Designing User centred chatbot- 101

	A	B	C	D	E
1	As per Fogg's Behavior Model, any user Behavior(B) occurs when three elements—Motivation(M) , Ability (A) , and Trigger(T) converge at the same moment. Motivation refers to the desire to perform a behavior, Ability is the ease with which the behavior can be done, and a Prompt initiates the action. If any of these elements are missing or insufficient, the behavior is unlikely to happen. This model helps design interventions that encourage desired behaviors Behaviour = Motivation x Ability x Trigger
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4	Category	Question(s)	How this info will help you?	Your answer	Decision taken
5	Motivation	What problem/ pain point your Chatbot is solving for the user?	Plan your messages (especially the opening message) addressing how Chatbot will solve that problem/ add value to. the user
6	Motivation	What type of interactions will they find engaging?	Choose the content, tone, examples, media used
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8	Ability	When & How much mobile phone access do they have?	Define the day & time at which you will send the messages
9		What language are the users comfortable speaking/ reading?	Define the languages your bot should run in.
10		Have the users used Chatbot before?	Decide if you want to train/communicate your users on how to use chatbot. It also helps to decide features to add in Chatbot
11		Will the user feel comfortable with the content? Does it need to be broken down further?	Decide the length of each message & number of messages to be sent
12		Is the language simple for users to understand?	Decide on the choice of words and forms of media (images, audio notes, video etc) to be used for communication
13		How will they be supported beyond the information shared on the chatbot?	Include info on what user need to do if they need support or want to communicate beyond the chatbot flow
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15	Trigger	How will your users be reminded of using Chatbot?	Define if your bot would be user intiated or bot initiated and plan ways to nudge accordingly
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