Full-stack startups: success factors
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https://rickyyean.com/2019/04/15/should-you-build-a-full-stack-startup-7-factors-for-consider/Customer Segment: Early-stage Startups
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ServiceTasksShort-term outcomeLong-term outcomeUsage frequencyExpectation of long-term relationship?Cut of a large transaction?Perceived expertise?
("I probably can't do this myself")
Linear relationship between tasks and outcomes?Limited variety of short-term outcomes?Short-term outcome leads to long-term outcome?
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Lawyer

(e.g. Atrium)
Term sheet negotiation
Compensation & equity issuance
Cap table management (e.g. Capshares)
Incorporation (e.g. LegalZoom)
Contract review
Legal opinion on a scenario
Terms of Service
Regulatory / Compliance audit
Token sale and airdrops
Series A raiseLegal risk mitigationLowYesNoYesNoNoYes
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Recruiter

(e.g. Hired, Triplebyte)
Sourcing candidates (e.g. LinkedIn)
Warm and cold outreach (e.g. Gem, TopFunnel)
Qualify candidates (e.g. HackerRank)
Manage ATS (e.g. Greenhouse, Lever)
Write and post job descriptions
College career fairs (e.g. HandShake)
Network and develop proprietary sources
Quarterback interviews and make sure candidates have a great time
Quarterback internal logistics and evaluation
Hire two software engineersFill all positions effectivelyMedium - regular sourcingNoYesNoNoYesNo
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Public Relations

(e.g. Upbeat, Publicize)
Make media outreach lists (e.g. Cision, Muckrack)
Build relationships with journalists (e.g. Cision)
Monitor media (e.g. Google Alerts)
Pitch journalists and influencers (e.g. Mailchimp)
Craft positive narratives
Fight negative narratives and manage crisis
Pitch guest columns
Media coverage of product launch Strategic public profile that supports sales LowNoNoNoNoYesNo
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HR Manager

(e.g. JustWorks)
On/Off-boarding
Benefits management
Payroll management (e.g. Paycycle)
Time tracking (e.g. TSheets)
Contractors
Reports
Culture activities
Compliance and training
Employee directory
Pay employees and provide benefitsPeople risk mitigation and productive cultureMedium - bi-monthly payrollNoNoNoYesYesNo
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Accountant

(e.g. Bench, Pilot, inDinero)
Bookkeep (e.g. Quickbooks)
Produce reports for management
Look for tax credits
Prepare books for tax preparer
File taxesAudit compliance
Financial planning
High - every transaction / monthly reportsYesNoMaybeYesYesYes
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Product building

(e.g. Gigster)
Product specification
Project management (e.g. Trello)
Hire software engineers (e.g. Toptal)
UI / UX design
Choose technology
Build a demo app using our new dev platformLong-term development partnerLowNoNoYes - technical knowledgeNoNoNo
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Real estate

(e.g. HelloOffice, OpenDoor)
Database of available leases (e.g. CoStar, Zillow)
Price comparisons
Show spaces and coordination
Submit bids and negotiate
Lease new office spaceLong-term expansion partnerLowNoYesYes - proprietary market dataYesYesMaybe
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Therapist

(e.g. Torch)
Listen
Offer frameworks and actionable steps
Hold me accountable
Prescribe medication
Provide feedback, especially during setbacks
Help with anxiety during job transition"Better" mental healthHigh - weekly therapyYesNoYesMaybeNoMaybe
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Personal TrainerOffer frameworks and actionable steps
Correct my form
Offer nutrition tips
Hold me accountable
Provide feedback, especially during setbacks
Lose 10 lbs for the weddingGet "fit"High - bi-weekly trainingYesNoYesYesNoMaybe
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Nanny

(e.g. Care)
Feeding
Cooking
Supervision
Activities
Second language
Transport
Outdoor activities
Washing / cleaning
Teaching
Babysit my baby when I'm at workHelp my child learn a second languageHigh - weekdaysYesNoNoYesYesMaybe
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