nasbroker_mediaplan_en.xlsx
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Week Starting
5-Sep-166-Sep-167-Sep-168-Sep-169-Sep-1610-Sep-1611-Sep-1612-Sep-1613-Sep-1614-Sep-1615-Sep-1616-Sep-1617-Sep-1618-Sep-1619-Sep-1620-Sep-1621-Sep-1622-Sep-1623-Sep-1624-Sep-1625-Sep-1625-Sep-1626-Sep-1627-Sep-1628-Sep-1629-Sep-1630-Sep-161-Oct-162-Oct-163-Oct-164-Oct-165-Oct-166-Oct-167-Oct-168-Oct-169-Oct-1610-Oct-1611-Oct-1612-Oct-1613-Oct-1614-Oct-1615-Oct-1616-Oct-1617-Oct-1618-Oct-1619-Oct-1620-Oct-1621-Oct-1622-Oct-1623-Oct-16
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PhasesCreative phasePreparation for launchingMonitoring of the advertising campaign >><< Monitoring of the advertising campaign >><< Monitoring of the advertising campaign >><< Monitoring of the advertising campaign >><< Monitoring of the advertising campaign >><< Monitoring of the advertising campaign Reporting period
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Milestones!!! ***!!! Launching the advertising campaignBenchmark
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Account / Project ManagementEstablish the scope of works; prepare and approve the High Level PlanGet full info for the FB group: logos, contacts, preferencesGetting the customer's approval of creatives, slogans, technical requirements for banners, SMM content plan, LG form for FB. Revisions.Presentation of new audience segments to the customer
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Get access to FB, USP for LGMonitoring of banner development by the customerProject monitoringProject monitoringProject monitoringProject monitoringProject monitoringPreparation of the monthly reportReport presentation
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Creative & StrategyWrite recommendations concerning creatives, slogans
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Conclusions about audiencesPlacement tactics adjustment
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MediaDeveloping the LG form in FBCreating the Instagram business accountLaunching the LG form on FBGroup management on Instagram, FB Group management on Instagram, FB Group management on Instagram, FB Group management on Instagram, FB Group management on Instagram, FB SMM report
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Adwords analysis, targeting settings in Analytics
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Providing the Comagic code to be added t the web pagePlacing banners from the list "Online Cinemas" and Audience Lead Generation
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Preparation of technical requirements for bannersBooking the mediaPlacement monitoringPlacement monitoringPlacement monitoringPlacement monitoringPlacement monitoring
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Areas of responsibility
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Media DirectorSEM DirectorCreative Director
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ManagementSMM DirectorStrategy Department
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