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me@leocookdigitalmarketing.com
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INSERT NAME OF CLIENTS WEBSITE HERE
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Industry:
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Business Type: Date of Audit:
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Audience Targeting: SEO Checklist For:
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Average Conversion Value:
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Explainer Video [Click Here]
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Notes:
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This Is preferably for Duda websites, If your site is on a different builder please contact me as further checks are required. me@leocookdigitalmarketing.com
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Duda Plugins (Optional)StatusTemplateVideoNotes
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Search Console
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Accessiblity by Userway
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Google Reviews
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Termageddon
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Site Search 360
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SEO Tool EssentialsStatusTemplateVideoNotes
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Google Analytics
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Google / Bing Search Console
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Google / Bing Business
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Screaming Frog
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Primary Core SEO Issues DudaStatusTemplateVideoNotes
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SSL Certificate Installed
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Page Speed Faster Than 2 Seconds
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Google Analytics / Search Console Exists
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XML Sitemap Submitted To Search Console
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Any Manual Penalties on Search Console?
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Sitemap Page Created In Footer
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Social Media On Site
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About / Team Members Page
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Contact Page
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TOS & Privacy Poilcy Page
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NAP on site
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Favicon
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Conversion Rate OptimisationStatusTemplateVideoNotes
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Conversion Tracking Online and Offlinehttps://youtu.be/knkJmw51GQ0
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Are The Correct Redirect Thank You Pages In Place
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Hotjar Installed?
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CTA Above Fold For Highest Traffic Pages
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Are Free Lead Magnets Being Used? https://youtu.be/IHf4ce361V0
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Video Testimonials
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Q & A Videos
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Reviews Page
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Pricing Page
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Real Images of the Business?
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Press or Media Mentions
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Certifications or Licences
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Customer Logos & Trusted Partners
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Content MarketingStatusTemplateVideoNotes
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Keyword & Competitor Research
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Keywords Mapped (If Data Present)Next Sheethttps://youtu.be/8_nuWOPUrxA
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Keywords Mapped In Sitemap Template (If No Data Present)https://docs.google.com/spreadsheets/d/1jMoT0JzdpPM8ZgaTjueNjHNr87udKlBj/edit?usp=drive_link&ouid=109286699486690916364&rtpof=true&sd=truehttps://youtu.be/8_nuWOPUrxA
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Content Schedule Coming Soon
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Internal Link StructureStatusVideoNotes
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Internal Links Pointing To Main Pages
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Relevant Anchor Text
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Broken internal URLs
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External Link Problems
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Content Related IssuesStatusTemplateVideoNotes
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Anchor Links & Accordions Used
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Internal Duplicate Content
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External Duplicate Content
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Sitewide On Page IssuesStatusTemplateVideoNotes
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Duda's Ai Image Alt Tag For All Imageshttps://youtube.com/shorts/IS6Fb5MVK10?si=H5-ZKm94A5A3Rua_
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Title Tags Too Short
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Title Tag Length Too Long
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Title Tag Duplicates
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URL's With Multiple H1's
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Missing H1's
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Missing H2's
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Missing Meta Descriptions
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Duplicate Meta Descriptions
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Meta Descriptions Too Short
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Meta Descriptions Including Phone Numbers
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IndexationStatusTemplateVideoNotes
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Incorrect Usage of 301's, Canonicals, Noindex or 404’s
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Thin Content or No Value Pages
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Thank You Pages
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PDFs
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Indexation Count Too High
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Account Pages
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Business Name Included in All Titles
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Site ArchitectureStatusTemplateVideoNotes
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Categorized URL Structure
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Uncategorized Pages or Posts Exist
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Bread Crumbs
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404's
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Broken Internal URLs
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301's
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302's
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Site Search (Duda Plugin)
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Page Speed OptimisationStatusTemplateVideoNotes
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Result Scan Link
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Image Compression
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Lazy loading of images & widgets