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Creative sprint calendar
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A four-week (two-sprint) calendar for creative strategists, from Focal's creative sprint template.
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1. Set your start dateGo to the Sprint calendar tab and enter the Monday your first sprint starts in the yellow cell (C3). Every date in the workbook updates from it.
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2. Read the calendarEach week is a block, each column is a day and each row is a lane. One cell = one task.
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3. Track progressThe Task list tab has every task as a row with a Status dropdown (Not started, In progress, Done). Done rows turn grey.
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4. Make it yoursMove tasks to the days that fit your team. Copy weeks 1 to 4 to plan the next month.
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Lanes
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Weekly routineEvery week. Monday and Tuesday for data and stakeholders, Wednesday to Friday protected for briefing.
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SprintTwo-week sprint. Main week for new concepts and wild cards, off week for iterations, batch launch at the end.
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MonthlyOnce a month. Deep reporting, the creative retro and creator/agency briefs.
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Input cellYellow cells are the ones to edit.
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Read the full guidefocal.inc/blog/creative-sprint-template
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