Digital music services (comScore US-only, mobile+PC)
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Unique visitors (000s)Jan 2016
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18-24 audience
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ServiceRatioTotalPCMobile18-24 as % of totalFundingType
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1Pandora30.691801428741694720.70%$864mRadio
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2Spotify25.271483147071145633.39%$1,064mOn-demand
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3SoundCloud22.161300626351111338.40%$123mOn-demand
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4iHeart (Clear Channel)3.612122361199810.05%Clear ChannelRadio
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5Bandcamp1.3679836550830.68%Not availOn-demand
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68tracks1.0058717045834.49%$3mRadio
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7Songza0.583405430441.26%$39m (acquired)Radio
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8Last.fm0.5431513620913.91%$280m (acquired)Radio
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9Jango0.311828811515.83%Not availRadio
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10Mixcloud0.29170868917.54%$0Radio
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11Slacker0.26151241297.66%$73mRadio
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12Sirius XM0.2414356893.90%$3,916mRadio
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13Rdio0.09545411.79%$200mOn-demand
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18-34 audience
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ServiceRatioTotalPCMobile18-34 as % of total
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1Pandora44.684410061554068450.68%
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2Spotify27.772741191752032861.72%
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3SoundCloud21.202092649721720161.78%
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4iHeart (Clear Channel)6.936842996626032.41%
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5Bandcamp1.45143167789755.02%
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68tracks1.0098729278357.99%
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7Last.fm0.7169635441930.74%
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8Songza0.696809062282.52%
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9Sirius XM0.6564121347917.48%
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10Slacker0.626116656131.02%
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11Jango0.4342225322036.70%
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12Mixcloud0.3635921417337.05%
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13Rdio0.191891366341.27%
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Total audience
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ServiceRatioTotalPCMobileMobile as % of total
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1Pandora51.1387022148367892690.70%
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2Spotify26.0944411186323040768.47%
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3SoundCloud19.903387196502698879.68%
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4iHeart (Clear Channel)12.402111038011874188.78%
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5Sirius XM2.1636681912211657.69%
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6Bandcamp1.5326011306152958.79%
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7Last.fm1.3322641167125955.61%
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8Slacker1.161970288173287.92%
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98tracks1.001702737107663.22%
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10Jango0.68115078846840.70%
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11Mixcloud0.5796961241542.83%
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12Songza0.4882413772487.86%
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13Rdio0.274583799119.87%
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Source: comScore, Jan 2016
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