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QuestionRankCategoryMain methodLeadResearchQuick Note
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What are the existing mileage plan rules?Airlines
https://docs.google.com/document/d/1YC7ZX47zmN3aVfFzrUq8ofLKSdqfUfOgOss-MTZK6Ug/edit?usp=sharing
transfer costs mitigate miles market value
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What is the process to become an accepted beneficiary?AirlinesAirlink is a non-profit that serves here (also a beneficiary)
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How do current beneficiary options align with airline CSR programs?Airlines.
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What is the percentage of miles that go unused/expired? Consumers
https://docs.google.com/document/d/11mQn61eUeXh_TcN-ePjpnJVB0QWyn9P4jFqg4ZlQgAk/edit?usp=sharing
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What demographic has the most unused points? Consumers ex. business travelers?
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What demographic would be most willing to donate points?ConsumersInterviews
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How do consumers keep track of current points?Consumers
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What is the easiest way for consumers to determine current points?Consumers
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What other competitors/players are currently out there? EnvironmentWeb
https://docs.google.com/document/d/13PTVhWls54qa_m8jPPqgdAuN46Dn57NcBN0VaAGLQZ0/edit?usp=sharing
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How might we fund out operations?EnvironmentWebHow does Airlink?
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What are the existing mileage beneficiary options? Non-profitsWebSee tab below - Current Beneficiariesoption variety varies, but there is a decent existing network
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How are nonprofit organization use the donated miles?Non-profits
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were nonprofit able to finish using the miles, or do they go expired?Non-profitssee existing mileage plan rules document
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when someone donate the miles that is about to expire, how long can the nonprofit hold it before it expires again?Non-profits
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Do the nonprofit have to pay a fee to use the donated miles?Non-profits
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How utilized are the existing charitable mileage options?Non-profits
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How big are NGO travel budgets? Total addressable benefit?Non-profits
could be added to C.B. tab below. total budget vs. % of budget?
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How many charities accept airline mile donations?
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How many charities would use airline miles if they were donated?
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What are the existing airline/charitable partnerships?
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Other than flights, would charitable organizations use miles for other perks? (e.g rental cars, hotels, etc)
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