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Create professional Gantt charts in GanttPRO in a few clicks
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Sample Internet Marketing Plan9/16/2025
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Color
WBS Number
Task name / TitleAssigned to
Planned start date
Planned end date
Deadline
Progress (%)
Duration (hours)
Estimated hours
Time log (minutes)
StatusPriority
Task description
Cost
Actual cost
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1Executive summary9/17/20259/27/20250480000
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1.1Objectives of plan9/17/20259/23/202503200OpenMedium00
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1.2Challenges of organization9/20/20259/24/202503200OpenMedium00
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1.3Expectations if marketing plan was successful9/21/20259/25/202503200OpenMedium00
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1.4Alignment9/22/20259/26/202502400OpenMedium00
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1.5Mission9/24/20259/27/20250800OpenMedium00
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2Target markets9/28/202510/1/20250240000
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2.1Demographics9/28/20259/29/20250800OpenMedium00
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2.2Lifestyle9/29/20259/30/20250800OpenMedium00
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2.3Actions9/30/202510/1/20250800OpenMedium00
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3Organization’s strategies and plans for month9/30/202510/15/20250880000
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3.1New products, markets10/2/20259/23/20250-5600OpenMedium00
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3.2Promotions10/3/20259/24/20250-4800OpenMedium00
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3.3Expansion10/4/20259/25/20250-4000OpenMedium00
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3.4Assessment9/30/202510/5/202502400OpenMedium00
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3.5Current marketing efforts10/1/202510/6/202502400OpenMedium00
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3.6Search Engine positioning (for keywords )10/2/202510/7/202502400OpenMedium00
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3.7Analytics10/3/202510/8/202503200OpenMedium00
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3.8Facebook Insights/ likes10/4/202510/9/202504000OpenMedium00
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3.9Twitter activity10/5/202510/10/202503200OpenMedium00
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3.10SWOT situational analysis10/6/202510/11/202502400OpenMedium00
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3.11Competitor analysis and environment10/7/202510/12/202502400OpenMedium00
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3.12Consumer analysis (different behaviors of target markets )10/8/202510/13/202502400OpenMedium00
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3.13Market research/Consumer insights10/9/202510/14/202502400OpenMedium00
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3.14focus group10/10/202510/15/202503200OpenMedium00
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4Service blueprint9/17/20259/24/20250400000
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4.1Service gap analysis9/17/20259/23/202503200OpenMedium00
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4.2Summarize challenges9/20/20259/24/202503200OpenMedium00
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5Brand Blueprint9/22/202510/3/20250640000
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5.1Brand Personality– How to get your brand unstuck?9/22/20259/26/202502400OpenMedium00
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5.2Current image, mindset, behavior9/24/20259/27/20250800OpenMedium00
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5.3Desired behavior9/27/20259/28/20250800OpenMedium00
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5.4Challenges to overcome9/28/20259/29/20250800OpenMedium00
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5.5Brand Properties9/29/20259/30/20250800OpenMedium00
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5.6Product/service features9/30/202510/1/20250800OpenMedium00
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5.7Logo10/1/202510/2/20250800OpenMedium00
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5.8Tagline10/2/202510/3/20250000OpenMedium00
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6Integrated Media Sample9/30/202511/11/202502400000
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6.1YouTube -Video9/30/202510/5/202502400OpenMedium00
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6.2Facebook10/1/202510/6/202502400OpenMedium00
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6.3Twitter10/2/202510/7/202502400OpenMedium00
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6.4Email10/3/202510/8/202503200OpenMedium00
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6.5Blog10/4/202510/9/202504000OpenMedium00
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6.6Apps10/5/202510/10/202503200OpenMedium00
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6.7Social bookmarks10/6/202510/11/202502400OpenMedium00
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6.8Pinterest10/7/202510/12/202502400OpenMedium00
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6.9Instagram10/8/202510/13/202502400OpenMedium00
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6.10TV/radio10/9/202510/14/202502400OpenMedium00
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6.11Infographic10/10/202510/15/202503200OpenMedium00
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6.12Guest posting10/11/202511/11/2025018400OpenMedium00
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6.13Personal networks10/4/202510/9/202504000OpenMedium00
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6.14Past participants/buyers10/8/202510/13/202502400OpenMedium00
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6.15Partner organizations10/9/202510/14/202502400OpenMedium00
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7Implementation (What resources)9/21/202510/15/202501440000
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7.1staff10/11/202510/15/202503200OpenMedium00
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7.2management9/21/202510/5/202508000OpenMedium00
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7.3staff availability9/22/202510/6/202508000OpenMedium00
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7.4expertise to implement the plan9/23/202510/7/202508000OpenMedium00
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7.5outsource elements of plan (use outside vendors)9/24/202510/8/202508000OpenMedium00
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7.6time9/25/202510/9/202508000OpenMedium00
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7.7resources (financial)9/26/202510/10/202508000OpenMedium00
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8Monitoring Evaluation9/27/202510/6/20250560000
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8.1Monitoring metrics9/27/202510/1/202503200OpenMedium00
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8.2Website - Google Analytics9/28/202510/2/202503200OpenMedium00
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8.3Social media insights9/29/202510/3/202502400OpenMedium00
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8.4Digital footprint changes9/30/202510/4/202501600OpenMedium00
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8.5Company Alerts10/1/202510/5/202501600OpenMedium00
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8.6Evaluation10/2/202510/6/202501600OpenMedium00
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9MEASURE monthly results9/21/202510/1/20250640000
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9.1Determine Return on Investment (ROI) or Social ROI (SROI)9/21/20259/26/202503200OpenMedium00
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9.2Sustainability9/22/20259/27/202502400OpenMedium00
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9.3Plan for ongoing feedback from target markets9/23/20259/28/202502400OpenMedium00
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9.4Innovate digital media and distribution channels9/24/20259/29/202502400OpenMedium00
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9.5Adjust strategy to maximize efforts9/25/20259/30/202502400OpenMedium00
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9.6Integrate Social Enterprise (digital tools throughout departments of organization to facilitate upward and downward communications)9/26/202510/1/202503200OpenMedium00
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10Analysis and strategy9/20/202510/2/20250800000
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10.1Company defined9/20/20259/26/202504000OpenMedium00
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10.2Your mission9/21/20259/27/202503200OpenMedium00
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10.3Your vision9/22/20259/28/202503200OpenMedium00
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10.4Target audience9/23/20259/29/202503200OpenMedium00
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10.5Your message9/24/20259/30/202503200OpenMedium00
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10.6Strengths defined9/25/202510/1/202503200OpenMedium00
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10.7Weaknesses defined9/26/202510/2/202504000OpenMedium00
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11Social media marketing (budget)9/21/20259/22/2025080000
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11.1Human resources - cost9/21/20259/22/20250800OpenMedium00
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11.2Advertising9/21/20259/22/20250800OpenMedium00
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11.3Promotions9/21/20259/22/20250800OpenMedium00
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11.4Agency fees / retainer9/21/20259/22/20250800OpenMedium00
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11.5Hardware9/21/20259/22/20250800OpenMedium00
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11.6Content creation9/21/20259/22/20250800OpenMedium00
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11.7Content management9/21/20259/22/20250800OpenMedium00
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11.8Licensed content9/21/20259/22/20250800OpenMedium00
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11.9Software licenses9/21/20259/22/20250800OpenMedium00
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11.10Graphic design9/21/20259/22/20250800OpenMedium00
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11.11Video production9/21/20259/22/20250800OpenMedium00