Product Price Modeling Template
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Customer Tier7654321
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Seg. MetricSeg. MetricSeg. MetricSeg. MetricSeg. MetricSeg. MetricSeg. Metric
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SCENARIO 1Aggressive pricing across pop tiers (demand dependent)
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Target Adoption (5 years)50%
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MRR Price$1,500
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Upfront$6,000
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SCENARIO 2Goldilocks pricing across pop tiers (demand dependent)
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Target Adoption (5 years)30%
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MRR Price$1,000
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Upfront$4,500
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SCENARIO 3Conservative pricing across pop tiers (demand dependent)
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Target Adoption (5 years)50%
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MRR Price$1,000
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Upfront$4,500
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SCENARIO 4Trojan Horse pricing across pop tiers (demand dependent)
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Target Percentage (5 years)
30%
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MRR Price$500
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Upfront w Prod 1$7,500
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Upfront w Prod 2$6,500
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Considerations
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