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At Joyjet, we specialize in helping businesses design, build, and launch digital products that stand out in a competitive landscape. A critical part of this process is crafting a compelling and actionable product vision—a guiding star that aligns teams, drives decisions, and ensures long-term impact.
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To support this, we’ve developed two powerful workshop templates designed to help teams establish a strong product vision:
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The Vision Building Workshop
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A structured and collaborative approach to define a product’s purpose, target audience, and unique value proposition. This workshop leverages proven methodologies like the Challenge Template, Impact Template, and Classic Template (Geoffrey Moore) to create a vision that is clear, inspiring, and future-focused.
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The Roman Room Method Workshop
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A creative and spatial framework that organizes the visioning process into four “rooms,” each addressing a critical aspect of the product’s foundation:
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Room 1: Market Reality – Understand where the market stands today.
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Room 2: Future State – Envision where the industry and customer needs are headed.
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Room 3: Product Evolution – Plan the product’s growth, capabilities, and technology roadmap.
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Room 4: Impact Visualization – Define the transformative outcomes for customers, the market, and the business.
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These workshops are designed to engage stakeholders, uncover insights, and foster alignment across teams, enabling your business to build not just a product, but a vision that resonates and delivers measurable impact.
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