Sandy, Utah, United States

Midvale, Utah, United States

Salt Lake City Metropolitan Area

Duke Grewe hails from Logan, Utah, he is the son of ski industry veteran Bill Grewe. His early years were spent alongside his father traveling to most of the intermountain ski areas immersed in the world of snowcats.He began his Ski Industry career at 16, Working for Beaver Mountain while attending Utah State University. After college, he ventured to Mount Hood, Oregon, managing rental and retail at Timberline Lodge and Ski Area. Returning to Utah, he took on a similar role at Brian Head Resort Member.Duke transitioned to the retail sector as Assistant General Manager of a new store for Cabela's before returning to his true passion in the ski industry at Alta Ski Area. There, he has played a key role in transitioning leased ski shop spaces to area-owned establishments and modernizing Ski shop operations in a time of unprecedented growth.Outside of work, Duke treasures family time with his wife, Betsy, and their two sons. His hobbies include fly fishing, golfing, and coaching youth baseball.

Hyrum, Utah, United States

Travis Seeholzer is the General Manager and an owner of Beaver Mountain Ski Area in Utah. Having been raised at Beaver Mountain, Travis has unique insight into the Resort Member's history and growth.

Millville, Utah, United States

Millville, Utah, United States

Logan, Utah, United States

Big Sky Meadow Village, Montana, United States

Ennis, Montana, United States

Boise Metropolitan Area

Coalville, Utah, United States

Leadership by example. Attitude is everything. Influence and mentorship. Inspire, recognize, and develop talent. Results driven, decisions based on “What do our guests want and how do we give it to them?” mentality. Long term strategic thinking incorporating modern data analysis and sustainability to aid in daily operations.Maximize the guest experience and create lifelong memories.

Nicholas Herrin is the SVP of Snowsports and Resort Member Services for Boyne Resort Members, a position he has held since 2022. He oversees strategy and planning for the Snowsports Division across 10 properties from British Columbia to Maine, while also leading the Resort Member Services Division, which focuses on enhancing guest experience and optimizing the customer journey through purchasing and redemption processes.Prior to joining Boyne Resort Members, Herrin served as the CEO for the Professional Ski Instructors of America and the American Association of Snowboard Instructors (PSIA-AASI) from 2016 to 2022, leading this national education association of 32,000 members dedicated to inspiring lifelong passion for skiing and riding.Herrin's previous Resort Member experience includes roles as Director of the snowsports school and assistant general manager at Crested Butte Mountain Resort Member, and assistant ski and ride school director at Telluride Ski Resort Member in Colorado (2006-2016). His career in the ski industry began with operations positions at Big Sky Resort Member in Montana following his early years as a ski instructor in Washington state and Montana.

Brian Head, Utah, United States

Jeff has worked at Bridger Bowl since 2000. In that time his responsibilities have included data management, software development, sales system development and management, transportation, risk management, security systems, and IT systems including network installation and management, point of sale systems, security camera systems, network security management, server management, and software evaluation and management.

Bozeman, Montana, United States

Bonnie has been a dedicated professional in the ski industry since 1975, bringing decades of experience and leadership to the mountain. She has been with Bridger Bowl since 1990 and served as Ski School Director from 2000 to 2018. A Lifetime Member of the Professional Ski Instructors of America, Bonnie transitioned into a pioneering role as Sustainability Director just as the ski area was negotiating a contract for the construction of a 50 kW net-metered solar project. She stepped into the role at a pivotal moment and has since led impactful environmental initiatives for the ski area. Under her leadership, Bridger Bowl completed the solar project, developed a focused zero waste plan, implemented energy reduction strategies, and earned recognition for its EPA Pollution Prevention program and carbon sequestration efforts. In 2022, Bonnie was honored with the National Ski Areas Association (NSAA) Hero of Sustainability Award for her contributions to climate action and advocacy in the ski industry.

Bozeman, Montana, United States

I started skiing at Crotched Mountain at 2 years old. After 13 years of misery in the high-tech industry, I joined Sunday River Resort Member in Maine in 2002 and was there for just shy of 13 years. My roles were mostly in mountain operations but I also had a stint in conference sales. My wife Jeannine, and my son Hiram (the fifth) then moved on to spend 8 years in Southern Oregon. There I served as General Manager at Mt. Ashland, a nonprofit community ski area. I now have the honor of being the General Manager at Bridger Bowl allowing me to continue the nonprofit work I found so rewarding in Oregon, but on a much larger scale. I am committed to preserving the unique Bridger Bowl vibe cherished by our local skiers and riders who make up the majority of visits. As GM and “Director of Stoke”, I try to inspire every department to protect Bridger’s place in the industry as a big mountain with a friendly local vibe.

With over three decades of experience in the snowsports industry, Dustin began his career as a snowboard instructor at Bogus Basin in Boise, Idaho in 1993. He then advanced to roles as terrain park supervisor and event coordinator. After spending a summer in New Zealand doing odd jobs around The Remarkables, he returned to Bogus Basin to work in lift maintenance.For the past eight years, Dustin has been with Brundage Mountain Resort, initially as lift maintenance supervisor and more recently as director of mountain operations. Currently residing in McCall, Idaho, Dustin enjoys life with his wife and their three faithful companions: Princess Leia, Chewbacca, and Krrsantan. His extensive experience and passion for snowboarding are evident in his work and dedication to the industry.May the force be with you.

Pollock, Idaho, United States

Rachelle Leishman serves as the Sustainability Manager and Executive Administrator at Brundage Mountain Resort, where she leads the Resort’s first formal sustainability program. With a background in public and environmental health and a Master of Science in Sustainability, Rachelle has a deep understanding of the intersection between community well-being, operational efficiency, and environmental stewardship.Since joining Brundage in 2023, Rachelle has spearheaded Resort-wide climate action planning, launched the first-ever GHG inventory, and developed a branded sustainability webpage to educate and engage stakeholders. Her collaborative approach brings together departments, public agencies, NGOs, and local government partners to identify operational improvements that are both strategic and achievable. Through initiatives like waste diversion, renewable diesel evaluation, carpooling expansion, and interdepartmental sustainability collaboration, Rachelle has driven measurable progress while cultivating a culture of environmental accountability.A frequent attendee of Mountain Towns 2030, serving on the NSAA Environmental Committee, and regional climate resilience coalitions, Rachelle believes in shared learning and collaborative impact. She represents Brundage on multiple internal committees and is passionate about embedding sustainability into Resort operations in ways that are authentic, measurable, and community-forward.Rachelle lives on a small homestead in Pollock, Idaho with her husband, two dogs, and two cats. Outside of work, she enjoys gardening, making cheese, baking sourdough, fly fishing, skiing, and mountain biking—all rooted in her lifelong passion for low-waste, regenerative living.

McCall, Idaho, United States

Lift Maintenance Assistant Manager

Philipsburg, Montana, United States

Driggs, Idaho, United States

Sr. Mgr, Lift Operations & Mountain Access