ACDE
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Friday - 12 March - 7h30 to 15h30 - #Swiss Edition (English)
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07h30-08hZoom Door Opening - Program LaunchLoic Simon, Anne Einhorn,
Gabor Markus
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08h-09hOpening Keynote 1 & Q/A - Marketing Automation & Social SellingGabor Markus
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Opening Keynote 2 and Q/A - LinkedIn for Social SellingBaschi Sale
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09h-10hLearn to Sell Through a Screen, NOW !Keynote - Remote Selling in 2021, why & how ?Bruno Delezenne
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#ZoomDebate - Why, Why Now and How to sell through a Screen, in Remote Selling ? Frederic Bascuñana, Stéphane Bruneau, Bruno Delezenne
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10h-11hDevelop a strong Personal Brand during CrisisKeynote - Why develop a strong personal brand NOW ?Loic Simon
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#ZoomDebate - Why is it key to develop a strong personal brand in times of chaos/crisis ? How ?Roger Basler, Betty Florez, Petra Blume, Baschi Sale
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11h-12hHire or Get hired by leveraging LinkedInKeynote - How to get hired by leveraging LinkedInDavid Talerman
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#ZoomDebate - What are best practices on LinkedIn to hire or get hired in Switzerland ?David Talerman, Martin Zenklusen, Anne Einhorn, Stéphane Bruneau, Weiji Stocker, Petra Blume
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12h-13hStreamline Prospecting and Account Management on LinkedInKeynote - How to streamline B2B prospecting without being a Bully ?François-Xavier Magnin
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#ZoomDebate - What are the best strategies, practices and tools to prospect on/with LinkedIn ? How to best do ABS (Account Based Selling) ?François-Xavier Magnin, Gabor Markus, Roger Basler
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13h-14hLet's get Inspired while EATING !Luncheon Keynote 1 & Q/A - The Social Selling Routine: what to do if you wanna measure successRoger Basler
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Luncheon Keynote 2 & Q/A - Nudge is the new Pitch !Frédéric Bascuñana
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14h-15hInteractive Group Workshops in parallelWorkshop 1 - Personal Branding for Entrepreneurs
[Moderator : Roger Basler]
Roger Basler, Betty Florez
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2. Prospecting using LinkedIn Sales Navigator & Marketing Automation
[Moderator Gabor Markus]
François-Xavier Magnin, Gabor Markus
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3. Recruitment leveraging LinkedIn
[Moderator David Talerman]
David Talerman, Martin Zenklusen, Anne Einhorn, Petra Blume
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4. Nudge Customers with no Manipulation ! Frederic Bascuñana
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15h-15h30Summary of #SocialSellingForumSummary of Forum & Interactive Workshops - Conclusion Loic Simon, Anne Einhorn, Gabor Markus & All
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19h - END