5_1_Communication_Plan_Template.xlsx

	A	B	C	D	E	F	G	H	I	J	K	L
1	Communication Plan Template
2	Comprehensive communication planning and tracking for AI projects
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4	Project Name:				Communication Owner:				Plan Date:
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6	Comm ID	Date/Timing	Communication	Audience	Purpose/Objective	Key Messages	Channel	Owner	Approver	Success Metric	Status	Notes
7	COMM-001	Week 1 - Jan 15	Project Kickoff Announcement	All Stakeholders	Build awareness, generate excitement, set expectations	AI project launching, timeline, benefits, how to get involved	Town Hall + Email	Project Sponsor	Executive Team	Attendance >80%, Awareness survey >75%	Complete	Very successful - high engagement
8	COMM-002	Weekly - Mondays	Team Status Update	Project Team	Coordinate work, identify blockers, maintain alignment	Progress this week, priorities next week, blockers	Team Meeting	Project Manager	N/A	Team satisfaction >4/5	In Progress	Ongoing weekly meeting
9	COMM-003	Monthly - Last Friday	Executive Progress Report	C-Suite	Update on progress, budget, risks, decisions needed	Status summary, key metrics, budget vs actual, risks, asks	Executive Presentation	Project Manager	Project Sponsor	Continued executive support	Planned	First one scheduled for Jan 31
10	COMM-004	Week 4 - Feb 5	User Training - Session 1	End Users (Group A)	Prepare users for new AI tools, build confidence	What's changing, how to use new tools, benefits, support available	Webinar	Training Lead	Change Manager	Training satisfaction >4/5, Competency check >70%	Planned	Recording will be shared
11	COMM-005	Bi-weekly - Fridays	Project Newsletter	All Stakeholders	Share progress, celebrate wins, maintain engagement	Recent milestones, upcoming events, success stories, FAQs	Email Newsletter	Communications Lead	Project Manager	Open rate >40%, Click rate >15%	In Progress	Template developed
12	COMM-006	Quarterly - End of Q1	Steering Committee Review	Steering Committee	Provide governance update, obtain approvals, discuss strategy	Quarter achievements, budget status, strategic decisions needed	Steering Meeting	Project Sponsor	N/A	Approvals obtained, guidance documented	Planned	Prepare deck 2 weeks prior
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55	Instructions:
56	• Comm ID: Unique identifier for tracking (e.g., COMM-001, COMM-002)
57	• Date/Timing: When communication occurs - specific date or frequency (weekly, monthly, etc.)
58	• Communication: Brief name/description of the communication
59	• Audience: Target stakeholder group(s) receiving the communication
60	• Purpose/Objective: What the communication should accomplish
61	• Key Messages: Core content to convey (main points, not full text)
62	• Channel: How communication is delivered (see Channel Matrix tab for options)
63	• Owner: Person responsible for creating and delivering the communication
64	• Approver: Person who must review/approve before distribution (if applicable)
65	• Success Metric: How effectiveness will be measured (attendance, survey scores, etc.)
66	• Status: Current state - Planned, In Progress, Complete, or Delayed
67	• Notes: Additional context, dependencies, lessons learned
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