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Contents:
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Population Flow
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Consistency checks
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Wrangling steps
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Column derivations
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Visualizations
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Recommendations
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Data Source:
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Citation (required in your final report): “The Instacart Online Grocery Shopping Dataset 2017”, Accessed on 10/26/2021 from:
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https://www.instacart.com/datasets/grocery-shopping-2017
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Objective
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You’re an analyst for an existing company, Instacart, an online grocery store that operates through an app. Instacart already has very good sales, but they want to uncover more information about their sales patterns. Your task is to perform an initial data and exploratory analysis of some of their data in order to derive insights and suggest strategies for better segmentation based on the provided criteria.:
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