Customer Interview Tracking Sheet - 2014
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SEE INSTRUCTIONS ON NEXT TAB. MAKE A COPY OF THIS TEMPLATE SHEET AND USE IT TO TAKE NOTES ON INTERVIEWS
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Startup Next - CUSTOMER INTERVIEW TRACKING SHEET
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CUSTOMER
NAME

Contact Info,
Interview Date/Time,
Interviewed by,
Status (Pending, Confirmed, OK to Follow Up, ...)
Customer
SUB-SEGMENT

Age, Gender, City,
Profession, Education,
Social Class,
Number of Kids, Marital Status,
etc.


Ask your Customer
to describe him/herself as a
[insert your persona here]
Customer's
MAIN PROBLEMS

What your customers are saying their main problems are?
List them here!




Ask your Customer:
C'est quoi votre plus gros problème en terme de communications avec vos citoyens ?
CURRENT
SOLUTION

How are your customers saying they are solving their main problems right now (Competitors)? What do they think about these existent solutions? How are your customers saying they'd like to solve their problems?


Ask your Customer:
"Comment vous faites pour contrer ses problèmes ? Qu'est-ce que tu penses de ses solutions ?"
YOUR
TARGET PROBLEM

What problem are you looking to solve for this specific customer? What is this customer saying about this problem you'd like to target?



Ask your Customer:
"What do you think about
[insert your target problem here]?"
YOUR
VALUE PROPOSITION

Why are you better than
your competitors?
What are your customers saying abour your solution?


Ask your Customer:
"What do you think about
[insert your solution here
or show it in one piece of paper]?"
EARLY ADOPTER?


Would this customer like to start trying your solution right now?
WHY?




Ask your Customer:
"Do you consider this solution for you right now? Why or Why not?"
PAYING
CUSTOMER?

If early adopter, how much the customer would like to pay? What does he/she think about your price model?



Ask your Customer:
"How much you'd like to pay for it?"
PATTERNS
IDENTIFIED

What does this person have in common with others you've interviewed?

What data points are you finding multiple times?
NOTES
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Shell SerembanService Sector, Petrol Station 10+ years of establishment, 1-5 foreign workers, 6 - 10 local workers.
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MahathirMale 31 - 40, Employer, Service Sector, Managing foreign and local workers, 6 - 10 foreign workers, MalayKeeping track of payments made including overtime, advanced cash, Doing their best to keep track manuallyWould like it if its free (at this point in time we were thinking to make money from remittance)We allow employers to pay all employees online without needing to open a bank account for each one by paying directly into e-walletYes. Then payment can easily be made without withdrawing money and employees dont need to take leave to go to remittance centerAt this point in time pricing model did not exist. Was thinking to give it for free to employers and charge employees for remittance and other transactionsManually tracks workers payment, incl overtime and advanced cash.
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DNGroup DenniseFemale 20-30 Employer, Service & Construction sector, Managing 300+ foreign workersManaging permits status of foreign workers to maintain productivity and avoid fines. Having to pay all the employees by cash because they can't get a bank account, because they don't have their permits, because the country needs a way to keep track of foreign workers because when the minister that managed foreign workers changed, he changed the policy regarding the tracking of foregin workers in 2010. Risk of carryning lots of cash and hassle to make paymnet through agentsGoes to the immigration office to settle the permitIts a significant problem and would like to try the solution right away. How can you assure the security of the money that will be stored on the platform? Answer, it will be regulated by Bank Negara and have their protectionWe allow foreign workers to have a "Bank Account" without going through the hassle of opening a bank account for them. Employers can easily make payment of salary, overtime, etc. through their phone.Yes, she manages 300 workers and pays by cashAt this point in time pricing model did not exist. Was thinking to give it for free to employers and charge employees for remittance and other transactionsManaging alot of foreign workers without permit. Would like to pay them by online banking.Very interested in trying the product. Was disappointed it was not available during the interview. To call back once we begin testing
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World Wide Vanguard Mr GunalanMale 40 -50, Employer, Director, Family Business, Established for 20 years +Local workers not productive, low compensation for local worker compared to foreign worker, discipline of workers (attendance). Hard to communicate with foreign workers, accidents, licensing & training, dealing with absences and deducting from salaryAre lobbying the government to change policy so that no need to hire too many foreign workers. Has also developed an in house system to manage payroll etc of workers, inclunding attendance via biometric recordingIt is a signifcant problem, but WWV has already solved it by having a custom HR mangement system developed for their needs by a company in India. He can pay all his foreign workers by cash because they all have bank accounts. When they came to him, they were given as part of his quota by Kementrian Dalam Negeri so they all have permits already, he doesn't need to settle it himself but needs to pay for accomodation, health insurance etc.We allow employers to pay all employees online without needing to open a bank account for each one by paying directly into e-walletNo, customer already has a working system and would not want to risk changing10 cents a head based on CIMB payroll serviceCompany size is over 400 employees. Similar to DK Schweizer, once the company reaches a certain size and maturity, they are bound to have a HR management system in placeGave us contact to follow up on DK Schweizer
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DK Schweizer - Ms AnjanaFemale 40 - 50, Employer, Senior HR Exec, Company established for 20+ years. Manufacturing leather and PVC seatsTime wasted doing tedious/unnecessary/repetitive daily tasks ie attendance, disciplinary issues, missing bank card, pin number etc.Communicating and training foreign workersManually deals with disciplinary issues. Has Kaizen HRMS to manage workforce incl payroll. Absence and overtime has to be manually entered into system to be recordedWe will have problem in training them to use the app and will have to deal with a lot of issues of employee losing their card and forgetting their password and pin number. Need to be able to deal with it.Save time on going to the bank to open an account by registering with us to open an ewallet online for your workers. You have less headache, they can easily keep and send out money to their familiesCurrently ok with their current solution despite some shortcomings but would be interested to review once product is developedNormal charges charged by OCBC bankingCompany size is over 800 employees. Similar to World Wide Vanguard, once the company reaches a certain size and maturity, they are bound to have a HR management system in place
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Ahmad FauziMale, 31 - 40, Employer, Construction Industry, Employ Foreign Workers 5 workers, Cash PaymentsSettling permits to get foreign workers to do the job. Finds foreign workers through word of mouth of other foreign workers helping their friends look for a job. Would like to pay by online banking for convenience sakeManually finds foreign workers and settles permitCustomer would like to be able to pay his workers directly into their app without opening a bank account for them. Customer wants to try it.We allow employers to pay all employees online without needing to open a bank account for each one by paying directly into e-wallet from the app. Customer would like to try the system especially if its free for himYes, he wants to make it simpler for him to pay his workersSmall workforce, too small to buy a HR system, might be the right size to either rent one like Kakitangan if his employees can get bank accountTo call once ready for testing: 01222544057
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Nor LailiMale, 31 - 40, Employer, Service sector, Employ Foreign Workers more than 50 workers, Cash PaymentsSettling permits to get foreign workers to do the job. Finds foreign workers through word of mouth of other foreign workers helping their friends look for a job. Would like to pay by online banking for convenience sake. Cash payment also easier for him to manage variable income of the businessManually finds foreign workers and settles permit and bank accounts. Uses cash payment and manually tracksCustomer would like to be able to pay his workers directly into their app without opening a bank account for them. Customer wants to try it.We allow employers to pay all employees online without needing to open a bank account for each one by paying directly into e-wallet from the app. Customer would like to try the systemWilling to try the solution right nowWorkforce less than 200. Appears that those with more than 5 to 200 foreign workers are the most ideal targetEmail once ready for testing: laili_cent@yahoo.com
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AlvinMale, 31 - 40, Employer, Service sector, Employ Foreign Workers more than 100 workers, Cash PaymentsWorkers have no valid permit must go through process few times to get permit. Managing payment for a work force that size is difficult needs agents to pay all workers and at different times.Uses agents, or online banking if worker register themselvesSimplify ihs payment method to his workers making him more productive. In the process making it easier for his workers to send money home, to each other, and use as their own "bank account"You can pay your employees without them needing to open a bank account. We need their passport onlyMaybe but prefers his current methodWorkforce less than 200. Appears that those with more than 5 to 200 foreign workers are the most ideal targetEmail once ready for testing: alvinhong@gmail.com
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