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Lead Generation Target Planner
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Step 1: Revenue & Booked Jobs Target
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Annual Revenue Goal / Target$3,000,000.00
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Monthly Revenue Target$250,000.00
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What is your average job value?$15,000
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How many service calls would be required to hit your monthly goal?17
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Step 2: # of leads required to hit target
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What is your average conversion rate from caller/lead to booked job?25%
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# of leads needed per month to hit target67
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Average cost per generated lead$87
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Budget required to hit target$5,800
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