| A | B | D | E | F | G | H | I | J | K | L | M | N | O | P | Q | R | S | T | U | V | W | X | Y | Z | AA | AB | AC | AD | AE | AF | AG | AH | AI | AJ | AK | AL | AM | AN | |
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1 | Submission ID | Respondent ID | Age | Gender | City of current residence | Occupation | Individual Income | Relationship Status | How often do you workout? | Do you currently have a gym or home workout programme subscription? | What are your primary health and fitness goals? | What challenges or pain points do you face in achieving these goals? | Have you used Cosmix protein powder? | How did you first hear about Cosmix? | What motivated you to try out Cosmix protein powder products? | Did you come across any campaigns that influenced your purchase? | What kind of research did you do before buying Cosmix protein powder product? | Did you buy it at the time of the discount? What discounts do you use to access products? | Which flavour of protein powder do you love of Cosmix? | How would you rate Cosmix protein powder products on a scale of 1 to 10? | Have you tried any other Cosmix products aside from protein powders? If yes, which ones? | How long have you been using Cosmix protein powders? | What improvements or additional features would you like to see in Cosmix products? | What made you trust in Cosmix? | What would make you switch from Cosmix? | Have you encouraged anyone to buy Cosmix? | Would you like to be an ambassador for Cosmix protein powders in your circles? | What made you start consuming protein powders and whom did you seek recommendations from? | Which all protein powders have you tried? | What factors do you consider while purchasing protein powders? | How frequently do you purchase health supplements, including protein powders? | How did you choose between using WHEY based powders vs PLANT based protein powders? | Where else do you spend your time to take care of your health? | What other purchases have you made to improve your health? | Where do you get your information or knowledge about health and fitness? | What kind of content do you like to consume around fitness? | What are your hobbies and interests outside of health and fitness? | What other health based brands do you love? | Do you think this world needs better, lighter, cleaner protein bars? |
2 | jvoa7a | ZYJyQz | 26 | Male | Delhi | Junior Level (less than 5 years of work ex) | 0-5 LPA | Single | 3-5 days a week | Muscle gain and remaining healthy | Knowledge and maintaining my diet | Yes | Shark tank | Being a vegan product | None | I saw the reviews of the product on Amazon before ordering it | I usually saw the price to see if it was worth paying the price as I don’t wanna pay high cost for anew product | Chocolate | 1 | Nope | I used it once it didn’t taste good and also upset my stomach | Improve the quality as other vegan protein powders are better | Was mostly shark tank | Better quality and taste | No | No | Trainer recommended me | No | Price taste nutrition quality | I buy in bulk so every 6 months | Netflix documentary on how being vegan is better | Gym , running clubs, eating habits | Fitness equipment , Apple Watch , supplements like creatin | YouTube , instagram , friends , doctor | Explaining how to do exercise properly , fitness schedule , food choices | Gaming and reading | Noto ice cream , yogabar, whole truth, protein pasta - brilla, luscious chicken | Yes for sure. I have used many foreign brands and their quality is so good. I hope same quality products we have in India. | |
3 | qvG4M8 | ED0YoL | 18-35 | Male | Pune | Mid - Level (5-10 years of work ex) | 12-18 LPA | Single | 3-5 days a week | Weight loss, healthy organs, performance, speed, power and flexibility | Time, motivation and cost | No | Word of mouth | Gift from my partner | No | Didn't do any research as it was a gift | No, it was a gift | I have gotten a Gut and liver health mix. Hate them, ugh | Dont use protein powder | Forced to use Gut and Liver, tried only twice, hate it | I would usually stay away from protein powder as I don't want to gain. Will be interested on other for skin and gut | Dont purchase | I would never buy protein powder but use naturally protein. I have used one when I was recovering from Injury, usually whey. | Sports, Food, Podcasts, Martial Arts, Calisthenics, Sleep, Yoga, Meditation | Fitness equipment, trekking gear, vitamins | Podcasts, people around me, social media | How to trim fat, how to do certain exercise, how to recover from an illness | Pursue volunteering, arts, techno events, music events, playing music | tracking technology like smartwatches, rings, patches, mental health professionals, resistance bands, decathlon, | Ahhh, maybe | |||||||||
4 | vKDGk0 | MY5yol | 32 | Male | Bengaluru | Mid - Level (5-10 years of work ex) | 40+ LPA | Unmarried | 3-5 days a week | To stay fit and delay age related problems. | Consistency, work load and lack of good options for nutrition. | No | Haven't heard of them honestly. | Haven't used | NA | I haven't brought. | NA | NA | From friends and influencers I trust. | Nope. | Protein content and other macro profile. | Monthly. | I chose Whey as I don't see any harm. | Gym, walking. | Gym clothes, gym membership | YouTube, Instagram | Proper form and nutrition. | Travel and reading. | ON nutrition. | Yes | |||||||||
5 | ovRERV | ED0EoN | 33 | Male | Bangalore | Entreprenuer or Freelancer | 40+ LPA | Dating | 3-5 days a week | Stay fit to play sports, keep muscle & stay strong. | Laziness primarily | Yes | Through my family who used it before | It was not whey based, which I'm allergic to | No | Not too much. It was branded well and got good offline reccos, so I used it. | Not really | Matcha, mango | 7 | No | 1 year | 1. Needs some additives for a more homogeneous mix into water or other liquids. 2. Needs to be supplemented with fibre, which they don't explicitly suggest. | Branding, recommendation | Better branding, keywords, alternates, right channels | No | No | Started long back mainly to get my protein intake. | No | Price, taste, side effects - equal preference | Once a month | Whey causes bloating and mild stomach upsets for me. Easy switch. | Gym, Tennis, kick boxing | Fitness trackers, sleep monitoring, got a cook to get health conscious food made 5 days of the week | Reading, trainers | Instagram mostly. | Watching sport, cooking | Garmin, Whole truth foods | YES | |
6 | W1Rr9R | 2vrgJp | 22 | Man | Agra | Junior Level (less than 5 years of work ex) | 6-11 LPA | Single | 3-5 days a week | General wellness | Motivation | No | Gut friendly reels | Haven't tried | NA | NA | NA | NA | Working out and realising the need for protein for muscle growth. Recommendations- My mom, liverdoctor, friends | NA | ingredient quality, nutritional content, price, in that order | Twice a month | Tried plant once and didn't like it. | Gyms | Apple watch | Social Media | The occassional Instagram reel | this is pretty much my entire personality | Whole Truth! | Low cal protein bars would be solid :) | |||||||||
7 | MMabGX | xyZ85y | 27 | Male | Lucknow | Entreprenuer or Freelancer | It is anonymous, but don't want to disclose | Single | >5 days a week | Yes | To get bigger and stronger | Mostly lack of sleep | No | My own fitness journey when I realised I wanted to hit a decent target as per my activity levels. I relied on YouTube back then. | Yes Ultimate Nutrition, MuscleBlaze, Gayor Essentials, Optimum Nutrition, Dymatize, BPI, etc | Mix-ability, Protein content per serving, leucine content, reliable lab test reports, pricing | monthly | I don't like the taste of plant based protein powders + they are mostly expensive compared to whey protein only reason why I'd switch to plant based ones would be if I am lactose intolerant or I turn vegan | Gym, Bed, Parks | Smartwatch, Home Gym Setup incl barbell, plates, weights, resistance bands, lifting belt etc. | I am an exercise and nutrition coach myself so my sources are the academies where I learned the science from and some monthly research reviews | I rarely consume fitness content. I try to create at times. | I like to write. | Under Armour, Nike, Adidas for their apparel. Gayor Essentials for their supplements | The world can most certainly benefit from it if they are priced right. Most of them are pretty expensive with a bad taste (IMO) | ||||||||||||||
8 | 164rQO | JD0vB7 | 24 | Female | Blr | Junior Level (less than 5 years of work ex) | 18-25 LPA | Single | >5 days a week | Yes | Building strength is my primary focus | finding a good trainer and gym | Yes | clean branding,education provided behind the products and good reviews | no, i got their products randomly | reviews, research on the ingredients, bakcground of the founders | everytime i buy their products they send me a discount code which I use for the next time | all flavours except coffee ones ( i cant handle coffee ) and cocoa mint ( horrible taste) | 10 | yes, www, sleep one, liver, skin, hair i think except the sexual health one , I have used all of them | from the first month of their inception so I think its been 2.5 years so | can you add something with less coffee but still coffee | trying it | it was my first protein powder i ever tried, I think I have tried the whole truth one also but its hard to digest so easy to digest I have sensitive gut | yes, all everybody i know - i have made myself their brand ambassador even in my office I have kept a pack of Indonesian cacao one | YES, YES YES !!!!! | I started working out and lifting heavy so needed protein powder as because of a sensitive gut I cant eat meat daily and cosmix's Instagram ads started showing on my insta andit was match made in heaven | i think i answered this before All products except the sexual health one | price, taste, ingredients, gut health impact, reviews, clean ingredients ( very imp) | every month or every other month | started with Plant ( cosmix) itself but when whole truth food released their whey protein which was also clean ingredients I got their trial pack but it was not easy on my gut so back to cosmix | gym, badminton, skating, running, trekking, eating clean food on daily basis | supplements, gym membership | Huberman, whole truth food articles, there is a doctor who is very focused on blood sugar on youtube her reels | articles, short videos | Skating, trekking, playing sports, i like to write articles, organising events | love whole truth foods protein bars but cant have them a lot because made of whey proteins | YES !!!! PLEASE preferably plant protein bars | |
9 | 9MZ1E1 | lWRkoB | 28 | Male | New Delhi | Mid - Level (5-10 years of work ex) | It is anonymous, but don't want to disclose | Dating | 3-5 days a week | Yes | Good endurance, muscle mass, and to be able to afford a cheat meal here and there | Time | No | Terrible trust over brands after hearing stories. I generally consume a high protein non vegetarian diet everyday, so my reliance on protein powders is limited. However, on days that I can’t, I trusted a brand from a few founders I know well | Wellversed, ON Gold Std | So I’m against whey or isolates. Plant protein doesn’t make me bloat and I find it appetizing. | Probably once a month for protein bars, once in 3-4 months for protein powders | I honestly don’t like whey. I think the science is unclear. Don’t want to start losing hair or any random side effects. So plant protein it is :) | Gym, boxing | None other than a cult membership | YouTube | Videos on form correctness for certain exercises and basic strength training fundamentals | I play an unhealthy amount of chess and catan | Whole truth, Gladful, Wellversed | I think the problem with protein bars is size. I’ve started consuming the mini protein bars of whole truth and I feel full. Yes taste is a consideration too. I think protein bars go heavy on added sugar and try to max out protein. MOST people don’t care between whether it’s 20gms or 30gms if protein, unless you’re strength training then probably | ||||||||||||||
10 | EMl0Pr | xyZWzo | 28 | Male | Amravati, MH | Mid - Level (5-10 years of work ex) | 18-25 LPA | Single | 3-5 days a week | Yes | Stay fit, build muscles & be lean. | Diet & nutrition | No | I started with the intention of increasing the Protein intake | I have not tried Cosmix. I have used ON & the whole truth | Should be light on gut and authenticity | Monthly | Never considered plant-based | Walks | Supplements like creatine, Multi-vitamin, Omega 3 & person trainer | Nutritionist, PT & little bit of internet | Mobility | Travel, reading & sports | The whole truth & possible | I love the whole truth | ||||||||||||||
11 | NdX04G | e2EXlE | 29 | M | Gurugram | Senior Level (more than 10 years of work ex) | 40+ LPA | Married | >5 days a week | Yes | #NAME? | Only 24 hours in a day is a barrier. Any product to solve that? | Yes | My wife bought a Cosmix Protein Powder because she felt whey is a bit too heavy for her gut. She didn't like it too. I got a chance to say "I told you". | I thought I'd never buy a plant protein for myself, my wife has already spent money on it so might as well try it. The flavor was Pina Colada. I asked myself "kitna he kharaab hoga?" but I was amazed. | Marriage. The entire campaign is flawed. | Hmm. Had I researched about it, I wouldn't have bought it. | My wife bought it at a 100% discount. The coupon code was "Husband's credit card". | Hehe. Cute. | 4 | No. | Not really. | You need to work on the flavor a little bit. I undertand this is a plant based protein and the peas content makes it a little weird. There's definitely gotta be a solution to it. The good part is that it wasn't lumpy, it dissolved really well in a few shakes but I felt like I'm drinking besan. | Packaging is really good. It gave me the confidence to try it despite my questions. | N/A | No | No. Whey proteins ftw! | I realised I'll never be able to complete my protein intake with Indian diet. I searched for myself. | No. | - Least amount of unneccesary ingridents (emulsifiers, preservatives, etc.) - Amino Spiking Reports available online - Metal/Toxicity Reports Available online - Bio Availability - Over reporting of protein content - Reviews on if it is Gut Friendly (My fav is The Whole Truth and the one that I hate is NitroTech. Have tried over 8 different brands) | Every month. | That's the whey, maahi whey! | Gym | Personal Trainer, Equipment, Supplements, and the most important of them all: Good quality food | Information or knowledge in 2024 is not an issue. | Scientific. Research based. | Bas kar bhai khatam he nahi ho raha tumhara to. Thak gaya mai. | Bas kar bhai khatam he nahi ho raha tumhara to. Thak gaya mai. | Bas kar bhai khatam he nahi ho raha tumhara to. Thak gaya mai. |
12 | 164M2l | LY0rdO | 23 | F | Delhi | Junior Level (less than 5 years of work ex) | 25-40 LPA | Dating | 3-5 days a week | Yes | I work from home, I just need to feel fitter/healthier and not give into the sedentary lifestyle. This helps with my mental health to a very large extent. I've also had gut and acne growing up, so eating healthy and an active lifestyle helps with both | Largely time. | Yes | Shark tank :) | I'm lactose intolerant. Can't have regular protein powder. Was looking for vegan alternatives. Liked that they also have a range of flavors. :) | I like their Instagram and YouTube ads, but my purchase wasn't influenced due to the same as I had tried it before coming across the campaigns. | A family friend put on twitter to ask about the best protein powders. We tried a few from the reccos, and stuck with cosmic. | Don't remember well, but I think I had a first time purchase discount. | Indonesian Cacao. | 8 | Whole truth, muscleblaze | Around 2 months | Protein bars :) | The fact that it was gut friendly, had no sugar and gluten, and was vegan | Cheaper products with similar effectiveness | Not yet | Haha sure :) | When I joined the gym, a lot of trainers recommended it for better muscle growth. None of them knew a non-milk alternative tho, so had to research about the brand myself. | Nope | Ingredients, price, taste, brand trust | Once a month | My gut chose it for me :) | Tennis, long walks with my dog :) | I just monitor my calories on my smartwatch. Eat healthier at least 3-4 times a week. | Friends and family, personal trainers | Mostly around stretches and workouts. Not so much about diet. | Creating content, music, reading, writing, art, travelling, baking | Asics / Nike / Blissclub for clothing, Ultrahuman, Whole Truth for bars, Decathalon for equipment, Go zero ice cream, Slurrp for millet batters, Pintola for peanut butter | I actually really like whole truth's protein bars. They're just too expensive for me to purchase them every day. |
13 | bveLYg | odOPoM | 22 | Cis Woman | Noida | Student | 0-5 LPA | Single | >5 days a week | No | Aim to build muscles and strength primarily, weight loss is a side goal. Promoting a healthy diet lifestyle for myself by cutting on fried food and incorporating home cooked indulgences. | Mainly cost and time/motivation to achieve the goals. I would like to get myself enrolled at a MMA gym, however since I am a student as of now I do not want to ask money for that from my parents. Hoping to solve that soon. | Yes | Social media and a few reviews from influencers I follow. Did not research much on protein powders and was not sure if I want to include Whey Protein in my diet, so opted for Cosmix. | My sister and I regularly workout and she introduced it in her routine, so she encourage that I do the same. | No campaigns as such, few ads on youtube and instagram popped up after I looked through their site, if that counts | Not much, just in general about whey v/s plant protein. | Used the first time purchase discount | 1) Vanilla Latte (THE BEST) 2) Ceremonial grade matcha | 10, no complaints so far with the product honestly. | No | About 2 months | A subscription on the protein powder would be nice to rid of the hassle of reordering plus an additional discount for the loyal users:) | My sister’s review. Was a bit skeptical about ordering an expensive product initially just for the sake of trying, but she bought it and gave good reviews | A cheaper alternative, maybe or another flavour in plant protein powder | Yes, a friend who works out regularly too | Sure:) | Used to snack a lot in the evening and increase my calorific content of the day. Used to think my exercise would have no results due to this plus cannot regularly cook chicken in my house due to time constraints, thus in order to increase my protein intake I looked for a healthier alternative | No | Taste, not whey(do not know much and suspicious of certain brands), price | Monthly (only protein powder) | Did not know much about whey and was skeptical of introducing it in my diet | I do home workouts almost regularly. Sometimes switching it for a run and incorporating a swim once or twice a week | Dumbbells, Yoga mat, resistance bands, skipping rope | Youtube | workout routines: balancing pilates/yoga, strength training and cardio. healthy meals and alternatives to make at home. | I like to read mostly | Geta Fix, The whole truth, HrX for active wear | Yes, the whole truth has really good protein bars |
14 | evrLVl | xyZqvv | 28 | f | rotterdam | Mid - Level (5-10 years of work ex) | 25-40 LPA | Dating | 3-5 days a week | Yes | muscle gain and body recomp | lack of personal programming from an expert | Yes | through my sister who was invited for a collab | whey didn't suit me at all since i am lactose intolerant so tried whey isolate. that didn't either. hated the taste too tried a couple of plant proteins and cosmix was outstanding | no | allergens | yes, 3+1 | chickmanglur mocha | 9 | yes bulk (europe) dm (germany) couple of indian brands | 2 years | mixability | the taste | only if ill find something better. i live in EU and took some cosmix with me when i moved. ran out on my stock so Im using bulk for now, but prefer cosmix over all brands i have tried here too | yes. I have converted at least 15 people including their parents :D | yeah absolutely | nutrition coach | yes, one for the gut, but didn't stick for long | allergens and taste | it's a regular part of my life. so every 1 or 2 months | im allergic to whey | crossfit, walking and an active lifestyle, track my sleep, physio and ice baths sometimes | i own a wearable, have gym equipment at home like bands, yoga mats, knee sleeves, wrist wraps tried collagen and creatine too | reading online. initially a lot through huberman also through crossfit-based nutrition podcasts | have significantly reduced but always good to know what ingredients and foods are good for my body & articles related to body recomp, nutrition and workout | reading, cooking, being outdoors | cosmix, whoop for wearables, barebells for protein bars and rogue for crossfit gear and apparel are my top brands | yes |
15 | 5M9EEZ | 0vPXeQ | 23 | Male | Bengaluru | Junior Level (less than 5 years of work ex) | 0-5 LPA | Single | >5 days a week | Yes | Fat loss, muscle gain; get lean | Protein shortage | No | Started with the hype; but heard too many people saying it’s not good for health still went ahead with it based on recommendations from close friends and upon consulting with my family doc recently he said it’s cool as long as I don’t overdo the powder | My protein, muscle blaze | Price, flavour, protein per scoop, trust on the company-safety etc | Once every 3-4 months | Haven’t tried plant based but I’m looking into it | Gym, walks and casual sports with friends occasionally | Apple Watch but I found that the watch has a direct impact on your hand and kind off stopped using it for now | YouTube and friends who already have achieved that lean body I want | Workouts, recipes to maximise on protein, fasts and diets | reading books, riding bikes and going on hikes and treks | Nike for clothing, hearing a lot about whole truth and looking forward to try it soon | Yes more than all that I think we need to somehow make it more transparent and trustable, giving the users a better understanding of what’s going on, for me the main factor is if I can trust the company and the ingredients etc | ||||||||||||||
16 | evrzBq | KD076V | 24 | Male | Navi Mumbai | Entreprenuer or Freelancer | 6-11 LPA | Single | 3-5 days a week | Yes | Build muscle | Consistency | No | Did my research, spoke to MBBS friends and watched a bunch of videos. | Muscle Blaze, Avatar, Nutrabox (currently using) | Qty of protein, price, quality, ingredients | once in 2 months | I use Whey protein | Gym, tracking sleep and steps, food | creatine, smart watch | Few No BS Fitness Influencers | Nutrition information & Workout information | Art | Whoop band, The whole truth | yes | ||||||||||||||
17 | qvGgJ2 | 4vLXYd | 29 | Male | Gurgaon | Mid - Level (5-10 years of work ex) | It is anonymous, but don't want to disclose | Single | 3-5 days a week | Yes | Weight loss and muscle gain | none | Yes | Seems like they were clean and free from anything artificial | none | Searched online | Had some old coupon code from last year | Mango | 9 | Gut health, and bring me bliss | 1 year | It is good as it is | Feels like products are clean, and on trial I didn't feel any side effects | If someone provides same value in less money | yes mostly within family | Lol, why not | Just wanted to increase the protein intake because I started swimming regularly | WellBeing Nutrition | Price, ingredients, online reviews | Once a qauter I'd say | I have never tried whey | Swimming, walking | none | ||||||
18 | zLMO8E | KDLYR8 | 28 | Female | Bangalore | Entreprenuer or Freelancer | 18-25 LPA | Single | 3-5 days a week | Yes | To gain muscle, to become more flexible, and to focus mostly on my diet. | Being disciplined about food. | No | Was not getting enough protein from normal diet so started them. Did my own research mostly and browsed the internet to get correct information. | Optimum nutrition The whole truth food Oziva | Taste, nutritional content (less sugar), | One packet runs for 5-6 months. | Whey isolate suits my gut, normal whey doesn’t. Have tried Oziva plant protein and that tasted like eating sawdust. | Gym, saunas, yoga, swimming | Workout gear lol. But honestly good shoes for running, apple watch for tracking, yearly health tests based on which supplements are taken. | Podcasts - Huberman, Science Vs Have a gym community where they share new info and then do my own research on the internet | How to live longer, fix form for gym exercises, healthy recipes to try | Design and write blogs, solo traveling, board games, have two cats who take up a lot of time | The whole truth food | Yes. Twt protein bars are the best but too high in calories if I can have a low calorie one that will be a game changer. | ||||||||||||||
19 | JMlZQR | VYVGAj | 30 | Male | Bengaluru | Mid - Level (5-10 years of work ex) | It is anonymous, but don't want to disclose | Married | <3 days a week | Maintaining my physique, weight, while controlling for muscle mass and body fat. | Maintaining a disciplined fitness and dietary routine. | No | Instagram advertisements | Have not been motivated to try them out yet, but will be trying soon. | Campaign that focused on how clean & additive-free the protein powder is. | I'm a science-savvy & health-conscious person who constantly reads up about food & wellness. So the knowledge is accumulated over time. | Not purchased yet. | I'm planning to try the Ratnagiri Mango flavour soon. | I started consuming protein powders when I started going to the gym many years ago. Then continued research has helped fortify my choice. | MuscleBlaze, Optimum Nutrition, Whole Truth | In this order - 1. Taste 2. Price 3. Ingredients (cleanliness, amino spiking, sweetener profiles) 4. Brand reputation | At least once a month. | I continue to use whey protein, may choose plant protein as an option just to experiment. | Learning about food, physical activity. Going to the gym & walking. | Smart watch, dumbbells, running shoes, yoga mat, healthy snacks | Reading online and listening to podcasts/videos from creators I trust | Videos, podcasts & blogs. | Poker, trekking, movies, sports & fantasy gaming | Whole Truth, RiteBite, Healthy Binge | Yes! | |||||||||
20 | LkKR6J | RYR0QJ | 23 | Female | Bengaluru | Junior Level (less than 5 years of work ex) | 12-18 LPA | Dating | 3-5 days a week | Yes | I want to feel energised throughout the day, have strength to lift heavy things and avoid diseases | I would run 5km everyday back in college but now it’s hard to find time with 2 jobs + trying to cook on my own + plus the area I live doesn’t have a park in walking distance | Yes | I saw it online and didn’t think much about it until I saw a friend having it so I went through the instagram/website and got very excited when I saw the mint cacao flavour | The flavour, because I wanted to stop having coffee + I realised I needed more protein being vegetarian + I recently had very low vitamin D and B12 levels (not that I know if cosmix helps with that) | I think there was a video explaining how it’s made and everything is natural, I would love to know more about that process | There was a popular research paper on protein powder brands that I came across (but I don’t think cosmic was in it) + I looked at all the ingredients | Yes a first time discount | Mint cacao | 9 | I don’t remember the name but it was pea protein, it’s the one that came on shark tank | 1 month | I know this is a by product of making protein powder but the mix-ability could be better | When I saw videos of how’s it’s made + my friend using it + looking at the ingredients | Don’t know | Yes | Maybe | Lack of protein as a vegetarian | Pea protein brand on shark tank | Taste, nutrition, how’s it made | Once a month | Yet to try whey, it just seems it would be very heavy on the stomach | Gym, running and sports | Buying protein powder and healthy vegetables | A mix of stuff - internet and friends | About products and what they are made of, how they’re sourced, how it affects my body | Reading books, watching films and drawing occasionally | Whole truth | Yes! |
21 | Pk9My0 | RYR4PK | 21 | Male | Delhi | Student | It is anonymous, but don't want to disclose | Dating | >5 days a week | Yes | muscle gain and aesthetics | trying to eat less and losing weight | No | because they complete my protein intake as a supplement, discussed w peers | ON, GNC, Muscleblaze, Avvatar, Nakpro, Dyamtize, Atom | Protein content > natural ingredients > Taste > Smell (under a budget that i can sustain ) | a 1 kg pack lasts me a month, so once a month | i dont have any problems w whey protein and i avoid pea protiens and other ones because too many variables to judge and sometimes the amino profile isn’t good | gym, football, swimming or any other sports | gym equipments like straps, chalk, wristbands, sports equipment for swimming, football and basketball | peers, reddit, youtube and experienced friends | informative and helpful contents like new ways to workout. high protein and low calorie recipes | cooking, chess, watching football, music | noto ice cream, yogabar museli, underarmour, gymshark | i don’t think protein bars are it for me because they are expensive per g of protein and i can make better ones w whey and granola at home but i sometimes have them if i wanna satiate my hunger | ||||||||||||||
22 | 6MZR7P | 5vLeRZ | 26 | Female | Gurugra | Junior Level (less than 5 years of work ex) | 18-25 LPA | Dating | 3-5 days a week | Yes | Fat loss, muscle gain, dtamina | Energy lol | Yes | Social media | Plant protein since dermatologist suggested me to avoid dairy for sometime. | Some insta ad. | Watched a review on youtube, their pitch on sharktank, and their instagram comments. | First time discount then regular. | Loved strawberry, trying indonesian cacao and pina colda right now, all are amazing, strawberry one was more powdery though. | 8 | No | 3 months | Lesser price for trying favours, it’s really too much. | Trying it | Nothing | Yes those who wanted to try vehan protein | Sure | Gym friends | Chocolate icecream favour whey from muscle blaze, another plant protein - don’t remember the name. | Plant protein and goos taste | Once in two months | Whey doesn’t suit my skin, makes my horomonal acne worse. | Skincare, Meditating | Skincare products, healthy diet such as calcium supplements, daily foods like yogurt, museli etc | Youtube, blogs, reddit for product reviews | Workout routines, healthy quick and easy diets | Skethcing, painting, spending time with dogs | Decathlon, yoga bar, max protein | Maybe, would like to try:) |
23 | B0xZN7 | xy2lyk | 26 | F | Delhi | Mid - Level (5-10 years of work ex) | It is anonymous, but don't want to disclose | Single | 3-5 days a week | Yes | Manage PCOS, build strength, lose weight | Managing stress levels to manage it all | Yes | Instagram Ads | Tried their protein shake at a leap.club event | Offline sampling at a leap.club event | Just read the label while exploring the product offline | Bought it at 10% discount at the event | Ratnagiri Mango | 8 | Healthy Hair and Happy Gut | 4 months | Would like to receive a sample of a flavour different from my order history to be able to decide my next order. For example, I tried Ratnagiri Mango and bought it immediately. By the time I got done with my 1 kg pack, the flavour was OOS and I blindly ordered Vanilla Latte flavour which I absolutely hate but am somehow finishing right now. I would have loved if they'd have sent me a sampler of another flavour along with my order | I read the label and ingredients and spoke to a nutritionist about it | NA | Yes, friends who are looking for plant protein options | Sure | I am a vegetarian so managing my daily protein intake just with food was difficult. My nutritionist introduced protein powder in my diet to help me manage my protein intake. | Habbit Health - All flavours, I was loyal to it till I tried Cosmix | Nutritional content, taste and price | once a month | I have tried both but whey did not work well for my digestion | At the gym mostly | Gym membership, trainer support at the gym, new workout gear | Through friends who are as into fitness as me, youtube, trainers and nutritionists | YouTube videos about techniques and best practices for exercising, easy high nutrition recipes | I love to try new cuisines and exploring the F&B scene in my city | Noto, Get-a-whey, Blissclub, Nike | I don't like the taste and texture of any protein bar in the market, none of them are palatable, but I am also not sure how it can be made palatable |
24 | G5RD0Z | PYlGg5 | 26 | F | Delhi | Junior Level (less than 5 years of work ex) | 6-11 LPA | Single | 3-5 days a week | Yes | Muscle gain, fat loss | Stress management | Yes | Subtle strength | Free gift | Nope | Nothing. Acquired taste by free packs | Yes. Cosmix25 | Indonesia cocao | 10 | Gut h | 1 year | Reduce cost | Sent by my fitness coach | Light to body | Yes | Yes, if paid | General awareness | Nutrabay | Taste, cost, reaction on body | Every month | Plant protien | Gym | Fitnes equipment | Influencer | Form | Brain health | Na | Yes |
25 | G5RBjo | ADx97o | 33 | Male | Bengaluru | Senior Level (more than 10 years of work ex) | 40+ LPA | Dating | 3-5 days a week | Yes | Build endurance, longevity and have good looking body | Right kind of knowledge and right kind of diet + route | Yes | Social media - too much spamming (in a good way) :D | Small batches of packets and it being plant based | yes, major decision driver were social media ads | Not much | Nope bought it off amazon as needed faster delivery | Nothing in particular - i feel all of them kind of were 6/10 | 10-Jun | Yes liver care + the pre workout (beetroot) | 1 month | The mixability is really poor they never get blended well enough. Not through the normal process, need to use a blender aleways. | Not 100% on the trust side yet, not sure about the scientific true about the protein content and if it has other minerals that harm the body. | Flavours + Mixability | yes friends who are vegeterian or like coffee | umm yes, coz lot of people are still very skeptical on protein usage but saying its plant based makes it a little more trustable in India. I would like to recommend it to lot of the senior segment (Ayurveda efffect) | Umm after 2 years of gym and being a big skeptic i just took the shot as i had reached a certain sense of confidence and understanding. I read about it more and more to get on the band wagon. | Impact Whey Isolate and One Science | Protein content, Nutritional value assurity or trust, taste and science backed | once a month atleast | Tried both, whey fills the stomach more so you feel less hungry. I generally take it up in the morning. Plant based protein did not really make a difference for me. | gym, sports, dancing, massage, supplements, meditation | No trackers yet feels its too much | Umm youtube :( Been struggling to find the right kind of knowledge | Authentic and personalised backed on proofs and validation | Art, Dance, Standup | Whole truth just for its branding. nothing more if i think of it. I feel all health based brands. are false in some or the other way. Trends keep shifting - some years this is the right thing next few years something else comes and takes over. Eg. Aloe vera, Charcoal facewash, now Korean skin care. | umm i like shakes more |
26 | dv9rED | GDLZLe | 36 | Female | Bangalore | Mid - Level (5-10 years of work ex) | It is anonymous, but don't want to disclose | Married | <3 days a week | No | Build strength and endurance. | Consistency to follow any plan | Yes | Social media - instagram | The honesty and transparency of their marketing, the no-nonsense pitch, and the flavors | No campaign specifically. | Cosmix Instagram ads targeting was good. I was searching for plant based, no soya, protein powder | I got an initial discount | Chikmagalur Mocha | 8 | Yes, Herbalife, fastup, green protein, oziva | 4 years | More superfoods that treat lifestyle concerns like uric acid build up, cholesterol, vitamin D, B12 | The transparency of ingredients and no false claims | At the moment, nothing. Just a better brand that gets more certificates and is trusted by all. | Many | Yes | General research | Many | Quality, transparency | 1 every quarter | I tried everything and analysed which felt better for me | Walking | I got a gym membership yesterday | Social media, YouTube, general research | No specific, i see for benefits of foods, healthy habits around food | Reading, cooking | Truebasics, green protein for some flavors | No |
27 | 9MQqkE | 4vLeek | 35 | F | Bangalore | Entreprenuer or Freelancer | 18-25 LPA | Dating | 3-5 days a week | Yes | Strength, longevity, energy | Lack of good sleep, lack of nutritious food | Yes | Social media | A friend introduced me to them | No | Had been trying protein powders and none suited my gut. Immediate bloating. I know protein powders are supposed to be chalky so that was never a problem, in fact Cosmix wasn't as chalky and even tasted fine with water | I used their website discount | Chikmagalur Mocha | 8.5 | In the past, none after i got on to Cosmix. Myprotein mostly. Nack was terrible tasting when I tried having a sip of someone's protein shake, but whole truth is super tasty. I tried half a scoop but got bloated immediately. | Over 3yrs | They're great honestly I wouldn't change a thing | The quality. And the customer service and team, everything just flows. | Nothing hahha | THE WORLD | YES (I do have a referral code) I reached out to them when I realised they were v v good, and that's how we started working together. And no stress from the team, everything is super genuine. I've had a lot of friends who've converted to Cosmix | My fitness group at that point, and it started because I got interested in nutrition and realised how it was all working | Myprotein and whole truth in the past. | Protein quantity Calories Sugar content / carb content Price | Every month | Protein quantity was much better in Cosmix | Workouts, sport, massages | Fitness coach Massages Home gym equipment | My network | Technical and no nonsense, not ads and basic stuff | Reading! And writing | CrossFit Adidas Banter kitchen peanut butter | YES And more information around nutrition in general |
28 | G5lKpL | VYVRM6 | 24 | Female | Bangalore | Junior Level (less than 5 years of work ex) | 25-40 LPA | Dating | 3-5 days a week | Yes | Losing fat and getting toned, achieving appropriate BMI weight | I genetically have a tendency to be heavy and have slow metabolism. I struggle with food cravings and saying no to things I know are unhealthy for me. | Yes | I met the founder in-person at a stall when they had just launched. It was not until an influencer friend of mine started using and recommending it that I considered it | I had an overall fear of using artificial supplements and protein powder. The fact that they advertised it as all natural, it was a woman led brand, it was recommended by a woman friend and I heard a lot about the taste of it being good, that I got convinced to start with it. | I think when they marketed their Mahabaleshwar Real strawberry tasting protein powder, that was my tipping point. I had earlier heard a lot about their cut cleanse powders and hair health powders yielding good results as well. | Not a lot tbh, I just read about the contents of it and the other factors made it easy to make the purchase asap. | Yes I got a discount, don’t recall correctly but I think it was first time purchase related | I have only tried Strawberry, it was not great but okay. | 6 | My partner has tried Hair health but not consistently so can’t say anything | 2 months | The taste can be a lot better. Its texture is a little flour-like that makes it feel difficult to ingest. | I trusted the founder and the people who promoted it | Its taste. I have now moved to Whey Protein chocolate flavour. I had assumed all protein powders would come with a weird taste, but I was happily surprised when the new whey protein I started using tasted just like Chocolate milk. | Not particularly, told them I was using it but mot encouraged to buy. | Not yet. Maybe with better flavours and tastes. | I was an active gym-goer and wanted to fox my diet to lose weight. I realised how important it was to have protein right after workout and powders were the most straightforward protein option without unintentional fats or carbs | Cosmix and Muscleblaze | Price, taste, contents | As soon as the bottle runs out? Depends on the size of the batch. | My partner recommended I try both before deciding so I’m the process of doing that. Plant based sounds a lot more natural to me, so I gravitated there | Gym, home workouts, I try walking everywhere nearby | Gym clothes, gym equipment, good water bottles, good shakers, air fryer | Word of mouth, instagram fitness influencers, other fitness experts in my circle, personal trainers | I’m lately into home workouts and sustainable ways of losing weight. So diet videos, workout videos, transformation videos | I’m into art, up cycling, DIY, crochet and music | Bliss club for my workout fits, decathlon and cult sport for gear | For sure. I used to have protein bars before but was put off by the quantity of sugars and carbs in it in comparison to protein itself. Therefore the switch to shakes |
29 | 7MxNvz | EDDkZo | 42 | Male | Bangalore | Senior Level (more than 10 years of work ex) | 40+ LPA | Single | 3-5 days a week | Yes | I love to challenge my body so I do a range of physical activities such as playing football, trekking, obstacle races, marathon etc. I hence need to work out and keep my body in good shape to compete in such activities. | Sometimes muscle growth plateaus and I need to search or look for material to find variations in challenging my muscles. This gets challenging at times. | No | For muscle growth and to supplement the amount of protein that needs to be consumed per day. I got to know about through my reading about fitness. | Fast up plant based protein is what I have been using for very long time. Their chocolate flavour is really good. | Taste, nutritional content, price | I buy stock for the quarter. | Through my reading over the internet | Sports, obstacle races, treks | Fitness equipment for home use | I read articles over the internet and social media. I talk to some of the fitness coaches in my circle. | Muscle strengthening, building, increase stamina | Reading, dancing, driving | None | I'm not much of a protein bar fan. | ||||||||||||||
30 | 0aO6x9 | KDDprz | 34 | Female | Gurgaon | Senior Level (more than 10 years of work ex) | It is anonymous, but don't want to disclose | Married | 3-5 days a week | Yes | General fitness, strength, core-back-hip muscle strengthening | Time | No | My yoga instructor and husband recommended me to start | On, HK Vitals Proteinup Women, Dymatize ISO100 | Ingredient quality, how much it helps with digestion, taste, price | Twice a year - 2kg boxes | Whey is a pure form of protein which is more real than any plant protein in the market. | Instructor at home | Multivitamins | My colleagues and friends and my office | Online articles and Instagram reels of influencers talking about fitness | Shopping, movies, painting | Ritual (US) | I don’t like protein bars. Maybe if they were more tasty I would buy them | ||||||||||||||
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