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FAQs about the new Online Community Connector II
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The Every-Home Database and Mapping Outereach Toolbox for Churches
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Who is the Mapping Center?A not-for-profit organization founded in 1997 which helps Christian ministries understand their mission fields, and mobilize thier mission forces to share Christ with every home in the U.S.
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What is the Online Community
Connector?
Using the everyhome database, name address and demographic information is provided on virtually every U.S. adult that receives mail.Includes 201 Million single adults or married couples at 126 mailiing addresses throughout America.
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What are it's purposes?1. To equip the Body of Christ to identify virtually every home in America in order to pray for them by name and reach them with the Gospel.2. To identify and connect with neighbor homes based on their cultures, circumstances and challenges. (e.g. imigrants, widows, single moms, etc).
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How often is the data updated?Every three Months
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What fields of information are included for each home?
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Name and Family Address Fields Other attributes
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Surname (Last Name)Street address including apt#, PO Box Etc.Ethnicity (147)
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Given name (First Name)Latitude and longitudeLanguage spoken in the home (80)
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TitleCensus Block code - links Census dataCountry of Origin if HIspanci (21)
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GenderType of residence - e.g. Single-Family, Apt.Assimilation in US culture
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AgeLength of ResidenceProbable religion based on ethnicity
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Marital StatusOwn or rent homeEducation
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Presence of Children by age and genderCensus Block Group and County boundariesIncome Bracket & Niches - Lifestyle Clusters
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Has this data been available to churches previously?No, nothing even close to this level of detailed information at the household level has ever been available in this format.
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How is this data derived?Data is compiled from public information sources, public census data and freely given information such as on warranty cards.No financial, credit card, income tax or other private information is either used in the compilation or made available.
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What about privacy issues?All data is from publicly available information or self-disclosed information. Just like the "Do Not Call" directory, anyone can opt out from disclosure of their informaiton.
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How can the data be used?Mailings, Prayer Lists, Door Hangers, Canvassing, Mission Field Analysis, and moreTo equip and mobilize the members of the church to minister to their neighbors.
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Who can use the data?Churches and Christian ministries ascribing to tthe Lausanne Covenant -only for ministry purpose.Mapping Center membership and data usage license aggreement is required.
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What areas can be accessed?A church can access approximately 70 miles around their worship center. Complex algorithms involving common first and last names, combined with census data, make estimations about likely ethnicity, language and religion.
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How is the ethnicity data derived?Complex algorithms involving common first and last names, combined with census data, makes estimations about likely ethnicity, language and religion.
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How much does it cost?The cost is based on size of ministry and mission field. By sharing the cost through MCE ministries reduce their own cost for annual licensing to less than 10% of retail. Click Here for price list.
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Is every U.S. resident Included? Only adults 18+ are included. Some adults may not yet be available on public sources, or have opted out. Approximately 95% of adults are likely to be present.
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How can I learn more?Email: Info@MappingCenter.org and ask about The Community Connector II DatabaseVist www.MappingCenter.org or call: 1-888-627-7997
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