GA - Implementation Matrix & Code Generator dataLayer & measurment protocol - v01.00.00 2016-09-21
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ABCDEFGHIJKLMNOPQRSTUVWXAGAHAIAJAKALAMANAOAPAQHPHQHRHSHTHUHVHWHXHYHZIAIBICIDIEIFIGIHIIPHPIPJPKPLPMPNPOPPPQPRPSPTPUPVPWPXPYPZQAQBQCQDQEQFQGQHQIQJQKQLQM
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Contact:Optimics s.r.o. Jiří Brázda, jiri.brazda@optimics.czLEGENDX = always attach to reqeust
P = attach if available
Hit MPDatalayerEventsContent Information
Content Grouping
DimensionsMetricsProductImpressionPromotionAction
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Version:0.09.01.03dataLyer name:dataLayerHit type
name of push event
Category for MPActionLabelValueNon InteractionDocument location URLDocument Host NameDocument PathDocument Title
contentgroup1
contentgroup2
contentgroup3
contentgroup4
contentgroup5
dimension1dimension10dimension11dimension12dimension13dimension14dimension15dimension16dimension17dimension18dimension19dimension20metrics1metrics2metrics3metrics4metrics5metrics6metrics7metrics8metrics9metrics10metrics11metrics12metrics13metrics14metrics15metrics16metrics17metrics18metrics19metrics20Product IDProduct NameProduct Brand
Product Category
Product Variant
Product Price
Product Quantity
Product Coupon
Product Position
Impression ID
Impression Name
Impression List
Impression Brand
Impression Category
Impression Variant
Impression Position
Impression Price
Promotion ID
Promotion Name
Promotion Creative
Promotion Position
Action ID
Action Affiliation
Action Revenue
Action Tax
Action Shipping
Action Coupon
Action ListAction Step
Action Option
Currency Code
Product Action
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IDStatusActivityCategory / URLSection
Tracking Type
Code Snippet
11123451234123451101112131415161718192012345678910111213141516171819201234567891011121314151617181920212223242526272829303132
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1okpageviewall pagescelý webPageviewpageviewpageviewxxxxxxxxxxxxxxxxxxx
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2okeventEventeventnameofeventcategoryactionlabel1xxxxxxxx
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3okproduct detailproductPageviewpageviewga.ee.detailcategoryactionlabel1xxxxxxxxxxxxxxxxxdetail
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4okproduct checkoutcheckoutcheckoutEventeventga.ee.checkoutcategoryactionlabel1xxxxxxxxxxxxxxxxcheckout
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5okpurchasecheckoutcheckoutEventeventga.ee.purchasecategoryactionlabel1xxxxxxxxxxxxxxxxxxxxxxpurchase
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6form submission xxxx
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