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Behavior Change Principles (e.g. BCTs, methods, etc)Conditions for effectiveness (e.g. parameters for use)ApplicationsSub-determinants (e.g. beliefs; can be formulated as Change Objectives)DeterminantsSub-behaviors (Performance Objectives)Target Behavior
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Persuasive communicationResearch in this target population showed that infographics are perceived as trustworthy and are generally well-received.An infographic explains how condoms work.Condoms help prevent HIV.AttitudeBuy condomsCondom use
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Persuasive communicationResearch in this target population showed that infographics are perceived as trustworthy and are generally well-received.An infographic explains how condoms work.Condoms help prevent pregnancy.AttitudeBuy condomsCondom use
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Persuasive communicationShowing such quotations yielded promising effects in a similar interventions in this population.Quotations from people expressing approval.Most people think buying condoms is normal.Perceived NormsBuy condomsCondom use
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Social comparisonChart allow comparing percentages of people using condoms allow showing frequencies, which people can process better then probabilities.A chart showing percentage of people using condoms.Most people use condoms.Perceived NormsNegotiate condom useCondom use
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Persuasive communicationShowing such quotations yielded promising effects in a similar interventions in this population.Quotations from people expressing approval.Most people approve of me suggesting to use condoms.Perceived NormsNegotiate condom useCondom use
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ModelingWe selected role models from the target populations, and the modeling scripts were developed to demonstrate strategies to deal with the most common scenarios.A role model illustrates bringing up condoms in different settings.It is easy for me to bring up condoms.Self-efficacyNegotiate condom useCondom use
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Guided practiceA mini-game allows for the desired interactivity, and this mini-game can piggy-back on coordinated efforts from this other campaign that people are doing.In a mini-game, target population individuals practice negotiation.If my partner is not enthusiastic, I know I can persuade them.Self-efficacyNegotiate condom useCondom use
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