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ACTION: Identify What Content You Have, and
Where It Belongs in Your Customer Experience Journey
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This worksheet will help you identify what content you already have and where it belongs in your customer experience journey.

Collecting and creating specific pieces of content that can be remarketed to prospects along their journey is called DEEP FUNNEL RETARGETING. The art is to understand what content will help move your prospect to the next step, and to serve that up at the appropriate time.

Complete each cell by listing content specific to your adventure brand. We've added top-level buckets to help you begin to identify what you have already, and what you may need to create.

TO USE THIS WORKSHEET
Select File > Make a Copy > Follow the prompts to save a local copy in your own Google Drive.
Then complete the prompts on sheet #2 of this file.
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Need Help?
Email us at info@liquidspark.com!
We are happy to help you identify your adventure prospect, and create a powerful marketing roadmap for your adventure brand!
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