V3 Volvo - Dealer Content Audit : MY14
 Share
The version of the browser you are using is no longer supported. Please upgrade to a supported browser.Dismiss

 
View only
 
 
Still loading...
ACDEFGHIJKPQRSTUVWXY
1
Theme: SAFETY
2
Story: PREVENTATIVE
3
SUITEPRIORITYFEATURE(S)CONTENT NUGGETURLCONTENT TYPENOTESLINKSPRI TAGSEC TAG
4
Don't hit something else5Blind Spot Information System (BLIS) (radar-based)http://www.need2knowproduct.com/Resources/BlindSpotInformationSystem(radarbased).aspxhttp://www.need2knowproduct.com/SafetyPages/RadarBlindSpotInformationSystem(BLIS).aspxvideothis video has a really awkward voiceover that literally is the exact same text from the above bullet points. It feels too long, and like the sub-features (BLIS vs LCMA vs CTA) should be seperated.safetyXC60, S60
5
Don't hit something else5Blind Spot Information System (BLIS) (radar-based)The new BLIS is a radar-based system that helps drivers see what might be in their blind spots on both sides of the vehicle. It also includes Cross Traffic Alert (CTA) and Lane Change Merge Aid (LCMA).http://www.need2knowproduct.com/SafetyPages/RadarBlindSpotInformationSystem(BLIS).aspxtextShould be tied to information about the switch from camera to radar technology. Also, might be nice to see a graphic that touts the CTA and LCMA as a package? A suite?
CTA: http://www.need2knowproduct.com/SafetyPages/CrossTrafficAlert(CTA).aspx
safetyXC60, S60
6
Don't hit something else5Blind Spot Information System (BLIS) (radar-based)Benefits: Makes it easier to see other vehicles alongside the Volvo. Reduces blind spots and helps prevent accidents. Adds driver confidence and driving pleasure.http://www.need2knowproduct.com/SafetyPages/RadarBlindSpotInformationSystem(BLIS).aspxtextmaybe too broad to be useful.safetyXC60, S60
7
Don't hit something else5Blind Spot Information System (BLIS) (radar-based)Details:
The system uses radar technology installed behind the rear wheels that detects traffic from a longer distance than the previous BLIS system. Enhancements to Radar BLIS include a much larger detection area and the use of LCMA, which uses two levels of LED lights mounted in the A pillar. It also eliminates the shortcomings the camera-based system experienced in inclement weather and certain low-light situations. Radar BLIS is active at speeds above 6 mph (10 km/h); it alerts drivers to vehicles that are moving up to 12 mph (19 km/h) slower and up to 43 mph (69 km/h) faster than the Volvo. When another vehicle enters the monitored zone, the LCMA warning light illuminates near the door mirror. At the same time, the CTA sounds a warning and lights an icon in the Park Assist view. This gives drivers a clear indication that another vehicle is alongside — so they can stay out of its way. The system alerts the driver to vehicles approaching from behind and the ones they are passing. NOTE: Radar BLIS does not function when a trailer is connected to the vehicle.
http://www.need2knowproduct.com/SafetyPages/RadarBlindSpotInformationSystem(BLIS).aspxtextgood content for car tech nerds. The comparison content is valuable.

Individual visuals seem necessary here. Is this the kind of thing you can demo?
safetyXC60, S60
8
Don't hit something else5Blind Spot Information System (BLIS) (radar-based)http://www.need2knowproduct.com/portals/0/Safety%20images/13_safety_radar_BLIS_g1.jpghttp://www.need2knowproduct.com/SafetyPages/RadarBlindSpotInformationSystem(BLIS).aspxphotothis photo, while providing location context, doesn't give the user any information about how the feature workssafetyXC60, S60
9
Don't hit something else5City SafetyCity Safety (VIDEO)http://www.need2knowproduct.com/SafetyPages/CitySafety.aspxvideoThis video has an awkward voiceover, but does have some decent mograph simulations of the feature that could be useful if the consumer or dealer doesn't want to do a demo.safetyXC60, S60, S80, XC70, distraction
10
Don't hit something else5City SafetyCity Safety is a Volvo world-first low-speed collision avoidance technology that helps avoid or reduce the damage of an accident. No competitors currently offer this type of technology. Since 75% of all collisions occur at speeds of 10 miles per hour or less (16 km/h) and 50% of these occur in city traffic situations, City Safety could prevent up to 50% of all rear-end collisions.http://www.need2knowproduct.com/SafetyPages/CitySafety.aspxtextThe "no competitors currently offer this type of technology" is very valuable content! The stats here are great, too. Really impressive.safetyXC60, S60, S80, XC70, world-first
11
Don't hit something else5City SafetyBenefits: May help avoid rear-end collisions and prevent whiplash-type injuries to passengers in the car ahead. May reduce customers’ cost of ownership due to reduced insurance rates and lower repair costs. Helps protect increasingly distracted drivers.http://www.need2knowproduct.com/SafetyPages/CitySafety.aspxtextthis is self-explanatory and probably not as valuable.safetyXC60, S60, S80, XC70, distraction
12
Don't hit something else5City SafetyDetails: A laser sensor monitors an area approximately 18 ft. (6 m) directly in front of the vehicle, and internal electronics calculate data to determine appropriate action. The system responds if the car in front is either at a standstill or is moving more slowly in the same direction as the Volvo (it does not respond to oncoming traffic). If City Safety determines a collision is unavoidable and the driver does not respond, it activates the vehicle’s brakes and switches off the throttle. Collisions may be avoided if the relative speed between the two vehicles is 9 mph (15 km/h) or less. Damage from collisions occurring above 9 mph and up to approximately 30 mph (15 and 50 km/h) may be reduced considerably. When City Safety applies the brakes, the brake lights illuminate. After it stops the vehicle, it releases the brakes, and the driver must apply them to keep the vehicle at a standstill. Drivers can override City Safety by aggressively steering, accelerating, or braking. Daylight and darkness do not affect City Safety’s performance, but it may be affected by weather conditions such as heavy rain, fog, or snow. Keep the windshield clean and free of any flags or decals. City Safety is always on at start-up; you can deactivate it via the “Car Settings” menu. The driver is always responsible for controlling the vehicle and should never rely solely on the City Safety auto brake feature. All listed speeds are approximate and can change with weather and road surface conditions.http://www.need2knowproduct.com/SafetyPages/CitySafety.aspxtextgood content for the tech fiend, but probably not for the layman.safetyXC60, S60, S80, XC70, distraction
13
Don't hit something else5City Safetyhttp://esd.volvocars.com/imageweb/66cf32e8-088a-481c-b954-6252835c1966.jpg
http://www.volvocars.com/us/all-cars/volvo-s60/details/pages/default.aspx#/?category=2dd7a937-46d5-4251-8015-12939a77a480
photogeneric marketing photo, and too small.XC60, S60, S80, XC70, distraction
14
Don't hit something else5City SafetyHow to Demonstrate City Safety (PDF) http://www.need2knowproduct.com/SafetyPages/CitySafety.aspxpdfGood to know that the dealer can demo the feature, but there's not a lot of content in here that's uesful to the end user. Except "City safety’s performance is not affected by darkness or light"safetyXC60, S60, S80, XC70, distraction
15
Don't hit something else5City Safetyhttp://www.need2knowproduct.com/portals/0/Safety%20images/15_safety_city_safety_g1.jpghttp://www.need2knowproduct.com/SafetyPages/CitySafety.aspxillustrationI think this illustration is a still from the informational video. It's fairly helpful, as images on this site, go, but could be better as a gif.safetyXC60, S60, S80, XC70, distraction
16
Don't hit something else5Collision Warning with Full Auto Brakehttp://www.need2knowproduct.com/Resources/CollisionWarningwithFullAutoBrake.aspxhttp://www.need2knowproduct.com/SafetyPages/CollisionWarningwithFullAutoBrake.aspxvideoThis video has an awkward voiceover, but does have some decent mograph simulations of the feature that could be useful. Video cuts out in the middle.safetyXC60, S60, S80, XC70, technology package, Volvo driver support systems
17
Don't hit something else5Collision Warning with Full Auto BrakeVolvo's Collision Warning with Full Auto Brake detects humans as well as vehicles in front of the Volvo and brakes with full force.
It’s active from 3 mph (4.8 km/h) to top speed; it can prevent a collision altogether when the relative speed to the vehicle in front is up to 22 mph (35 km/h).
http://www.need2knowproduct.com/SafetyPages/CollisionWarningwithFullAutoBrake.aspxtextThis feature is awesome! There are nuggets of good info here, like how it's active from 3mph to top speed, but the language is overall very stiff and verbose.safetyXC60, S60, S80, XC70, technology package, Volvo driver support systems
18
Don't hit something else5Collision Warning with Full Auto BrakeBenefits: It helps prevent rear-end collisions, and when an accident is unavoidable, it significantly reduces the impact.http://www.need2knowproduct.com/SafetyPages/CollisionWarningwithFullAutoBrake.aspxtextThis is much clearer language! sounds like a human. A good elevator pitch for the feature.safetyXC60, S60, S80, XC70, technology package, Volvo driver support systems
19
Don't hit something else5Collision Warning with Full Auto BrakeDetails: A radar sensor and digital camera monitor the area in front of the vehicle, and the system warns the driver if they are closing in too quickly. If the driver does not react, the vehicle sends visual and audible alerts. If the driver doesn’t respond to the alerts, the brake system prepares to brake and provides additional braking force. If the driver still does not react, the Volvo brakes automatically with full braking force. Drivers can choose from three warning distances: long, normal, and short. The system only detects vehicles that are stationary or moving in the same direction as the Volvo. The audible warning can be turned off.http://www.need2knowproduct.com/SafetyPages/CollisionWarningwithFullAutoBrake.aspxtextOh wow, the visual and audible alerts are a great knowledge bomb to drop. It might be cool to see some kind of neat decision tree style layout of the feature's logic - could give a good sense of ALL the precautions being taken to ensure the driver's safety.safetyXC60, S60, S80, XC70, technology package, Volvo driver support systems
20
Don't hit something else5Collision Warning with Full Auto Brakehttp://esd.volvocars.com/imageweb/e279dc03-7726-4310-834d-cb31f6ec112d.jpg
http://www.volvocars.com/us/all-cars/volvo-s60/details/pages/default.aspx#/?category=2dd7a937-46d5-4251-8015-12939a77a480
photoThis is more helpful than a generic marketing image, but I'm not sure what's being shown here. Needs annotation. Also, too small.XC60, S60, S80, XC70, technology package, Volvo driver support systems
21
Don't hit something else5Collision Warning with Full Auto Brakehttp://www.need2knowproduct.com/portals/0/Safety%20images/18_safety_CW_with_FA_g1.jpghttp://www.need2knowproduct.com/SafetyPages/CollisionWarningwithFullAutoBrake.aspximagegeneric marketing image that does not add any value beyond what the driver would see in the show room.safetyXC60, S60, S80, XC70, technology package, Volvo driver support systems
22
Don't hit something else5Cross Traffic AlertCTA uses radar to monitor traffic when backing out of a parking space and warns the drivers of approaching traffic. It is part of the new radar-based Radar Blind Spot Information System (BLIS).http://www.need2knowproduct.com/SafetyPages/CrossTrafficAlert(CTA).aspxtext"Reduces blind spots when backing out of a parking lot" is a helpful use case to call out here.
BLIS: http://www.need2knowproduct.com/SafetyPages/RadarBlindSpotInformationSystem(BLIS).aspx
safetyXC60, S60, BLIS
23
Don't hit something else5Cross Traffic AlertBenefits: Makes it easier to see other vehicles behind the Volvo. Reduces blind spots and helps prevent accidents when backing out of a parking spot. Boosts confidence and driving pleasure.http://www.need2knowproduct.com/SafetyPages/CrossTrafficAlert(CTA).aspxtextredundantsafetyXC60, S60, BLIS
24
Don't hit something else5Cross Traffic AlertDetails: When the Volvo is in reverse gear, two radar sensors in the rear bumper scan the area on either side of the vehicle to identify traffic approaching from the sides. CTA can identify vehicles approaching the sides from up to 98 ft. (30 m) away. It warns the driver in several ways: it illuminates a light on the center control panel and the Blind Spot Information System (BLIS) lights near the door panel — and it produces a warning sound from the speaker on the side of the car that’s affected. For example, if a vehicle is approaching from the left, the warning signal will come from the left rear speaker.http://www.need2knowproduct.com/SafetyPages/CrossTrafficAlert(CTA).aspxtextSome good content nuggets here: "CTA can identify vehicles approaching the sides from up to 98 ft. (30 m) away" and visual and directional auditory alerts.safetyXC60, S60, BLIS
25
Don't hit something else5Cross Traffic Alerthttp://www.need2knowproduct.com/portals/0/Safety%20images/17_safety_CTA_g1.jpghttp://www.need2knowproduct.com/SafetyPages/CrossTrafficAlert(CTA).aspxillustrationappears to be a still from the video, but there's no video at this source. more useful than the marketing images, but not terribly easy to understand without a voiceover. safetyXC60, S60, BLIS
26
Don't hit something else5Distance AlertDistance Alert helps drivers keep a proper distance to the vehicle in front, even when the Adaptive Cruise Control (ACC) is disengaged. Active at speeds above 18 mph (30 km/h), it helps prevent dangerous situations caused by following the vehicle ahead too closely.http://www.need2knowproduct.com/SafetyPages/DistanceAlert.aspxtextthis feature should be realted to the ACC feature. Good for highway drivers / long distance drivers.safetyXC60, S60, S80, XC70, technology package, Volvo driver support systems
27
Don't hit something else5Distance AlertBenefits: Helps drivers make decisions in difficult situations.
Gives drivers more time to react to threatening driving conditions.
Helps improve safety on the road.
http://www.need2knowproduct.com/SafetyPages/DistanceAlert.aspxtextthis feels too broad to be useful.safetyXC60, S60, S80, XC70, technology package, Volvo driver support systems
28
Don't hit something else5Distance AlertDetails: Distance Alert can be adjusted to suit different preferences and traffic conditions; drivers can choose among five settings.
It is activated via a button in the center console. If the time gap to the car in front becomes shorter than the selected length, the driver gets visual information in the heads-up display on the lower part of the windshield. If Distance Alert is engaged and ACC is activated, it becomes temporarily disengaged.
http://www.need2knowproduct.com/SafetyPages/DistanceAlert.aspxtextCould show off where this lives and the different settings during the test drive.safetyXC60, S60, S80, XC70, technology package, Volvo driver support systems
29
Don't hit something else5Distance Alerthttp://www.need2knowproduct.com/portals/0/Safety%20images/19_safety_DAC_g1R.jpghttp://www.need2knowproduct.com/SafetyPages/DistanceAlert.aspxillustrationThis looks like a screen cap from a video, but there's no video. Could be useful if it was cleaned up and annotated.safetyXC60, S60, S80, XC70, technology package, Volvo driver support systems
30
Don't hit something else5Forward-Looking Camera (FLC)The FLC is part of a number of key Volvo driver support systems, including Pedestrian and Cyclist Detection with Full Auto Brake, Collision Warning with Full Auto Brake, Distance Alert, Driver Alert Control, Lane Departure Warning, and Adaptive Cruise Control with Queue Assist. A monochrome VGA with 640 x 480 pixels, the FLC sees like the human eye.http://www.need2knowproduct.com/SafetyPages/ForwardLookingCamera(FLC).aspxtext"The FLC sees like the human eye" is a neat tidbit. Additionally all features in the "Key Volvo Driver Support Systems" category should be tagged together.
Pedestrian and Cyclist Detection with Full Auto Brake: http://www.need2knowproduct.com/SafetyPages/PedestrianandCyclistDetectionwithFullAutoBr.aspx
Collision Warning with Full Auto Brake: http://www.need2knowproduct.com/SafetyPages/CollisionWarningwithFullAutoBrake.aspx
Distance Alert: http://www.need2knowproduct.com/SafetyPages/DistanceAlert.aspx
Driver Alert Control: http://www.need2knowproduct.com/SafetyPages/DriverAlertControl(DAC).aspx
Lane Departure Warning: http://www.need2knowproduct.com/SafetyPages/LaneDepartureWarning(LDW).aspx
Adaptive Cruise Control with Queue Assist: http://www.need2knowproduct.com/SafetyPages/AdaptiveCruiseControl(ACC)withQueueAssist.aspx
safetyXC60, S60, S80, XC70, Volvo driver support systems
31
Don't hit something else5Forward-Looking Camera (FLC)Benefits: Transmits information that helps driver make the right decisions to maintain control of the vehicle. Focuses automatically; does not require any interaction or instructions from the driver, reducing stress and adding driving confidence.http://www.need2knowproduct.com/SafetyPages/ForwardLookingCamera(FLC).aspxtextI'm confused about exactly the FLC does - does it hook into other features to give them the information they need to know when to trigger? We need to connect these dots.safetyXC60, S60, S80, XC70, Volvo driver support systems
32
Don't hit something else5Forward-Looking Camera (FLC)Details: The camera transmits images to the Forward-Sensing Module 30 times a second using an analog NTSC interface. The camera’s field of view is covered by a glare shield and integrated heater that reduce reflections and remove mist. The Forward-Sensing Module controls the heater and turns it on when the camera reports poor visibility or if mist is likely to appear on the windshield. The camera detects vehicles and lane markers that are white and yellow, as well as Botts dots (embedded reflective markers).http://www.need2knowproduct.com/SafetyPages/ForwardLookingCamera(FLC).aspxtextGood for the car nerd, not for the layman. An image set could be useful here.safetyXC60, S60, S80, XC70, Volvo driver support systems
33
Don't hit something else5Forward-Looking Camera (FLC)http://www.need2knowproduct.com/portals/0/Safety%20images/31_safety_FW_looking_cam_g1R.jpghttp://www.need2knowproduct.com/SafetyPages/ForwardLookingCamera(FLC).aspxphotoshows you where the camera is, but that doesn't really provide any benefit to the end usersafetyXC60, S60, S80, XC70, Volvo driver support systems
34
Don't hit something else5Front Blind View CameraThis camera helps drivers see around corners and while parking; it’s especially helpful when vision is limited on the sides of the vehicle.
It has a 180-degree field of view and is mounted on the front grille.
http://www.need2knowproduct.com/SafetyPages/FrontBlindViewCamera.aspxtextgood overviewsafetyXC60, S60, S80, XC70, parking, sensus
35
Don't hit something else5Front Blind View CameraBenefits: Helps drivers see around corners and while parking. Assists with driving through a tight exit with obscured side vision.http://www.need2knowproduct.com/SafetyPages/FrontBlindViewCamera.aspxtextredundantsafetyXC60, S60, S80, XC70, parking, sensus
36
Don't hit something else5Front Blind View CameraDetails: The feature is integrated into Volvo Sensus and is activated by a button on the center console. It works with the 7-inch display and can be combined with Park Assist Camera, Rear.http://www.need2knowproduct.com/SafetyPages/FrontBlindViewCamera.aspxtextshould be linked to Park Assist Camera, Rear by tagsafetyXC60, S60, S80, XC70, parking, sensus
37
Don't hit something else5Front Blind View Camerahttp://www.need2knowproduct.com/portals/0/Safety%20images/34_safety_front_view_blind_cam_g1.jpghttp://www.need2knowproduct.com/SafetyPages/FrontBlindViewCamera.aspxphotowould be helpful to see a video or gif of it in action. It's tough to get any context with this photo.safetyXC60, S60, S80, XC70, parking, sensus
38
Don't hit something else5Lane Departure Warning (LDW)LDW sounds an alarm if the vehicle makes unintended lane changes. It uses a camera in the rearview mirror to continuously monitor the road and keep track of where the vehicle is in relation to lane markings. It is available as part of the Technology Package.http://www.need2knowproduct.com/SafetyPages/LaneDepartureWarning(LDW).aspxtextgood general overview.safetyXC60, S60, S80, XC70, technology package, Volvo driver support systems, distraction
39
Don't hit something else5Lane Departure Warning (LDW)Benefits: Helps drivers make the right decisions in threatening situations and helps increase overall driving safety. Helps drivers maintain control and builds driving confidence. Supports drivers who may be concerned with drowsiness or distractions.http://www.need2knowproduct.com/SafetyPages/LaneDepartureWarning(LDW).aspxtextredundant. good to know its for drivers who may be concerned with drowsiniess or distractions, though.safetyXC60, S60, S80, XC70, technology package, Volvo driver support systems, distraction
40
Don't hit something else5Lane Departure Warning (LDW)Details: When the vehicle crosses a lane marker and the turn indicator is not used, a warning sound is played to alert the driver to maintain control of the vehicle. LDW is activated when the vehicle speed is at least 40 mph (65 km/h) and remains active as long as it stays above 37 mph (60 km/h). It has two different sensitivity settings to suit driver preferences and conditions. It can be switched on and off using a button in the center control panel.http://www.need2knowproduct.com/SafetyPages/LaneDepartureWarning(LDW).aspxtextWould be good to show this panel during the "settling into the car" phase. The MPH and sensitivity settings pieces would be great for the car nerd, but probably wouldn't interest the layman. These deets could easily be visualized and placed into one graphic.safetyXC60, S60, S80, XC70, technology package, Volvo driver support systems, distraction
41
Don't hit something else5Lane Departure Warning (LDW)http://www.need2knowproduct.com/portals/0/Safety%20images/44_safety_Lane_dep_warning_g1.jpghttp://www.need2knowproduct.com/SafetyPages/LaneDepartureWarning(LDW).aspxphotohelpful in that it shows the button, but there's no context as to where on the dash it actually is.safetyXC60, S60, S80, XC70, technology package, Volvo driver support systems, distraction
42
Don't hit something else5Pedestrian and Cyclist Detection with Full Auto BrakePedestrian Detection with Full Auto Brake (VIDEO)http://www.need2knowproduct.com/SafetyPages/PedestrianandCyclistDetectionwithFullAutoBr.aspxvideothere's a lot of footage of the driver that we can cut here. 0:14, 0:24, 0:49 could be some good stills to grab and throw into an image gallery, paired with key details from the "details" list.safetyXC60, S60, S80, XC70, technology package, Volvo driver support systems, volvo world first
43
Don't hit something else5Pedestrian and Cyclist Detection with Full Auto BrakeThis is Volvo's world-first technology that senses pedestrians and cyclists — and brakes the vehicle automatically if the driver does not react in time. It helps avoid collisions at speeds up to 22 mph (35 km/h); it is inactive at speeds below 2 mph (4 km/h). It is available as part of the Technology Package.http://www.need2knowproduct.com/SafetyPages/PedestrianandCyclistDetectionwithFullAutoBr.aspxtextWORLD-FIRST! let's celebrate this.
technology package: http://www.need2knowproduct.com/PackagePages/TechnologyPackage.aspx
safetyXC60, S60, S80, XC70, technology package, Volvo driver support systems, volvo world first
44
Don't hit something else5Pedestrian and Cyclist Detection with Full Auto BrakeBenefits: For pedestrians and cyclists, the feature minimizes the risk of being injured or killed. For drivers, it prevents accidents altogether and significantly reduces the impact of those that are unavoidable. According to the Insurance Institute for Highway Safety, pedestrian motor vehicle crashes account for 12% of crash deaths. They occur primarily in urban areas such as crosswalks, sidewalks, median strips, and traffic islands. Each year, approximately 70,000 pedestrians are injured in motor vehicle crashes and 4,700 pedestrians are killed in the United States; 50% of those fatal accidents occurred at speeds less than 16 mph.http://www.need2knowproduct.com/SafetyPages/PedestrianandCyclistDetectionwithFullAutoBr.aspxtextOK, so these stats teach us that we should push this feature more in urban areas. These stats are all scary and I'm not sure how we deal with presenting them to the consumer.safetyXC60, S60, S80, XC70, technology package, Volvo driver support systems, volvo world first
45
Don't hit something else5Pedestrian and Cyclist Detection with Full Auto BrakeDetails: Advanced software, including more rapid vision processing, allowed Volvo to extend our pedestrian detection and auto brake technology to also cover certain cyclist situations. A dual-mode radar sensor in the grille and a high-resolution camera in the front of the interior rearview mirror identify standing or moving pedestrians or bicycles within a 60-degree field of view. The radar detects objects of any shape and measures the distance to them, while the camera determines the type of objects they are. To classify an object as a pedestrian, the sensing device reads the entire contour line of a human. The body being detected has to be at least 32 in. (80 cm) or taller; detection can be disturbed if the shape is distorted by certain clothes or something the person is carrying.
The central control unit alerts the driver with a sound and a flashing brake-shaped light on the windshield. If the driver does not respond and the system determines that a collision is imminent, the brakes are applied with full braking force. The car brakes only if it is too late to steer away — less than a second before the calculated impact time. Important note: The camera works like the human eye and sees only what the driver can see. Both radar and camera have limited fields of view and may be affected by rain, snow, road spray, or low sun. During such conditions or if the initial distance to an object is too short, a warning or intervention may come late (or not at all). The function of the system cannot be guaranteed. The driver is always responsible for maintaining a safe speed and distance to other objects.
http://www.need2knowproduct.com/SafetyPages/PedestrianandCyclistDetectionwithFullAutoBr.aspxtextThis is great info for the car-nerd, but not sure that all of it is newb-friendly. Some of this content can be pulled out to annotate stills from the video, like the alert MO, how objects are classified, and how the camera works like the human eye.safetyXC60, S60, S80, XC70, technology package, Volvo driver support systems, volvo world first
46
Don't hit something else5Pedestrian and Cyclist Detection with Full Auto Brakehttp://esd.volvocars.com/imageweb/e279dc03-7726-4310-834d-cb31f6ec112d.jpg
http://www.volvocars.com/us/all-cars/volvo-s60/details/pages/default.aspx#/?category=2dd7a937-46d5-4251-8015-12939a77a480
photoThis is more helpful than a generic marketing image, but I'm not sure what's being shown here. Needs annotation. Also, too small.XC60, S60, S80, XC70, technology package, Volvo driver support systems, volvo world first
47
Don't hit something else5Pedestrian and Cyclist Detection with Full Auto Brakehttp://www.need2knowproduct.com/portals/0/Safety%20images/52_safety_Ped_detect_g1.jpghttp://www.need2knowproduct.com/SafetyPages/PedestrianandCyclistDetectionwithFullAutoBr.aspxillustrationthis is actually pretty good.safetyXC60, S60, S80, XC70, technology package, Volvo driver support systems, volvo world first
48
Don't hit something else4Adaptive Cruise Control (ACC) with Queue AssistVolvo Video Learning Series: Adaptive Cruise Control (ACC) with Queue Assist (VIDEO): http://www.need2knowproduct.com/Resources/AdaptiveCruiseControlwithQueueAssist(VIDEO).aspxhttp://www.need2knowproduct.com/SafetyPages/AdaptiveCruiseControl(ACC)withQueueAssist.aspxvideoThis video does a semi-decent job explaining the feature, but cuts out early :( Could be an image set instead of a video.SafetyXC60, S60, S80, XC70, technology package, Volvo driver support systems
49
Don't hit something else4Adaptive Cruise Control (ACC) with Queue AssistVolvo's Adaptive Cruise Control (ACC) with Queue Assist automatically decreases the Volvo’s speed to that of the vehicle ahead — it supports cruising speeds from 0 – 124 mph (200 km/h). Queue Assist lets drivers press the resume button or touch the accelerator to automatically go back up to the set speed.http://www.need2knowproduct.com/SafetyPages/AdaptiveCruiseControl(ACC)withQueueAssist.aspxtext I feel like this content would make sense as a prompt for a demo during the test drive, but I'm not sure that anyone would need any further "deep dive" information. It's pretty self-explanatory.SafetyXC60, S60, S80, XC70, technology package, Volvo driver support systems
50
Don't hit something else4Adaptive Cruise Control (ACC) with Queue AssistBenefits: A more controlled, comfortable driving experience even in slow-moving traffic. Enjoy the drive without braking and accelerating repeatedly to keep a safe distance from the vehicle in front.http://www.need2knowproduct.com/SafetyPages/AdaptiveCruiseControl(ACC)withQueueAssist.aspxtextthis piece about "even in slow-moving traffic" seems important, especially to people who have long suburb > city or city > suburb commnutes. Any Rush Hour victims.SafetyXC60, S60, S80, XC70, technology package, Volvo driver support systems
51
Don't hit something else4Adaptive Cruise Control (ACC) with Queue AssistDetails: Drivers can select five different time intervals, which are displayed on the instrument panel along with the current speed.
A radar sensor detects when the car in front is traveling slower than a set speed and adjusts the Volvo’s speed automatically.
If another vehicle enters the gap in front, the Volvo’s speed is readjusted to the set time gap. When more braking force than ACC can apply is required, the system alerts the driver with a sound and visual warning on the windshield. If the driver moves into a lane with no traffic in front, the Volvo will automatically resume at the preset speed.To accelerate from a stop, the driver can either press the resume button on the left-hand steering wheel lever or use the accelerator pedal. The driver can always override cruise control by pressing the accelerator or brake.
http://www.need2knowproduct.com/SafetyPages/AdaptiveCruiseControl(ACC)withQueueAssist.aspxtextThe custom-settings piece of this is good fodder for car nerds who want to play around, and would be good to talk about pre-test drive when the dealer is showing off the insturment panel. SafetyXC60, S60, S80, XC70, technology package, Volvo driver support systems
52
Don't hit something else4Adaptive Cruise Control (ACC) with Queue Assisthttp://esd.volvocars.com/imageweb/db018fec-ae67-4d0b-87d7-688ffa16c5cf.jpg
http://www.volvocars.com/us/all-cars/volvo-s60/details/pages/default.aspx#/?category=2dd7a937-46d5-4251-8015-12939a77a480
photoThis appears to be the cruise control button? somewhat helpful, but too small.XC60, S60, S80, XC70, technology package, Volvo driver support systems
53
Don't hit something else4Adaptive Cruise Control (ACC) with Queue Assisthttp://www.need2knowproduct.com/portals/0/Safety%20images/4_safety_ACC_with_QA_g1R.jpghttp://www.need2knowproduct.com/SafetyPages/AdaptiveCruiseControl(ACC)withQueueAssist.aspxillustrationthis image is actually pretty helpful - I can see something in between the image and the video/gif being a good value-addSafetyXC60, S60, S80, XC70, technology package, Volvo driver support systems
54
Don't hit something else4Driver Alert Control (DAC)http://www.need2knowproduct.com/Resources/DriverAlert(VIDEO).aspxhttp://www.need2knowproduct.com/SafetyPages/DriverAlertControl(DAC).aspxvideoVideo has some good animation that explain how the feature works. These could be broken out into an annotated image set instead. There's some unnecessary marketing-y video in here of a mom driving with her daughter that we can scrap.safety
55
Don't hit something else4Driver Alert Control (DAC)DAC helps combat driver fatigue by monitoring the vehicle’s movements and assessing whether it’s being driven in a controlled or uncontrolled way — then displaying a message “Time for a break” for the driver. It's available as part of the Technology Package.http://www.need2knowproduct.com/SafetyPages/DriverAlertControl(DAC).aspxtextGood overview - the most interesting piece here is the dynamic "time for a break" alert and the constant feedback on concentration.
technology package: http://www.need2knowproduct.com/PackagePages/TechnologyPackage.aspx
safetyXC60, S60, S80, XC70, technology package, Volvo driver support systems, distraction
56
Don't hit something else4Driver Alert Control (DAC)Benefits: Alerts drivers that they are getting drowsy before their eyelids begin to droop, giving them more time to respond and take control or take a break. Helps give drivers extra safety, confidence, and control behind the wheel. Provides additional driver support, especially on straight, smooth roads that lull drivers into a sense of relaxation and where the risk of distracting activities or falling asleep is higher.http://www.need2knowproduct.com/SafetyPages/DriverAlertControl(DAC).aspxtextgood for tired or distracted drivers - teenagers? parents with lots of kids in the back seat? Designed for highways and country roads (ie not for city drivers?)safetyXC60, S60, S80, XC70, technology package, Volvo driver support systems, distraction
57
Don't hit something else4Driver Alert Control (DAC)Details: According to the U.S. NHTSA (National Highway Traffic Safety Administration), drivers who fall asleep at the wheel cause about 100,000 accidents annually in the United States alone, resulting in 1,500 fatalities and more than 70,000 injured drivers and passengers. DAC uses a camera installed between the windshield and the interior rearview mirror as well as a number of sensors and a processor to constantly monitor the distance between the car and road markings. (This method of monitoring the car is unique among vehicle manufacturers and has proven to be reliable.) If DAC determines that the driving behavior resembles that of a tired or inattentive driver, the system displays a warning sound and the message, “Time for a break” appears in the display. The system activates at 40 mph (65 km/h) and stays active as long as the speed exceeds 37 mph (60 km/h). Information about the driver’s level of alertness is displayed as one to five bars in the trip computer; as driving consistency declines, the number of bars displayed also declines.http://www.need2knowproduct.com/SafetyPages/DriverAlertControl(DAC).aspxtext"This method of monitoring the car is unique among vehicle manufacturers and has proven to be reliable." THIS IS IMPORTANT! This content nugget to the left is the best one to use for this feature - describes what the feature does in human language, and why it's helpful.safetyXC60, S60, S80, XC70, technology package, Volvo driver support systems, distraction
58
Don't hit something else4Driver Alert Control (DAC)http://www.need2knowproduct.com/portals/0/Safety%20images/19_safety_DAC_g1.jpghttp://www.need2knowproduct.com/SafetyPages/DriverAlertControl(DAC).aspxphotoThis is actually helpful - shows the product in-usesafetyXC60, S60, S80, XC70, technology package, Volvo driver support systems, distraction
59
Don't hit something else4Electronic Brake Distribution (EBD)EBD helps optimize the braking force allocated to each wheel by regulating braking force to the rear wheels. It provides straighter, shorter, smoother stops, especially when the vehicle is heavily laden.http://www.need2knowproduct.com/SafetyPages/ElectronicBrakeDistribution(EBD).aspxtextFirst sentence here is too jargony, but the last sentence is GREAT! seems like this would be a good feature to bump up for people who are driving with heavy crap in their car (sporting or band equiptment etc)safetyXC60, S80, XC70, XC90, rough terrain
60
Don't hit something else4Electronic Brake Distribution (EBD)Benefits: Directs greater braking force to the rear wheels when there are heavier loads with cargo or passengers in rear seats. Increases the driver’s sense of control. Improves braking stability on uneven surfaces.http://www.need2knowproduct.com/SafetyPages/ElectronicBrakeDistribution(EBD).aspxtextThe uneven surfaces piece is also helpful - mountainy-terrain? good for adventurers.safetyXC60, S80, XC70, XC90, rough terrain
61
Don't hit something else4Electronic Brake Distribution (EBD)Details: EBD senses the load being carried and automatically apportions the braking force between front and rear axles. Braking force to the rear wheels is regulated based on the degree of braking and distribution of weight in the vehicle.http://www.need2knowproduct.com/SafetyPages/ElectronicBrakeDistribution(EBD).aspxtextmost of this car-talk is too nerdy for the layman, but great for the afficianadosafetyXC60, S80, XC70, XC90, rough terrain
62
Don't hit something else4Electronic Brake Distribution (EBD)http://www.need2knowproduct.com/portals/0/Safety%20images/27_safety_electronic_brake_dis_g1.jpghttp://www.need2knowproduct.com/SafetyPages/ElectronicBrakeDistribution(EBD).aspxphotouseful only that it shows a car on a hill.safetyXC60, S80, XC70, XC90, rough terrain
63
Don't hit something else4Emergency Brake Assist (EBA)This device reads how forcefully the brakes are being applied (how fast the brake pedal is pressed) in order to identify an emergency braking situation and intervene.http://www.need2knowproduct.com/SafetyPages/EmergencyBrakeAssist(EBA).aspxtextgood accessible feature overviewsafetyXC60, S60, S80, XC70, XC90
64
Don't hit something else4Emergency Brake Assist (EBA)Benefits: Reduces apprehension about less-experienced drivers not reacting properly in emergency situations. Dramatically reduces stopping distances, which can help prevent collisions and save lives.http://www.need2knowproduct.com/SafetyPages/EmergencyBrakeAssist(EBA).aspxtextduh, but maybe this is a good call out for a family with a teenage driver?safetyXC60, S60, S80, XC70, XC90
65
Don't hit something else4Emergency Brake Assist (EBA)Details: In emergency braking situations, if EBA determines that the brakes could safely be applied more strenuously, it automatically augments braking so maximum braking pressure is achieved. It ensures that the maximum brake pressure is applied, even though the driver’s instinct is to take pressure off the brake pedal once Anti-Lock Braking System modulation occurs.http://www.need2knowproduct.com/SafetyPages/EmergencyBrakeAssist(EBA).aspxtextThe last sentence here about ensuring max pressure is applied even though instictually we want to take pressure off brake pedel once ALBs kick in is an interesting tidbit that shows that Volvo pays attention to human behavior and designs to it. Good for "smart car" enthusiasts.
anti-lock braking system: http://www.need2knowproduct.com/SafetyPages/AntiLockBrakingSystem(ABS).aspx
safetyXC60, S60, S80, XC70, XC90
66
Don't hit something else4Emergency Brake Assist (EBA)http://www.need2knowproduct.com/portals/0/Safety%20images/26_safety_emergency_brake_assist_g1.jpghttp://www.need2knowproduct.com/SafetyPages/EmergencyBrakeAssist(EBA).aspxphotogeneric marketing image. not really helpful.safetyXC60, S60, S80, XC70, XC90
67
Don't hit something else4Engine Drag ControlEngine Drag Control prevents wheel lock caused by engine braking on slippery roads. It uses the DSTC system to provide smoother control — and helps to reduce slip and retain grip.http://www.need2knowproduct.com/PerformancePages/EngineDragControl.aspxtextwhat is the DSTC system? What is wheel lock? what is engine braking? too jargony for a general overview.safetyS60, engine, inclement weather
68
Don't hit something else4Engine Drag ControlBenefits: Reduces slipping and sliding. Quickly helps drivers retain grip on slippery roads.http://www.need2knowproduct.com/PerformancePages/EngineDragControl.aspxtextthis is better.safetyS60, engine, inclement weather
69
Don't hit something else4Engine Drag ControlDetails: Wheel lock may occur after a down gearshift or during braking and low gear. This reduces the driver’s ability to steer. Engine braking uses forces within the engine rather than external brakes to slow down a vehicle. When drivers reduce acceleration by letting up on the gas pedal, less air is allowed to pass through the intake manifold, and the engine works against this vacuum. The deceleration of the engine against this vacuum produces the braking effect.Engine Drag Control prevents this, helping to provide smoother control, reduce slipping, and retain road grip.http://www.need2knowproduct.com/PerformancePages/EngineDragControl.aspxtextgood content for car nerds, not for the layman. An annotated image set could explain this better, I think.safetyS60, engine, inclement weather
70
Don't hit something else4Engine Drag Controlhttp://www.need2knowproduct.com/portals/0/Performance/4_Perf_DSTC_sp_mode_g1.jpghttp://www.need2knowproduct.com/PerformancePages/EngineDragControl.aspxphotogeneric marketing image - not helpfulsafetyS60, engine, inclement weather
71
Safe driving settings & tools4Navigation System with Voice Control and RTTVolvo Video Learning Series – Volvo Sensus 3.0: Voice Control: Navigation (VIDEO)http://www.need2knowproduct.com/SafetyPages/NavigationSystemwithVoiceControlandRTT.aspxvideocontent missing - unlinked plain textxsafetyXC60, S60, S80, XC70, sensus
72
Safe driving settings & tools4Navigation System with Voice Control and RTTVolvo Video Learning Series – Volvo Sensus 3.0: Navigation: Entering a Destination (VIDEO)http://www.need2knowproduct.com/SafetyPages/NavigationSystemwithVoiceControlandRTT.aspxvideocontent missing - unlinked plain textxsafetyXC60, S60, S80, XC70, sensus
73
Safe driving settings & tools4Navigation System with Voice Control and RTTVolvo Video Learning Series – Volvo Sensus 3.0: Steering Wheel Controls (VIDEO)http://www.need2knowproduct.com/SafetyPages/NavigationSystemwithVoiceControlandRTT.aspxvideocontent missing - unlinked plain textxsafetyXC60, S60, S80, XC70, sensus
74
Safe driving settings & tools4Navigation System with Voice Control and RTTAvailable for vehicles with Volvo Sensus, this navigation system allows drivers to use the steering wheel-mounted scroll wheel or voice commands to get visual and voice guidance to their destination. Real Time Traffic (RTT) functionality gives drivers access to real-time traffic updates, including easy-to-read on-screen graphics indicating the severity and extent of traffic disruptions.http://www.need2knowproduct.com/SafetyPages/NavigationSystemwithVoiceControlandRTT.aspxtextGreat. Combined with bullet point below should be in a graphic that marries the info you get with the benefit that follows.safetyXC60, S60, S80, XC70, sensus
75
Safe driving settings & tools4Navigation System with Voice Control and RTTBenefits: Displays information clearly on the 7-inch color screen. Easy-to-access controls — including voice controls — let drivers access information immediately, without taking their hands off the wheel. Eliminates the distraction of paper maps. Drivers don’t have to monitor radio stations for traffic; RTT helps them avoid delays and arrive at destinations sooner with fewer hassles.http://www.need2knowproduct.com/SafetyPages/NavigationSystemwithVoiceControlandRTT.aspxtextGood for adventurers!safetyXC60, S60, S80, XC70, sensus
76
Safe driving settings & tools4Navigation System with Voice Control and RTTDetails: The system uses a Global Positioning System (GPS) and computer to identify the position of the vehicle and calculate routes to destinations. Dead reckoning calculates the position of the vehicle in relation to the map, even if the signal to the satellite is interrupted. Drivers can choose the type of RTT information they want displayed, including accident locations, detours, or general information such as parking locations. RTT information has two modes, Easy and Advanced, for the driver’s convenience, as well as other options. When a traffic issue is detected, the system can recalculate the route to avoid it. The system offers automatic rerouting, routing options to minimize or maximize highways and toll roads or to find the fastest or shortest route possible, and return trip guidance. It maintains up to 10 stored locations and the last 20 previous destinations. The system can locate points of interest (POI), including restaurants, hotels, hospitals, ATMs, gas stations, and other services and shops. Map updates are available through Volvo retailers early in each model year. Note: After the system is started, it can take up to 15 minutes before all traffic information for the area has been downloaded.http://www.need2knowproduct.com/SafetyPages/NavigationSystemwithVoiceControlandRTT.aspxtextGood for car nerds and adventure nerds, probably not that interesting to the layman. This nugget, however, "Dead reckoning calculates the position of the vehicle in relation to the map, even if the signal to the satellite is interrupted" is an impressive quote to pull out.safetyXC60, S60, S80, XC70, sensus
77
Safe driving settings & tools4Navigation System with Voice Control and RTThttp://www.need2knowproduct.com/portals/0/Safety%20images/47_safety_Nav_with_VC_RTT_g1.jpghttp://www.need2knowproduct.com/SafetyPages/NavigationSystemwithVoiceControlandRTT.aspxphotogeneric marketing image. not useful.safetyXC60, S60, S80, XC70, sensus
78
Safe driving settings & tools4Navigation System with Voice Control and RTTNavigation System Detailed Information Guide (PDF)http://www.need2knowproduct.com/SafetyPages/NavigationSystemwithVoiceControlandRTT.aspxpdfcontent missing - unlinked plain textxsafetyXC60, S60, S80, XC70, sensus
79
Don't hit something else4Ready Alert Brakes (RAB)Benefits: Helps shorten brake response time and braking distance (by over one yard). Builds driving confidence.http://www.need2knowproduct.com/SafetyPages/ReadyAlertBrakes(RAB).aspxtextredundant.safetyXC60, S60, S80, XC70, inclement weather
80
Don't hit something else4Ready Alert Brakes (RAB)Details: RAB is activated if the driver suddenly releases the accelerator or when Adaptive Cruise Control with Queue Assist registers an obstacle in front of the car. The system then moves the brake pads as close to the brakes as possible so they are precharged and in position for fast action. RAB works in conjunction with the other brake-related systems including Hydraulic Brake Assist (HBA), Optimized Hydraulic Brakes (OHB), Fading Brake Support (FBS), and Electronic Brake Distribution (EBD).http://www.need2knowproduct.com/SafetyPages/ReadyAlertBrakes(RAB).aspxtextWould be good to show how this feature plays with the other brake-related systems, and maybe link them via tag or related content.
Adaptive Cruise Control: http://www.need2knowproduct.com/SafetyPages/AdaptiveCruiseControl(ACC)withQueueAssist.aspx
Optimized Hydraulic Brakes (OHB): http://www.need2knowproduct.com/SafetyPages/OptimizedHydraulicBrakes(OHB).aspx
Electronic Brake Distribution (EBD): http://www.need2knowproduct.com/SafetyPages/ElectronicBrakeDistribution(EBD).aspx
safetyXC60, S60, S80, XC70, inclement weather
81
Don't hit something else4Ready Alert Brakes (RAB)http://www.need2knowproduct.com/portals/0/Safety%20images/57_safety_RAB_g1.jpghttp://www.need2knowproduct.com/SafetyPages/ReadyAlertBrakes(RAB).aspxphotonot really useful except that it tells us that we think people will be using this on rough terrain.safetyXC60, S60, S80, XC70, inclement weather
82
Don't hit something else4Ready Alert Brakes (RAB)http://esd.volvocars.com/imageweb/57df6a54-4d1b-4c3a-b0f1-c3982d7d0bb2.jpg
http://www.volvocars.com/us/all-cars/volvo-s60/details/pages/default.aspx#/?category=2dd7a937-46d5-4251-8015-12939a77a480
photonot helpful without any side-by-side comparison, or movement to show the lights coming on. Also, too small.
83
Don't hit something else4Ready Alert Brakes (RAB) These can reduce the braking distance by over one yard — shortening the braking system’s response time. RAB can predict rapid braking and apply the brake pads against the discs even before the driver has time to press the brake pedal.http://www.need2knowproduct.com/SafetyPages/ReadyAlertBrakes(RAB).aspxtexttoo nerdy for an introduction. Needs to be humanized, because the actual predictive piece is really compelling.safetyXC60, S60, S80, XC70, inclement weather
84
Don't hit something else3Active Dual Xenon HeadlightsActive Dual Xenon Headlights swivel to follow curves in the road, which helps provide the best possible light distribution when driving in the dark.They provide 200% more luminosity with xenon and 90% more light in bends than halogen.http://www.need2knowproduct.com/SafetyPages/ActiveDualXenonHeadlights.aspxtextNugget about how they swivel to follow curves in the road is interesting. Would be helpful to give visual context to the 200% more luminosity and 90% more light in bends piece, because I think that's a little abstract for most consumers. Maybe we could do a gif or side by side to show how much brighter it is with this feature, eg http://www.atzonline.com/cms/images/at05-10-07.jpg? OR some kind of motion that shows how they swivel?safetyXC60, S60, S80, XC70
85
Don't hit something else3Active Dual Xenon HeadlightsBenefits:
The light pattern adds comfort and reduces night driving stress and fatigue. The dynamic leveling system reduces the glare of headlights for drivers in oncoming cars, making it safer for everyone on the road.
http://www.need2knowproduct.com/SafetyPages/ActiveDualXenonHeadlights.aspxtextI like this becuase it's end-user focused - why would I want this? Because it makes driving at night less stressful, and more comfortable.safetyXC60, S60, S80, XC70
86
Don't hit something else3Active Dual Xenon HeadlightsDetails
Fully automatic Active Dual Xenon Headlights are on as soon as the vehicle starts. When they’re not needed (e.g., in daylight or in reverse), the light sensor automatically switches them off. A mini processor measures and analyzes steering wheel travel and rate, road speed, and lighting conditions; a small stepping motor reacts and adjusts the dynamic lighting quickly and precisely.
http://www.need2knowproduct.com/SafetyPages/ActiveDualXenonHeadlights.aspxtextThis illustrates that the feature is smart and requires little of the user. Good for the busy driver? The second piece of the content delves into more technical details that may only be interesting to the car-nerd or tech-nerd.safetyXC60, S60, S80, XC70
87
Don't hit something else3Active Dual Xenon Headlightshttp://www.need2knowproduct.com/portals/0/Safety%20images/5_safety_active_dual_xenon_g1.jpghttp://www.need2knowproduct.com/SafetyPages/ActiveDualXenonHeadlights.aspxphotoadds zero value. should be comparison-focused, or feature-illustrativesafetyXC60, S60, S80, XC70
88
Don't hit something else3Active Dual Xenon Headlightshttp://esd.volvocars.com/imageweb/86d5cf1d-88cc-4bba-9df4-96d1d1f5b6da.jpg
http://www.volvocars.com/us/all-cars/volvo-s60/details/pages/default.aspx#/?category=2dd7a937-46d5-4251-8015-12939a77a480
photoadds zero value. should be comparison-focused, or feature-illustrative. Also, too small.XC60, S60, S80, XC70
89
Don't hit something else3Advanced Stability Control (ASC)This Volvo world-first works in conjunction with Dynamic Stability and Traction Control with sport mode to optimize handling and safety even further.http://www.need2knowproduct.com/PerformancePages/AdvancedStabilityControl(ASC).aspxtextThis feels like a lot of words that don't actually mean anything.
Dynamic Stability and Traction Control: http://www.need2knowproduct.com/PerformancePages/DynamicStabilityandTractionControl(DSTC)with.aspx
SafetyS60, world-first
90
Don't hit something else3Advanced Stability Control (ASC)Benefits: Helps drivers react more quickly to oversteer and understeer on corners, which noticeably improves handling and safety. Enhances rapid avoidance maneuvers that involve considerable lateral forces. Works in conjunction with DSTC to help control the vehicle's motion and keep it headed in the right direction.http://www.need2knowproduct.com/PerformancePages/AdvancedStabilityControl(ASC).aspxtextThe first sentence isn't a bad elevator pitch, but this devolves into more inaccessible opaque car-talk rather quickly.SafetyS60
91
Don't hit something else3Advanced Stability Control (ASC)Details: Advanced Stability Control is based on the Roll Stability Control technology from our XC line. It uses a roll sensor to detect and react oversteer at an earlier stage and understeer in situations such as slow slip build up. These situations may happen during sudden deceleration, for example, when leaving a highway a little too late. Along with the DSTC sensors, a roll rate gyroscope and longitudinal acceleration sensor are used to continuously measure the roll rate. This enables the DSTC function to regulate at an earlier stage and with greater precision.http://www.need2knowproduct.com/PerformancePages/AdvancedStabilityControl(ASC).aspxtextGood content for techies looking for more "how it works" - but would work better as a visual, and may be esoteric for the layman. The "for example" piece could be a good contextual anecdote for the dealer.
Roll stability control: http://www.need2knowproduct.com/SafetyPages/RollStabilityControl(RSC).aspx
SafetyS60
92
Don't hit something else3Advanced Stability Control (ASC)http://www.need2knowproduct.com/portals/0/Performance/S60_ASC_g1.jpghttp://www.need2knowproduct.com/PerformancePages/AdvancedStabilityControl(ASC).aspxphotothis looks like a generic marketing image. not enough detail to provide any additional value to what you'd already see on the floor.SafetyS60
93
Don't hit something else3Advanced Stability Control (ASC)http://esd.volvocars.com/imageweb/23c04890-6e11-4dec-a01f-25c763b8dc5d.jpg
http://www.volvocars.com/us/all-cars/volvo-s60/details/pages/default.aspx#/?category=2dd7a937-46d5-4251-8015-12939a77a480
illustrationthis is good content and actually shows how the feature works, but the image is too small.S60
94
Don't hit something else3All-wheel drive with Instant TractionAll-wheel drive (VIDEO)http://www.need2knowproduct.com/PerformancePages/AllwheeldrivewithInstantTraction.aspxvideoseems like this should be a link, but it's just plain text. error?safetyXC60, S60, S80, XC70, X90, rough terrain
95
Don't hit something else3All-wheel drive with Instant TractionVolvo all-wheel drive (AWD) is an intelligent, efficient system that automatically, seamlessly, and unobtrusively transfers engine power to the wheels with the greatest traction. It’s integrated with Dynamic Stability and Traction Control (DSTC) and includes Instant Traction.http://www.need2knowproduct.com/PerformancePages/AllwheeldrivewithInstantTraction.aspxtextI don't think there's enough of a story here as there is a feature description.
http://www.need2knowproduct.com/PerformancePages/DynamicStabilityandTractionControl(DSTC).aspx
safetyXC60, S60, S80, XC70, X90, rough terrain
96
Don't hit something else3All-wheel drive with Instant TractionBenefits: Allows customers to drive in varying road conditions with confidence. Precharges torque to counteract the tendency toward front-wheel drive for optimum launch performance, so drivers don’t have to be concerned about getting stuck.http://www.need2knowproduct.com/PerformancePages/AllwheeldrivewithInstantTraction.aspxtextThe varying road conditions piece is important here and will be good to push forward based on usage info we get from our drivers.safetyXC60, S60, S80, XC70, X90, rough terrain
97
Don't hit something else3All-wheel drive with Instant TractionDetails: The heart of the system is an electronically controlled hydraulic clutch that controls the rotation of the input and output drive shafts. Current torque, engine speed, and braking are registered by a management system. All of this information is combined to ensure that torque is distributed as effectively as possible in every driving situation. Volvo AWD with Instant Traction means virtually no wheel spin at startup.http://www.need2knowproduct.com/PerformancePages/AllwheeldrivewithInstantTraction.aspxtextGood content for techies looking for more "how it works" - but may be esoteric for the layman. The "Volvo AWD with Instant Traction means virtually no wheel spin at startup" quote seems like it would be a good one for the dealer to mention during the test drive, when the car is starting up.safetyXC60, S60, S80, XC70, X90, rough terrain
98
Don't hit something else3All-wheel drive with Instant Tractionhttp://www.need2knowproduct.com/portals/0/Performance/2_Perf_AWD_g1R.jpghttp://www.need2knowproduct.com/PerformancePages/AllwheeldrivewithInstantTraction.aspxphotoSeems like this (rough terrain) context could be easily provided via filters, rather than through a photo?safetyXC60, S60, S80, XC70, X90, rough terrain
99
Don't hit something else3Auto-dimming outside mirrorsLike the auto-dimming rearview mirror on the interior, these exterior mirrors automatically dim to prevent glare and enable drivers to operate the vehicle more safely.http://www.need2knowproduct.com/SafetyPages/Autodimmingoutsidemirrors.aspxtextthis feels a little too broad to be useful.
auto-dimming rear view: http://www.need2knowproduct.com/SafetyPages/Autodimmingrearviewmirror.aspx
safetyXC60, S60, glare
100
Don't hit something else3Auto-dimming outside mirrorsBenefits: Improves rear visibility and automatically protects drivers from the glare of high-beam headlights from vehicles behind the car, increasing driving safety.http://www.need2knowproduct.com/SafetyPages/Autodimmingoutsidemirrors.aspxtextAre there certain scenarios where having rear visibility in spite of high-breams behind you is more promiment? Night-driving for sure, but is this more of a highway or a small town thing?safetyXC60, S60, glare
Loading...
 
 
 
Safety: Preventative
Safety: Protective
Safety: Security
Design: Interior
Design: Exterior
Performance: Active
Performance: Passive
need2knowproduct