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Growth HackCompanyGoalSourceComments
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Craigslist integrationAirbnbAcquisitionhttp://andrewchen.co/2012/04/27/how-to-be-a-growth-hacker-an-airbnbcraigslist-case-study/
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eBay IntegrationPayPalAcquisition
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Embed codeSlideShareAcquisitionhttp://www.quora.com/growth-hacks/Slideshare-embed-code-classic-growth-hack
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Hotmail TaglineHotmailAcquisitionhttp://www.dfj.com/news/article_25.shtml
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Homepage SEO links below the fold only when searching through googleGrouponAcquisitionJaime Quinthttp://cl.ly/image/3r2r060P2n0Q vs. http://cl.ly/image/1L0F1w0A0317/http://cl.ly/image/3p1I3k0T200o
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OKTrendsOKCupidAcquisition
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Paypal integrationYolaAcquisition
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Friend Referral BountyPaypalAcquisition/Referral/Retentionhttp://www.quora.com/PayPal/How-did-PayPals-early-viral-growth-workPaypal was able to hack early growth to tens of millions of users before no longer offering the bonus.
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Union Square integrationWall Street JournalAcquisition/Activation
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Facebook integrationFandalismAcquisition/Referral500,000 new users in 3 months. Viral quotient of 7
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BadooAcquisition/Retention
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Cross-posting (Facebook & Twitter)InstagramAcquisition/Referral/Retentionhttp://www.adambreckler.com/4-ways-instagram-hacked-early-growth
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Suggested Follow On-boardingTwitterAcquisition/Activationhttps://medium.com/growth-hackery/f445b04cbd20
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Auto-FollowPinterestAcquisition/Activationhttp://www.adambreckler.com/pinterest-growth-hacks-how-did-it-grow-so-fastThis in turn helps alleviate the cold-start problem, where you have to go looking around the site to find boards and people to follow
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Barebones Home PageDropbox, Twitter, Facebook, QuoraActivationhttp://blog.kissmetrics.com/the-6-best-growth-hacks/
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Citing # of Total CustomersBasecampActivationhttp://blog.kissmetrics.com/the-6-best-growth-hacks/
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Client LogosActivationhttp://blog.kissmetrics.com/the-6-best-growth-hacks/
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Email required to see dealGrouponActivation
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Integrated Product LogosActivationhttp://blog.kissmetrics.com/the-6-best-growth-hacks/
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Landing page testHighrise / 37SignalsActivation
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Live Signup FeedAweberActivationhttp://blog.kissmetrics.com/the-6-best-growth-hacks/
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Media LogosI Will Teach You to Be RichActivationhttp://blog.kissmetrics.com/the-6-best-growth-hacks/
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New User OnboardingOKCupidActivation
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New User TourAirbnbActivationhttp://blog.kissmetrics.com/the-6-best-growth-hacks/
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SEO-friendly text, extra call-to-action and larger thumbnailsHyundaiActivationhttp://visualwebsiteoptimizer.com/split-testing-blog/multivariate-testing-case-study/62% increase in leads
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Site SpeedActivationhttp://blog.kissmetrics.com/loading-time/(“a 1 second delay in page response can result in a 7% reduction in conversions.”)
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TestimonialsActivationhttp://blog.kissmetrics.com/the-6-best-growth-hacks/
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Conversion funnel99designs.comActivation/Revenue
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SEO MozSEO Moz / CREActivation/Revenuehttp://www.conversion-rate-experts.com/seomoz-case-study/
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Auto-share game behaviorZyngaReferralhttp://www.slideshare.net/timhomuth/think-like-a-growth-hacker
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Auto-share music historySpotifyReferralhttp://www.slideshare.net/timhomuth/think-like-a-growth-hacker
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Auto-share uploaded videoSocialCamReferralhttp://www.slideshare.net/timhomuth/think-like-a-growth-hacker
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Built-in viralityGroupMeReferral
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Email Signature: "Sent using Sparrow"SparrowReferral
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Email Signature: "Sign up for Hotmail"HotmailReferral
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Get 10 entires for every friend you referAppsumoReferralhttp://www.slideshare.net/timhomuth/think-like-a-growth-hacker
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Invite Friends, Get $25GiltReferralhttp://www.slideshare.net/timhomuth/think-like-a-growth-hacker
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Refer 3 friends, your deal for freeLivingSocialReferral
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Referral Incentive: 1GB free spaceDropboxReferralhttp://blog.mailgun.net/post/28067460458/growth-hacking-email-and-mullets
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Drip Email MarketingRetention
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Email Notifications of App ActivityTwitterRetentionhttp://blog.mailgun.net/post/28067460458/growth-hacking-email-and-mulletsAdd one-way following?
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Email Notifications of App ActivityQuoraRetentionhttp://blog.mailgun.net/post/28067460458/growth-hacking-email-and-mullets
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We Miss You emailsRetentionhttp://greatemailcopy.tumblr.com/Come up with our own images of "we miss you emails"
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Weekly Email DigestsTwitterRetentionhttp://blog.mailgun.net/post/28067460458/growth-hacking-email-and-mullets
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Weekly Email DigestsQuoraRetentionhttp://blog.mailgun.net/post/28067460458/growth-hacking-email-and-mullets
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Unification for Product/MarketingPlaxohttp://bigthink.com/cue-the-future/growth-hacking
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Unification for Product/MarketingYouTubehttp://bigthink.com/cue-the-future/growth-hacking
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Viral loops
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Mint
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Path
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Grafighters
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Infinite ScrollingTumblr
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Pinterest
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Flickr
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GH success tactics
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