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Create professional Gantt charts in GanttPRO in a few clicks
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Simple Marketing Plan10/7/2026
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Color
WBS Number
Task name / TitleAssigned to
Planned start date
Planned end date
Deadline
Progress (%)
Duration (hours)
Estimated hours
Time log (minutes)
StatusPriority
Task description
Cost
Actual cost
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1Executive summary10/8/202610/16/20260560000
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1.1Objectives of plan10/8/202610/10/202602400OpenMedium00
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1.2Challenges of organization10/9/202610/13/202602400OpenMedium00
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1.3Expectations if marketing plan was successful10/10/202610/14/202602400OpenMedium00
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1.4Alignment10/13/202610/15/202602400OpenMedium00
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1.5Mission10/14/202610/16/202602400OpenMedium00
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2Target markets10/15/202610/21/20260400000
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2.1Demographics10/15/202610/17/202602400OpenMedium00
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2.2Lifestyle10/16/202610/20/202602400OpenMedium00
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2.3Actions10/17/202610/21/202602400OpenMedium00
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3Organization’s strategies and plans10/20/202610/28/20260560000
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3.1New products, markets10/20/202610/22/202602400OpenMedium00
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3.2Promotions10/21/202610/23/202602400OpenMedium00
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3.3Expansion10/22/202610/24/202602400OpenMedium00
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3.4Assessment10/23/202610/27/202602400OpenMedium00
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3.5Current marketing efforts10/24/202610/28/202602400OpenMedium00
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4Marketing metrics- performance/interactivity10/27/202611/3/20260480000
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4.1Search Engine positioning (for keywords )10/27/202610/29/202602400OpenMedium00
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4.2Analytics10/28/202610/30/202602400OpenMedium00
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4.3Facebook Insights/ likes10/29/202610/31/202602400OpenMedium00
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4.4Twitter activity10/30/202611/3/202602400OpenMedium00
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5Industry analysis10/31/202611/11/20260640000
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5.1SWOT situational analysis10/31/202611/4/202602400OpenMedium00
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5.2Competitor analysis and environment11/3/202611/5/202602400OpenMedium00
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5.3Consumer analysis (different behaviors of target markets )11/4/202611/6/202602400OpenMedium00
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5.4Market research/Consumer insights11/5/202611/7/202602400OpenMedium00
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5.5focus group11/6/202611/10/202602400OpenMedium00
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5.6If service organization11/7/202611/11/202602400OpenMedium00
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6Service blueprint10/31/202611/5/20260320000
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6.1Service gap analysis10/31/202611/4/202602400OpenMedium00
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6.2Summarize challenges11/3/202611/5/202602400OpenMedium00
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7Brand Blueprint10/31/202611/7/20260480000
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7.1Brand Personality– How to get your brand unstuck?10/31/202611/4/20260240000
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7.1.1Tagline10/31/202611/4/202602400OpenMedium00
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7.2Current image, mindset, behavior11/3/202611/7/202604000OpenMedium00
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7.3Desired behavior11/3/202611/7/202604000OpenMedium00
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7.4Challenges to overcome11/3/202611/7/202604000OpenMedium00
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7.5Brand Properties11/3/202611/7/202604000OpenMedium00
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7.6Product/service features11/3/202611/7/202604000OpenMedium00
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7.7Logo11/3/202611/7/202604000OpenMedium00
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8Brand Essence11/3/202611/11/20260560000
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8.1Organizational touchstone11/3/202611/3/20260800OpenMedium00
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8.2Customer insights and key benefit11/4/202611/4/20260800OpenMedium00
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8.3Recommendations for Clarified Brand11/5/202611/5/20260800OpenMedium00
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8.4Suggestions for Logo, Tagline11/6/202611/6/20260800OpenMedium00
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8.5Brand Promise – 4-6 core elements of brand ( reflecting value / benefits)11/7/202611/7/20260800OpenMedium00
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8.6Universal Selling Points (USP)11/10/202611/10/20260800OpenMedium00
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8.7Value Proposition11/11/202611/11/20260800OpenMedium00
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9Brand Blueprint Elements10/31/20265/4/2028031520000
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9.1Competitive context10/31/202610/31/20260800OpenMedium00
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9.2Target markets11/3/202611/3/20260800OpenMedium00
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9.3Current image, mindset, behavior11/4/202611/4/20260800OpenMedium00
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9.4Desired behavior11/5/202611/5/20260800OpenMedium00
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9.5Challenges to overcome11/6/202611/6/20260800OpenMedium00
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9.6Brand Properties11/7/202611/7/20260800OpenMedium00
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9.7Brand Essence11/10/202611/10/20260800OpenMedium00
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9.8Customer insights/benefit11/11/202611/11/20260800OpenMedium00
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9.9Brand Recommendations (logo, tagline)11/12/202611/12/20260800OpenMedium00
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9.10Brand Promise11/13/202611/13/20260800OpenMedium00
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9.11Universal Selling Points11/14/202611/14/20260800OpenMedium00
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9.12Value Proposition11/17/202611/17/20260800OpenMedium00
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9.13New sibling task5/4/20285/4/20280800OpenMedium00
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10Integrated Media Sample11/17/20265/4/2028030640000
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10.1Flyers/ brochures11/17/202611/17/20260800OpenMedium00
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10.2YouTube -Video11/18/202611/18/20260800OpenMedium00
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10.3Facebook11/19/202611/19/20260800OpenMedium00
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10.4Twitter11/20/202611/20/20260800OpenMedium00
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10.5Email blast11/21/202611/21/20260800OpenMedium00
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10.6Blog11/24/202611/24/20260800OpenMedium00
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10.7Social bookmarks11/25/202611/25/20260800OpenMedium00
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10.8Pinterest11/26/202611/26/20260800OpenMedium00
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10.9Instagram11/27/202611/27/20260800OpenMedium00
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10.10TV/radio11/28/202611/28/20260800OpenMedium00
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10.11Infographic12/1/202612/1/20260800OpenMedium00
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10.12Newspaper12/2/202612/2/20260800OpenMedium00
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10.13Posters12/3/202612/3/20260800OpenMedium00
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10.14Newsletter ( online)12/4/202612/4/20260800OpenMedium00
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10.15Personal networks12/5/202612/5/20260800OpenMedium00
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10.16friends, family, org.12/8/202612/8/20260800OpenMedium00
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10.17Local businesses12/9/202612/9/20260800OpenMedium00
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10.18WOM friends12/10/202612/10/20260800OpenMedium00
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10.19Events12/11/202612/11/20260800OpenMedium00
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10.20Past participants/buyers12/12/202612/12/20260800OpenMedium00
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10.21Partner organizations12/15/202612/15/20260800OpenMedium00
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10.22New sibling task5/4/20285/4/20280800OpenMedium00
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11Implementation (What resources)12/15/202612/23/20260560000
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11.1Staff12/15/202612/15/20260800OpenMedium00
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11.2Management12/16/202612/16/20260800OpenMedium00
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11.3Staff availability12/17/202612/17/20260800OpenMedium00
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11.4Expertise to implement the plan12/18/202612/18/20260800OpenMedium00
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11.5Outsource elements of plan (use outside vendors)12/19/202612/19/20260800OpenMedium00
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11.6Time12/22/202612/22/20260800OpenMedium00
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11.7Resources (financial)12/23/202612/23/20260800OpenMedium00
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12Monitoring Evaluation12/24/202612/31/20260480000
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12.1Monitoring metrics12/24/202612/24/20260800OpenMedium00