Startup Marketing Plan

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4	Startup Marketing Plan									5/12/2020
5	Color	WBS Number			Task name / Title	Assigned to	Planned start date	Planned end date	Deadline	Progress (%)	Duration (hours)	Estimated hours	Time log (minutes)	Status	Priority	Task description	Cost	Actual cost
6		1	Small business marketing plan				5/13/2020	5/14/2020		0	8	0	0	Open	Medium		0	0
7		2	Business Overview				5/15/2020	5/18/2020		0	16	0	0				0	0
8		2.1		History Of Company			5/15/2020	5/16/2020		0	8	0	0	Open	Medium		0	0
9		2.2		Business Profile			5/16/2020	5/17/2020		0	8	0	0	Open	Medium		0	0
10		2.3		Form Of Business			5/17/2020	5/18/2020		0	0	0	0	Open	Medium		0	0
11		3	The Market				5/19/2020	6/3/2020		0	88	0	0				0	0
12		3.1		Industry Trends			5/19/2020	5/20/2020		0	8	0	0	Open	Medium		0	0
13		3.2		Market Analysis			5/20/2020	5/21/2020		0	8	0	0	Open	Medium		0	0
14		3.3		Target Markets			5/21/2020	5/22/2020		0	8	0	0	Open	Medium		0	0
15		3.4		Customer Profile			5/22/2020	5/23/2020		0	8	0	0	Open	Medium		0	0
16		3.5		Competition			5/23/2020	5/24/2020		0	8	0	0	Open	Medium		0	0
17		3.6		Legal and Regulatory Environment			5/24/2020	5/25/2020		0	0	0	0	Open	Medium		0	0
18		3.7		SWOT Analysis			5/25/2020	5/26/2020		0	0	0	0	Open	Medium		0	0
19		3.8		Risk/ Reward Analysis			5/26/2020	5/27/2020		0	8	0	0	Open	Medium		0	0
20		3.9		Marketing Strategy			5/28/2020	6/3/2020		0	32	0	0				0	0
21		3.9.1			Overall Strategy		5/28/2020	5/29/2020		0	8	0	0	Open	Medium		0	0
22		3.9.2			Description of Service		5/29/2020	5/30/2020		0	8	0	0	Open	Medium		0	0
23		3.9.3			Pricing Policy		5/30/2020	5/31/2020		0	8	0	0	Open	Medium		0	0
24		3.9.4			Placement/ Positioning		5/31/2020	6/1/2020		0	0	0	0	Open	Medium		0	0
25		3.9.5			Service Delivery		6/1/2020	6/2/2020		0	0	0	0	Open	Medium		0	0
26		3.9.6			Promotional strategy		6/2/2020	6/3/2020		0	8	0	0	Open	Medium		0	0
27		4	Operations Plan				6/4/2020	6/7/2020		0	24	0	0				0	0
28		4.1		Details of Operation			6/4/2020	6/5/2020		0	8	0	0	Open	Medium		0	0
29		4.2		Location and premises			6/5/2020	6/6/2020		0	8	0	0	Open	Medium		0	0
30		4.3		Infrastructure			6/6/2020	6/7/2020		0	8	0	0	Open	Medium		0	0
31		5	Organization/Management				6/8/2020	6/15/2020		0	40	0	0				0	0
32		5.1		Ownership Structure			6/8/2020	6/9/2020		0	0	0	0	Open	Medium		0	0
33		5.2		Directors Profile			6/9/2020	6/10/2020		0	8	0	0	Open	Medium		0	0
34		5.3		Organization Chart			6/10/2020	6/11/2020		0	8	0	0	Open	Medium		0	0
35		5.4		Management Team			6/11/2020	6/12/2020		0	8	0	0	Open	Medium		0	0
36		5.5		Management Responsibilities			6/12/2020	6/13/2020		0	8	0	0	Open	Medium		0	0
37		5.6		Staffing Plan			6/13/2020	6/14/2020		0	8	0	0	Open	Medium		0	0
38		5.7		Trade Union Affiliation/ NBC Agreement			6/14/2020	6/15/2020		0	0	0	0	Open	Medium		0	0
39		6	Financial Plan				6/16/2020	6/25/2020		0	56	0	0				0	0
40		6.1		Planned Capital Expenditure			6/16/2020	6/17/2020		0	8	0	0	Open	Medium		0	0
41		6.2		Vehicle Costing Analysis			6/17/2020	6/18/2020		0	8	0	0	Open	Medium		0	0
42		6.3		Loan Amortization Schedules			6/18/2020	6/19/2020		0	8	0	0	Open	Medium		0	0
43		6.4		Route Planning Analysis			6/19/2020	6/20/2020		0	8	0	0	Open	Medium		0	0
44		6.5		Financial Projections			6/21/2020	6/24/2020		0	8	0	0				0	0
45		6.5.1			Income Statement		6/21/2020	6/22/2020		0	0	0	0	Open	Medium		0	0
46		6.5.2			Balance Sheet		6/22/2020	6/23/2020		0	0	0	0	Open	Medium		0	0
47		6.5.3			Cash Flow Statement		6/23/2020	6/24/2020		0	8	0	0	Open	Medium		0	0
48		6.6		Financial Ratios			6/24/2020	6/25/2020		0	8	0	0	Open	Medium		0	0
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