ABCDEFGHIJKLMNOPQRSTUVWXY
1
MAKE A COPY
2
3
Annual GoalsTarget #'sMarketing ChannelCPLTotal Spend Needed
4
Final Revenue$5,000,000Edit the Green SectionsGLSA$85$2,025Download Spreadsheet
5
Avg. Transaction Value$1,500Google Search$220$5,242
6
# of Completed Jobs Annual3333Do not edit the Orange SectionsYelp$80$1,906
7
# of Jobs Booked Per Month278Youtube$150$3,574
8
Average Quote Close Ratio60%Meta$50$1,191
9
Quotes Created Annual5,556Next Year Lead Increase NeededAngi$70$1,668
10
Quotes Created Per Month463286Thumbtack$100$2,383
11
Leads to Quote %85%Referral Partner$50$1,191
12
# of Leads You Need Annual6536Per Month Lead IncreaseMailers$0
13
Leads Per Month54524
14
15
Current NumbersCurrent #'sWays to generate more leads:
16
Final Revenue$2,400,000Retargeting
17
Avg. Transaction Value$1,200Digital Ads
18
# of Completed Jobs Annual2000Track Leads Monthly
19
# of Jobs Booked Per Month167Track Jobs Booked Monthly
20
Average Quote Close Ratio40%SEO
21
Quotes Created Annual5,000Website Optimization
22
Quotes Created Per Month417Increase Lead Close Ratio
23
Leads to Quote %80%More....
24
# of Leads You Received Annual6250
25
Leads Per Month521
26
27
28
29
30
31
32
33
34
35
36
37
38
39
40
41
42
43
44
45
46
47
48
49
50
51
52
53
54
55
56
57
58
59
60
61
62
63
64
65
66
67
68
69
70
71
72
73
74
75
76
77
78
79
80
81
82
83
84
85
86
87
88
89
90
91
92
93
94
95
96
97
98
99
100