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Most participants in this 9-month course will complete priority topics for their work, not everything. You may also share the course with other colleagues and divide up the topics.
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(Only one person per registration can earn a certificate though, and there is just one login per registration for live sessions.)
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OPTIONS:Description
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1. Course AuditorNo certificate upon completion; you use live sessions and resources as you need. No need to track your participation.
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Level I*Level II*Level III*
Time required
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2. Certificate in Digital Campaigning5 - 10 topics 11- 20 topics 21 topics+2-3 hours/week for topic, includes live sessions and assignments, attend 75% of live sessions for topics you selected2520
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3. Advanced Certificate in Digital Campaigning10-15 topics16-20 topics21 topics+5 or so hours/week includes live sessions and assignments, attend 75% of live sessions for topics you selected
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Sessions (order may change)Organizers
Communications
Fundraising
Some of each role
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1DIGITAL CAMPAIGN PLAN
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2METRICS
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3FUNDRAISING
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4Get Out The Vote FOR POWER BUILDING
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5PUBLIC NARRATIVE (STORY BASED STRATEGY PT. 1)
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6PERSONAL NARRATIVE (STORY BASED STRATEGY PT. 2)
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7TALKING ABOUT RACE
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8EMAIL WRITING TO DRIVE ACTION
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9TWITTER 1 - Aggressive growth
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10TWITTER 2 - Twitterstorms
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11WEBSITE
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12CRMs KEY TOPICS
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13IG, SNAPCHAT
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14GETTING MEDIA
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15TEAM TOOLS
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16FACEBOOK
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17RUNNING ONLINE MEETINGS
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18DIGITAL SECURITY
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19PETITIONS+
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20GOOD DESIGN
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21TEXTING
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22VIDEO
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23ADS - Facebook
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24ADS - Twitter, Snapchat, Geofencing
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25ADS - Google, YouTube
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26ACTIVATING MEMBERS
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27LIVESTREAMING
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28BUDGETING
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29WHATSAPP
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Sessions recommended23191829
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