveContentMarketing because if one is not working, you still have the other two. @ResultsLady | Share on X | |||||||||||||||||||||||
92 | 91 | Purposefully build your online reputation so people can find you. # BeSeenAndGetFound #EffectiveContentMarketing @ResultsLady | Share on X | |||||||||||||||||||||||
93 | 92 | There are certain numbers we need to be looking at and tracking from an #EffectiveContentMarketing strategy side. @ResultsLady | Share on X | |||||||||||||||||||||||
94 | 93 | Create your marketing strategy around the knowledge you have and that should determine which type of content you’ll create. @ResultsLady | Share on X | |||||||||||||||||||||||
95 | 94 | Make what you do look so easy that others are interested in doing it themselves (or having you do it for them). @ResultsLady | Share on X | |||||||||||||||||||||||
96 | 95 | #SocialMediaMarketing is changing constantly. What worked yesterday may not work tomorrow. @ResultsLady | Share on X | |||||||||||||||||||||||
97 | 96 | Give people small, little bites that they can absorb and do. #MakeItEasy #EffectiveContentMarketing @ResultsLady | Share on X | |||||||||||||||||||||||
98 | 97 | Small Business Owners think that social media gets clients. Only true if you're taking the conversation off social media. @ResultsLady | Share on X | |||||||||||||||||||||||
99 | 98 | The goal of #ContentMarketing is to build a relationship of trust between you and your prospect. #BuildTrust @ResultsLady | Share on X | |||||||||||||||||||||||
100 | 99 | You need to be online for people to find you and connect with you. #EffectiveContentMarketing @ResultsLady | Share on X |