2018 Media Schedule
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2018 Media Schedule (click for sample)AudienceMediumEstimated ImpressionsAd Unit/Materials DescriptionSpotsMember CostNon- Member CostRelease DateMaterials & Payment Due
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BERKSHIRES.ORG
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Pop-up Ad (Sept - June)Visitors + Relocatorsweb53,000480w x 300h pixels ad, link1$2,100$2,6251st of each month1 week prior
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Pop-up Ad (July - Aug)Visitors + Relocatorsweb70,000480w x 300h pixels ad, link1$2,600$3,2501st of each month1 week prior
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Leaderboard Ad (Sept - June)Visitors + Relocatorsweb53,000728w x 90h pixels ad, link1$1,550$1,9381st of each month1 week prior
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Leaderboard Ad (July - Aug)Visitors + Relocatorsweb70,000728w x 90h pixels ad, link1$2,100$2,6251st of each month1 week prior
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Sidebar Ad - Home Page OnlyVisitors + Relocatorsweb53,000180w x 150h pixels ad, link12$335$4191st of each month1 week prior
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Sidebar Ad - What to Do or EventsVisitors + Relocatorsweb53,000180w x 150h pixels ad, link12$230$2881st of each month1 week prior
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Sidebar Ad - Where to Stay or Eat & DrinkVisitors + Relocatorsweb53,000180w x 150h pixels ad, link12$125$1561st of each month1 week prior
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Sidebar Ad - Deals or WeddingsVisitors + Relocatorsweb53,000180w x 150h pixels ad, link12$115$1441st of each month1 week prior
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Featured Berkshires Ad - Run of SiteVisitors + Relocatorsweb53,000180w x 120h pixels image, 5 words, link20$185$2311st of each month1 week prior
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Limited Time Only Ad - Run of SiteVisitors + Relocatorsweb53,00040 characters, link12$225$2811st of each month1 week prior
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Spotlight - What to Do or Where to StayVisitors + Relocatorsweb53,0005 words (title), 20 words (description), link3$295$3691st of each month1 week prior
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10 Great Venues Offering Performing Arts Experiences
Visitors + Relocators
web + 1B email
53,000505w x 245h pixels image, 3 themed talking points, link10$530$6635/1/20184/24/2018
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10 Great Cultural Spots with Outdoor FunVisitors + Relocators
web + 1B email
53,000505w x 245h pixels image, 3 themed talking points, link10$530$6638/1/20187/18/2018
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10 Great Dreamy Places to Lay Your HeadVisitors + Relocators
web + 1B email
53,000505w x 245h pixels image, 3 themed talking points, link10$530$66311/1/201810/25/2018
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1BERKSHIRE.COM
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Pop-up Ad
Residents + Businesses
web6,000480w x 300h pixels ad, link1$1,200$1,5001st of each month1 week prior
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Leaderboard Ad
Residents + Businesses
web6,000970w x 150h pixels ad, link1$1,000$1,2501st of each month1 week prior
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Sidebar Ad - Home Page Only
Residents + Businesses
web6,000300w x 250h pixels ad, link12$100$1251st of each month1 week prior
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Sidebar Ad - One Section Only
Residents + Businesses
web6,000300w x 250h pixels ad, link12$85$1061st of each month1 week prior
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Sidebar Ad - Run of Site
Residents + Businesses
web6,000300w x 250h pixels ad, link12$175$2191st of each month1 week prior
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Job Posting
Residents + Relocators
web1,000job title, company name, job description, link100100*200*Friday of each week2 days prior
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*introductory rate
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JANUARY
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SOLDOUT: Happenings Underwriter
Residents + Businesses
1B email82,800600w x 100h pixels ad, link1$2,500$3,125
1st Tuesday of each month
12/26/2017
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1B Happenings Featured Ad
Residents + Businesses
1B email6,900180w x 300h pixels ad, link1$170$2131/2/201812/26/2017
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1B Happenings Banner Ad
Residents + Businesses
1B email6,900600w x 50h pixels ad, link6$155$1941/2/201812/26/2017
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The Berkshires Deals AdVisitors + Relocators1B email64,000214w x 144h pixels image, 4 words (deal title), 30 words (deal description), link6$365$4561/7/201812/29/2017
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1B Enews Featured Ad
Residents + Businesses
1B email6,900180w x 300h pixels ad, link1$170$2131/16/20181/9/2018
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1B Enews Banner Ad
Residents + Businesses
1B email6,900600w x 50h pixels ad, link3$155$1941/16/20181/9/2018
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The Berkshires Enews Featured Deal AdVisitors + Relocators1B email65,000150 characters, link1$320$4001/21/20181/12/2018
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The Berkshires Enews Display AdVisitors + Relocators1B email65,000250w x 208h pixels ad, link2$290$3631/21/20181/12/2018
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The Berkshires Enews Spotlight Text AdVisitors + Relocators1B email65,000120 characters, link6$290$3631/21/20181/12/2018
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Tanglewood/Lodging Exclusive Display AdVisitors + Relocators1B email84,000110w x 110h pixels image, 30 words (deal description), link12$275$3441/28/20181/12/2018
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FEBRUARY
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Boston Metro Co-op Display AdVisitors + RelocatorsOpti email95,600240w x 235h image (no copy on image), 30 words of copy and link6-12Below:Below:2/1/20181/8/2018
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9 month package$285$356
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6-8 month package$345$431
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3-5 month package$425$531
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1-2 month package$515$644
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The Berkshires Group Travel Display AdGroup Tour Operators1B email3,000180w x 150h pixels ad, link6$245$3062/4/20181/26/2018
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The Berkshires Backyard Vacation Display AdVisitors + Relocators1B email9,500214w x 144h pixels image, 4 words (deal title), 30 words (deal description), link6$155$1942/4/20181/26/2018
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1B Happenings Featured Ad
Residents + Businesses
1B email6,900180w x 300h pixels ad, link1$170$2132/6/20181/30/2018
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1B Happenings Banner Ad
Residents + Businesses
1B email6,900600w x 50h pixels ad, link6$155$1942/6/20181/30/2018
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The Berkshires Enews Featured Deal AdVisitors + Relocators1B email65,000150 characters, link1$320$4002/11/20182/2/2018
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The Berkshires Enews Display AdVisitors + Relocators1B email65,000250w x 208h pixels ad, link2$290$3632/11/20182/2/2018
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The Berkshires Enews Spotlight Text AdVisitors + Relocators1B email65,000120 characters, link6$290$3632/11/20182/2/2018
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1B Enews Featured Ad
Residents + Businesses
1B email6,900180w x 300h pixels ad, link1$170$2132/20/20182/13/2018
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1B Enews Banner Ad
Residents + Businesses
1B email6,900600w x 50h pixels ad, link3$155$1942/20/20182/13/2018
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MARCH
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Northeast Group Tour Co-op Display AdGroup Tour Operatorsprint/magazine15,000300w x 300h pixels image, 30 words, contact info, link6$527$6593/1/20181/1/2018
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1B Happenings Featured Ad
Residents + Businesses
1B email6,900180w x 300h pixels ad, link1$170$2133/6/20182/27/2018
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1B Happenings Banner Ad
Residents + Businesses
1B email6,900600w x 50h pixels ad, link6$155$1943/6/20182/27/2018
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Boston Metro Co-op Display AdVisitors + RelocatorsOpti email95,600240w x 235h image (no copy on image), 30 words of copy and link6-12Below:Below:3/8/20182/15/2018
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6-8 month package$345$431
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3-5 month package$425$531
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1-2 month package$515$644
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The Berkshires Enews Featured Deal AdVisitors + Relocators1B email65,000150 characters, link1$320$4003/11/20183/2/2018
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The Berkshires Enews Display AdVisitors + Relocators1B email65,000250w x 208h pixels ad, link2$290$3633/11/20183/2/2018
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The Berkshires Enews Spotlight Text AdVisitors + Relocators1B email65,000120 characters, link6$290$3633/11/20183/2/2018
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1B Enews Featured Ad
Residents + Businesses
1B email6,900180w x 300h pixels ad, link1$170$2133/20/20183/13/2018
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1B Enews Banner Ad
Residents + Businesses
1B email6,900600w x 50h pixels ad, link3$155$1943/20/20183/13/2018
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Spring into The Berkshires Native ContentVisitors + Relocators
web + 1B email
84,000300w x 200h pixels image, 3 talking points (will be edited by 1B), link14$325$4063/25/20183/18/2018
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APRIL
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1B Happenings Featured Ad
Residents + Businesses
1B email6,900180w x 300h pixels ad, link1$170$2134/3/20183/27/2018
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1B Happenings Banner Ad
Residents + Businesses
1B email6,900600w x 50h pixels ad, link6$155$1944/3/20183/27/2018
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The Berkshires Enews Featured Deal AdVisitors + Relocators1B email65,000150 characters, link1$320$4004/8/20183/30/2018
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The Berkshires Enews Display AdVisitors + Relocators1B email65,000250w x 208h pixels ad, link2$290$3634/8/20183/30/2018
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The Berkshires Enews Spotlight Text AdVisitors + Relocators1B email65,000120 characters, link6$290$3634/8/20183/30/2018
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Good News Business Salute Text Ad
Residents + Businesses
1B email6,900Logo, 35 words, link4$235$2944/10/20184/3/2018
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Boston Metro Co-op Display AdVisitors + RelocatorsOpti email95,600240w x 235h image (no copy on image), 30 words of copy and link6-12Below:Below:4/17/20183/14/2018
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6-8 month package$345$431
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3-5 month package$425$531
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1-2 month package$515$644
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SOLD OUT: 1B Enews Featured Ad
Residents + Businesses
1B email6,900180w x 300h pixels ad, link1$170$2134/17/20184/10/2018
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1B Enews Banner Ad
Residents + Businesses
1B email6,900600w x 50h pixels ad, link3$155$1944/17/20184/10/2018
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Move to the Berkshires Native ContentVisitors + Relocators
web + 1B email
84,000300w x 200h pixels image, 3 talking points (will be edited by 1B), link14$325$4064/22/20184/13/2018
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MAY
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The Berkshires Brochure Standard PlacementVisitors + Relocatorsprint/brochure42,000
1.5w x 1.7h inches, 300 DPI color image (no words on image), 30 words, contact info, link
TBD$385$4815/1/20183/9/2018
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SOLD OUT: The Berkshires Brochure Inside Front Cover
Visitors + Relocatorsprint/brochure42,0004w x 9h inches (full bleed)1$1,850$2,3135/1/20183/9/2018
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SOLD OUT: The Berkshires Brochure Back CoverVisitors + Relocatorsprint/brochure42,0004w x 9h inches (full bleed)1$1,650$2,0635/1/20183/9/2018
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SOLD OUT: 1B Happenings Featured Ad
Residents + Businesses
1B email6,900180w x 300h pixels ad, link1$170$2135/1/20184/24/2018
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1B Happenings Banner Ad
Residents + Businesses
1B email6,900600w x 50h pixels ad, link6$155$1945/1/20184/24/2018
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SOLD OUT: The Berkshires Enews Featured Deal AdVisitors + Relocators1B email65,000150 characters, link1$320$4005/6/20184/27/2018
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SOLD OUT: The Berkshires Enews Display AdVisitors + Relocators1B email65,000250w x 208h pixels ad, link2$290$3635/6/20184/27/2018
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The Berkshires Enews Spotlight Text AdVisitors + Relocators1B email65,000120 characters, link6$290$3635/6/20184/27/2018
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SOLD OUT: 1B Enews Featured Ad
Residents + Businesses
1B email6,900180w x 300h pixels ad, link1$170$2135/15/20185/8/2018
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1B Enews Banner Ad
Residents + Businesses
1B email6,900600w x 50h pixels ad, link3$155$1945/15/20185/8/2018
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Summer Lineup in The Berkshires Native ContentVisitors + Relocators
web + 1B email
84,000300w x 200h pixels image, 3 talking points (will be edited by 1B), link14$325$4065/20/20185/11/2018
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Good News Business Salute Text Ad
Residents + Businesses
1B email6,900Logo, 35 words, link4$235$2945/29/20185/29/2018
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JUNE
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Northeast Group Tour Co-op Display AdGroup Tour Operatorsprint/magazine15,000300w x 300h pixels image, 30 words, contact info, link6$527$6596/1/20184/1/2018
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The Berkshires Enews Featured Deal AdVisitors + Relocators1B email65,000150 characters, link1$320$4006/3/20185/25/2018
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