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Account Volume Math
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25%response rate to sequence (per account)
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20%of responses who schedule a demo
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80%show to demo
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20%close rate
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125# of accounts per closed-won deal
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5# of contacts per account
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625# of contacts through a sequence per deal
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125# of contacts through a sequence per demo
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Activity Math
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100Manual activity capacity per rep per day (call, personalized email / linkedin)
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4# of manual activities per rep per sequence
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10Sequence length (business days)
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250# of sequences (conrtacts) manageable simultaneuously
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25# added per business day
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500# sequences started per month
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4# est demos per month - outbound
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** note that the bottleneck might become email sending capacity when leveraging parallel dialers
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