ABCDEFGHIJKLMNOPQRSTUVWXYZ
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Surveying the Possibilities
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Name of Organization/Company/IndividualURLList the characteristic of a good websiteTarget AudienceExplain PurposeGroup Member
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Good WebsitesThe Cayman Tailor https://www.thecaymantailor.com.my/DESIGN
- website design suitable according to its product
- good visual hierarchy & alignment
-too much negative space
-very standard layout

USABILITY
- website page not responsive- when the desktop size, too much space in the middle
-call to action button is there
-clear navigation

CREATIVITY
- lacking but then again creativity is subjective

CONTENT
- sufficient for users to understand what is going on
consumerspromote their tailored services
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MOOOIhttps://www.moooi.com/us/paper-playDESIGN
-well-displayed products// when the product description is shown, they made the background minimalistic in order to guide the user to the focal point

USABILITY
-option to unmute
-website very interactive
-there is no option to skip the introduction to products
-menu button is easily accessible

CREATIVITY
-use audio to enhance experience
-great animation

CONTENT
-lacking content (starting page has no text)
consumerssell their household products & scented items
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Blue Marine Foundation https://www.bluemarinefoundation.com/the-sea-we-breathe/DESIGN
-immersive experience//has sound effects & creative animation

USABILITY
-option to unmute
-interactive elements
-menubar is clear & stagnant
-call to action button there
-easy to navigate the website ( buttons are known to user that it is clickable)
-good visual hierarchy with usage of color (highlighting important points)

CREATIVITY
- use audio to enhance experience

CONTENT
- sufficient
people of all ageseducational purposes (general information about marine life// environmental awareness)
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Name of Organization/Company/IndividualURLList the characteristic of a bad websiteTarget AudienceExplain PurposeGroup Member
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Bad WebsitesPangram Pangram Foundryhttps://pangrampangram.com/products/moriDESIGN
- lacking consistency in terms of color (the bottom part of the website was purely black& white - not cohesive with the color palette)
-size of typeface is too large/ not suitable

USABILITY
- confusing aspect of the website such as the display of typeface
-good point: call to action button is there - attract user's attention

CREATIVITY
- good point: usage of motion graphics to showcase the typeface

CONTENT
- not great because confusing

5/10
designerspromoting it's typefaceChow Jia Hsuan
Leong Jia Hui
Janaan Ahmed
Hadiya Faisal
Tai Ser Yeet
Riko Matsuyama
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Huy Phanhttps://huyml.co/DESIGN
- small typeface
-huge white space (e.g in between the a) b) etc & the body text - implies that it isnt together)
-all content is pushed to the side of the screen -appears untidy

USABILITY
- menubar navigation is unclear// disrupts the flow & user experience
-no call to action button

CREATIVITY
- good point: usage of motion graphics to showcase the typeface

CONTENT
-Content - overwhelming
business ownerse-portfolio- promoting its designs
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Elva Design Group https://www.helloelva.com/DESIGN
-menubar overlaps with the other body text
-design is good but layout is bad (in terms of typeface
-minimalist look to showcase their product better

USABILITY
-no call to action button (e.g the carousel has no arrow/button to indicate the horizontal scrolling)
-the animation interacts well with the user (good UI)

CREATIVITY
- good visual interest

CONTENT
-sufficient enough for users to understand what their website is about
business ownerse-portfolio- promoting its designs
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