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Treering Curriculum ModuleYearbook ProductionAreaCCTC NumberCommon Career Technical Core Standard (CCTC)Performance ElementsSample Indicators
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Modules 2, 3Develop staff manual, style guide, workflowCareer Cluster Arts, A/V Tech & CommunicationsAR 1Analyze the interdependence of the technical and artistic elements of various careers within the Arts, A/V Technology & Communications Career Cluster.1. Summarize the features of the partnership that technology and the arts have in developing presentations and productions.
* Describe the impact that audio-video technology, printing, broadcasting and journalism have on the development of presentations and productions.
* Analyze how technical areas and the arts partner to produce high-quality presentations and productions.
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2. Analyze how the roles of creators, performers, technicians and others are similar and different from one another.
* Analyze the roles of creators, performers, technicians and others involved in production, performance and media to identify similarities and differences.
* Analyze the skills required by both technical and artistic partners to provide audiences with quality works and productions.
* Design a presentation that illustrates the similarities and differences of the various roles.
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3. Discuss how specific organizational policies, procedures and rules help employees perform their jobs.
* Identify the contents of various organizational publications.
* Locate and identify a specific organizational policy, rule, or procedure to assist with a given situation.
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4. State how various Career Pathways within the cluster work together to generate productions, media and other activities.
* Generate a production, media, or other event and identify the interrelated activities and skill requirements associated with various Career Pathways in this cluster.
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Modules 2, 3Create: yearbook ladder, page assignments, attrubution policy for staff manual

Join: Student Press Law Center, particpate in Student Press Day
Career Cluster Arts, A/V Tech & CommunicationsAR 3Analyze the lifestyle implications and physical demands required in the arts, audio/visual technology and communications workplace.1. Summarize the physical preparation needed to maintain the work activities of pathways in this career cluster.
* Demonstrate a warm-up process to prepare the body for various performing arts.
* Demonstrate body mechanics that prevent strain on various parts of the body and voice.
* Illustrate how to recognize stress as a potential safety factor to the body in various movements.
* Demonstrate ergonomic movements related to artistic performance and technical equipment use.
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2. Summarize lifestyle choices required to maintain the work activities of the pathways in this career cluster.
* Apply knowledge of nutrition to meet the body's needs to supply the physical activity required by careers in this cluster.
* Interpret the impact of choices regarding nutrition, stress, exercise and alternative decisions on an individual's ability to sustain a career in performance.
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3. Analyze ethical conduct that provides proper credit to those whose ideas and content have been used.
* Illustrate how credit is given for use of copyright materials.
* Identify the consequences in historical examples of both ethical and unethical conduct related to the use of intellectual property.
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4. Identify the proper use of proprietary information.
* Describe how proprietary information is a concern related to careers in this cluster.
* Evaluate situations to judge the extent to which information is proprietary and whether or not it can be used.
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5. Analyze contracts for potential work in career pathways within this cluster.
* Interpret various types of contracts.
* Identify the essential elements a contract needs to contain for protection of both parties.
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6. Analyze state, county and city codes related to decisions affecting work in this cluster.
* Identify processes required to obtain local, county and state permits for building structures and sets and installing communications mechanisms in various site locations.
* Identify agencies and organizations that oversee and enforce these statutes.
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7. Analyze the First Amendment, FCC, the Freedom of Information Act, liability laws and other regulations for compliance issues relevant to this cluster.
* Describe the intent and relationship of the First Amendment to this cluster.
* Identify FCC Regulations, the Freedom of Information Act and state statutes and liability laws pertaining to work in this cluster.
* Identify court cases related to this cluster that preserve business and individual rights.
* Discuss how The Freedom of Information Act affects workers in this cluster.
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8. Analyze the liabilities associated with productions and performances, media and telecommunications installations.
* Identify examples of potential situations that could pose legal liabilities.
* Analyze the risk level for work situations related to this cluster.
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9. Examine labor management processes and agreements generally used in the arts, audio-video technologies, telecommunications, printing and media fields.
* Identify issues that are handled in agreements between labor and management in one of the pathways for this cluster.
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Schedule time with an attorneyCareer Cluster Arts, A/V Tech & CommunicationsAR 4Analyze the legal and ethical responsibilities required in the arts, audio/visual technology and communications workplace.1. (none available at this time)
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Station tours of local media outletCareer Cluster Arts, A/V Tech & CommunicationsAR 5Describe the career opportunities and means to achieve those opportunities in each of the Arts, A/V Technology & Communications Career Pathways.1. Locate career opportunities that appeal to personal career goals.
* Locate and interpret career information for at least one career cluster.
* Identify job requirements for career pathways.
* Identify educational and credentialing requirements for career cluster and pathways.
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2. Match personal interests and aptitudes to selected careers.
* Identify personal interests and aptitudes.
* Identify job requirements and characteristics of selected careers.
* Compare personal interests and aptitudes with job requirements and characteristics of career selected.
* Modify career goals based on results of personal interests and aptitudes with career requirements and characteristics.
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3. Identify pathways with common knowledge and skills that provide a worker with the potential for mobility.
* Compare the pathways for common knowledge and skills and produce a crosswalk of related career potential.
* Identify work activities associated with a variety of the cluster pathways required for a theater production, film, television broadcast, or arts event.
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4. Examine the numerous career paths in this cluster to discover personal preference.
* Review detailed job description, qualifications and requirements for several careers of interest.
* Compare the advantages and disadvantages of working independently and of working for others.
* Match interests and abilities to career preferences.
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Module 8Marketing, ad sales, distrubution event planningCareer Cluster Arts, A/V Tech & CommunicationsAR 6Evaluate technological advancements and tools that are essential to occupations within the Arts, A/V Technology & Communications Career Cluster.1. Research the impact of potential new technological advancements related to this cluster in the future.
* Develop a research paper, media production, or other event to demonstrate the impact of technology on careers in this cluster for the future.
* Evaluate the business opportunities in this cluster and identify how these will be impacted by technological advancements and systems.
* Identify the technological changes in the past five years that have affected the skill requirements for workers in this cluster.
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2. Analyze the technological systems that are apparent within the various pathways in this cluster.
* Compare the organizational structures of businesses in each of the pathways in this cluster.
* Identify the technological systems and their effects on the pathways in this cluster.
* Predict and highlight technological advancements for several pathways to illustrate the effect on work in careers in this cluster.
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Modules 1-8Yearbook productionCareer Pathway: Journalism & BroadcastingAV-JB 1Describe the diversity and variety of functions within the Journalism & Broadcasting Career Pathway.1. Summarize the roles of journalism and broadcasting in society today using knowledge and history of journalism and broadcasting.
* Discuss the beginnings and evolution of broadcasting, print and electronic journalism.
* Describe how increasingly available information is changing society.
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2. Distinguish between different forms of media and their specific applications.
* Describe the differences among media, including newspaper, magazine, electronic news, television, radio, web and mobile devices.
* Describe the objectives, distribution and timeliness of various media.
* Identify the responsibilities and duties of each of the jobs within the journalism and broadcasting pathway (i.e., producers, editors, photojournalists, graphic artists, television and radio reporters, etc.)
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3. Explain the value of having a broad general knowledge base and how awareness of cultural, regional and diversity issues adds to a journalism and broadcasting career.
* Identify useful knowledge for a reporter writing stories about the economy, a current ethnic art exhibit and a new piece of military equipment.
* Explain how knowledge is useful in the broad coverage of events when research may not be possible.
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4. Analyze the business and economic factors that influence programming, content and distribution.
* Identify similarities and differences among public and commercial radio and television station operations.
* Identify several types of advertising, marketing and public relations activities used by public and commercial radio or television stations.
* Describe how the web, cable and mobile devices have changed journalism and broadcasting.
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5. Demonstrate professional conduct that follows a professional code of ethics.
* Identify groups that define a code of ethics for journalism and broadcasting.
* Describe issues related to libel and slander.
* Discuss why it is important to pursue truth in ambiguous situations.
* Explain what constitutes plagiarism and invasion of privacy.
* Describe the role of federal agencies that have jurisdiction over public airways.
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Modules 5, 7, 9 and https://blog.treering.com/24-yearbook-terms-everyone-needs-to-know/Applying yearbook terminology and showing examples in existing mediaCareer Pathway: Journalism & BroadcastingAV-JB 2Demonstrate writing processes used in journalism and broadcasting media.1. Demonstrate how to cultivate sources for stories.
* Develop a story based on information found on an assigned beat or in other media.
* Explain how to find/locate an investigative lead.
* Evaluate how a community calendar of events, police and fire communications, wire services and verifiable Internet sources are useful for news writing.
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2. Demonstrate how to obtain information to use in writing a story.
* Define off-the-record information.
* Identify uses of the newspaper morgue and public records.
* Demonstrate methods for verification of information.
* Evaluate the use of crowd sourcing, digital record searches and statistical journalism.
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3. Develop written stories for print and broadcast.
* Identify commonly used style guides.
* Write a print news story to meet a deadline using organized research and note-taking skills to capture precise language of sources for direct quotations, transitions and proofreading and copy-editing skills.
* Discuss content editing.
* Rewrite a print news story to be used for broadcasting on web, radio, or television.
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4. Demonstrate how photographs support the development of stories.
* Write two stories about the same event: one with a photograph and one without a photograph.
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5. Employ knowledge of the similarities and differences among editorial, feature and news writing styles.
* Write a feature article for a magazine.
* Identify how editorials and columns differ from news reports.
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6. Define the terminology associated with journalism and broadcasting.
* Define commonly used journalism terms.
* Define commonly used broadcasting terminology.
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7. Develop a complete radio project.
* Write a script for a radio broadcast.
* Write to a sound bite.
* Develop lead ins and teasers for radio.
* Edit stories and audio.
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8. Develop a complete television project.
* Write several stories in an appropriate broadcast style, then choose one to become a lead story and prioritize others.
* Create or select graphics for stories.
* Write lead ins and teasers for television.
* Shoot and edit the story.
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Modules 1-8Yearbook productionCareer Pathway: Journalism & BroadcastingAV-JB 3Plan and deliver a media production (e.g., broadcast, video, web, mobile).1. Analyze the elements of a newscast production.
* Identify location, number of cameras needed and time restrictions for a newscast production.
* Describe the purposes of rundown sheets.
* Develop a rundown sheet for use with a broadcast.
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2. Analyze individual announcing competence.
* Identify announcing techniques required for a specific format.
* Read aloud a news story.
* Practice clear delivery of news and other information using cueing devices, written scripts and a TelePrompter.
* Practice script delivery skills for on- and off-camera, including emphasis, professional language, clarity, intonation, enunciation, poise, eye contact, projection and extemporaneous speaking skills.
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3. Identify wardrobe suitable for on-camera appearances.
* Select potential wardrobe for on-camera appearances from magazines.
* Analyze use of makeup for on-camera appearances.
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4. Analyze production functions.
* Discuss demographics and audience rating standards.
* Describe targeting content for audiences.
* Discuss sweeps, ratings, demographics and survey research methods.
* Describe the roles that web, mobile devices and social media play in audience involvement.
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5. Demonstrate promoting productions.
* Discuss various promotions activities, including image, cross promoting with other programs and features, contests, broadcasts from remote locations, public appearances, involvement in community activities and Internet activities.
* Develop a production promotion involving several activities discussed.
* Identify use of personal branding and audience connections via social media.
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6. Analyze how image capturing and graphics design support the development of electronic presentations.
* Develop two productions on the same topic: one including captured images and graphic design and one excluding captured images and graphic design.
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7. Distinguish amongst various musical radio formats.
* Identify various music styles, such as rock, classical, etc. and their music genres.
* Identify trade magazines associated with radio.
* Utilize specific software programs for the best effect of music.
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8. Explain the use of promotional materials, standard public service announcements, commercial/ads, press kits and advertising tags.
* Develop a package of promotional materials.
* Identify standard public service announcements.
* Discuss commercials and advertising tags.
* Discuss what would be included in a press kit.
* Discuss ways to market via social media.
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Modules 5, 7, 8Learn Treering design application and your cameraCareer Pathway: Journalism & BroadcastingAV-JB 4Demonstrate technical support related to media production (e.g., broadcast, video, web, mobile).1. Examine equipment and its function.
* Operate audio recording and editing equipment.
* Operate image recording and editing equipment.
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2. Examine production activities.
* Demonstrate set-up and striking equipment, as specified by a production design.
* Coordinate video and audio equipment, as specified by a production design.
* Implement a schedule, as specified by a production design.
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3. Explain how to run a board shift.
* Demonstrate the use of a crosscheck cue sheet, daily log and program.
* Locate and load programs and commercials, control on-air sound quality and check audio quality.
* Perform time checks and meet broadcast deadlines.
* Record network feeds.
* Discuss the importance of operating a control board with no interruption in audio.
* Operate a light board.
* Discuss the Emergency Alert System.
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4. Examine set design principles and practices.
* Develop a set plan, including lighting, props and atmosphere.
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Modules 1, 2, 4, 8, 9Yearbook organization (ladder, style guide, staff manual), yearbook marketing, yearbook editingCareer Pathway: Printing TechnologyAR-PRT 1Manage the printing process including customer service and sales, scheduling, production and quality control to deliver products that meet customer needs and expectations.1. Employ knowledge of customer needs and expectations when promoting printing services.
* Identify customer requirements, timelines and budget in a given situation.
* Verify final costs and ability to produce materials for time specified to customer.
* Apply online estimating and order entry (including reorders).
* Explain the diversity of the printing process including paper, non-paper substrates and specialty products.
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2. Apply knowledge of services, equipment, capabilities, workflow process, data acquisition and technology to deliver customer service.
* Analyze cluster data files to determine compatibility with printing processes.
* Determine if graphics, images, film fonts, inserts, etc. are required for a print job.
* Disseminate customer information to the production department.
* Communicate with customer to provide updates in schedule and product status.
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3. Analyze scheduling processes to ensure timely completion of projects.
* Plan project schedule related to job specifications.
* Schedule resources to complete job.
* Monitor project status.
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4. Identify quality control measures.
* Communicate quality standards and expectations for a job to technical production staff.
* Monitor project quality to meet required standards.
* Specify points in process for client approval.
* Demonstrate copying and backup processes for client files.
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5. Preview materials for imaging (preflightings).
* Analyze client electronic files to ensure software and hardware compatibility.
* Identify required job components including graphics, fonts and images; transparencies; hard mechanicals, etc.
* Resolve file errors.
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Modules 5, 9Yearbook editing and productionCareer Pathway: Printing TechnologyAR-PRT 2Demonstrate the production of various print, multimedia, or digital media products.1. Examine the page assembly process.
* Identify the processes involved in building the document.
* Identify the steps in preparing files for imaging.
* Identify problems that can occur in the page assembly process.
* Identify the type of paper and process for best results.
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2. Examine trapping processes.
* Define trapping.
* Identify trapping requirements and processes.
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3. Identify processes used to create and modify images to conform to layout design specifications.
* Comprehend the process of color separation.
* Identify processes used to manipulate the images to meet specifications.
* Analyze original to determine required reproduction techniques.
* Demonstrate how to adjust the scanning equipment for various processes.
* Demonstrate how to retrieve digital images and adjust them.
* Demonstrate how to capture a photograph of a building, scenery, or a personality.
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4. Summarize various output processes for delivery of printed products.
* Describe digital output software.
* Describe the processes that take output directly to the press.
* Describe platemaking and cylinder-making.
* Explain the product application of offset, digital, large-format, web, etc., printing processes.
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5. Apply appropriate software programs in design and production.
* Examine the processes for which CTP, PDF, PS and DSC would be used.
* Describe the technologies used for digital proofing.
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6. Examine ink and ink processes used for various types of printing.
* Identify how to select an ink for a given printing process.
* Describe how the properties of ink affect coverage, color and color separation.
* Explain the application of ink for printing processes, including ink optimization techniques.
* Perform basic set-up for printing a single color job.
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Module 8marketing sales and distributionCareer Pathway: Printing TechnologyAR-PRT 3Perform finishing and distribution operations related to the printing process.1. Apply knowledge and skills related to binding processes used to finish printed materials.
* Define binding processes, including cutting, folding and trimming.
* Calculate basic paper counts from a stock sheet.
* Demonstrate folding a single and tri-fold brochure, adapting equipment as needed.
* Identify saddle stitch, perfect bind and flat stitching in various printed materials.
* Demonstrate basic saddle stitch and simple padding press operations.
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2. Examine the specialty operations related to finishing.
* Define specialty processes.
* Identify embossing, foil stamping, die cutting and laminating samples in printed materials.
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3. Apply packaging knowledge and skills to provide the customer with delivery of the product as specified.
* Identify how paper labels, ink jet labels and bulk forms are used and printed for packages.
* State the postal regulations related to packages, contents, size and destinations.
* Describe each of the following mail processes and when each is used: sorting, barcodes, bundling and sacking.
* Demonstrate how to meet customer needs in labeling, packaging and shipping while meeting expected standards.
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4. Manage the completion of a printing project.
* Perform basic cleanup and maintenance.
* Update customer files to include file submission, proof approvals and production processes.
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Modules 5, 7 and
https://blog.treering.com/school-yearbook-examples/
Studying samples and identifying elemts of design in various examplesCareer Pathway: Visual ArtsAR-VIS 1Describe the history and evolution of the visual arts and its role in and impact on society.1. Compare the changing purposes served by visual arts throughout history.
* Identify the purposes of visual arts historically, by examining works from various time periods.
* Compare examples of artwork from various periods that serve communal, social, religious, or political functions.
* Compare examples of artwork that document events and communicate information or ideas with those that arouse emotion by expressing feelings, experiences, or values.
* Describe how the fashion, textiles and interior design has changed throughout history.
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2. Analyze the opportunities for communication through the visual arts.
* Describe contemporary and historical social issues and how they are communicated through content, form and function in the visual arts.
* Describe contemporary and historical arts issues and how they are communicated through the visual arts.
* Identify how works of visual artists communicate the ideas of their culture and religion.
* Analyze the use of symbols in the visual arts of diverse cultures.
* Apply design knowledge, skills, processes, theories and presentation skills to communicate ideas.
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3. Evaluate works of art using critical thinking skills.
* Describe various approaches for evaluating visual arts from historical, cultural and content viewpoints.
* Examine the evaluative process in terms of ethics, aesthetics and social context.
* Describe ways to build aesthetic awareness and appreciation of art in a specific audience.
* Define interpretation and how to develop and support ideas.
* Develop analysis of art works derived from the descriptive elements, including form, medium, style and subject matter.
* Relate the descriptive elements and analysis to current, historical, social and cultural contexts.
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4. Present written and oral evaluations of visual art works.
* Apply a critical method of evaluation to a work of art, resulting in a written report.
* Form interpretations through analysis of the structural elements, subject matter and contextual data regarding a work of art.
* Communicate an oral or written defense for judgment of an artwork.
* Assess the value and purpose of criticism in terms of author and audience, including aesthetic, social, cultural and historical contexts.
* Defend written and oral evaluations of visual art works.
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5. Analyze the development of tools and technologies employed in the visual arts.
* Compare current visual arts tools and technologies with those of 50 years ago.
* Explain how interactive and virtual media have changed with the development of the web.
* Describe the impact of working with four dimensional applications for interior spaces and textiles.
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Modules 5, 7, 9 and https://blog.treering.com/24-yearbook-terms-everyone-needs-to-know/Applying yearbook terminology and showing examples in existing mediaCareer Pathway: Visual ArtsAR-VIS 2Analyze how the application of visual arts elements and principles of design communicate and express ideas.1. Analyze the elements and principles of art applied to visual art forms.
* Identify art elements, including line, color, shape and texture in various media.
* Identify use of primary, secondary and complementary colors in various media.
* Define tint, shade, hue and value in relation to color theory.
* Identify standard geometric shapes used in construction and design layout.
* Compare samples of work that use contrast, unity and emphasis.
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2. Analyze the communicative effects of art elements.
* Identify the effects communicated by various types of line, including straight, curved, horizontal, vertical and diagonal.
* Identify messages or meanings that colors communicate in various cultures.
* Compare asymmetrical and symmetrical images communicating balance.
* Compare repetition and pattern in fabric and other applications that communicate rhythm.
* Examine use of contrasting or unusual proportion to communicate ideas in various artworks.
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3. Communicate the purpose of artwork, artists' intentions and the process and materials that were used to achieve it.
* Articulate the purposes of several pieces of artwork in different media.
* Compare how commercial art is similar/different from "fine" art.
* Describe how the choice of materials and medium affect communication of a message.
* Compare artworks that communicate a variety of artists' intentions including aesthetic appeal, functional design, self-expression, etc.
* Evaluate the processes and materials for fashion and interior design projects.
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Modules 5, 7, 9 and https://blog.treering.com/24-yearbook-terms-everyone-needs-to-know/Applying yearbook terminology and showing examples in existing mediaCareer Pathway: Visual ArtsAR-VIS 3Analyze and create two­ and three-dimensional art forms using various media.1. Analyze art elements and principles of two-dimensional works of visual art in various media, including drawing, printmaking and computer software.
* Apply elements of art, including line, color, shape and texture to create art forms in various two-dimensional media.
* Demonstrate anatomical figure drawing.
* Demonstrate drawing in one-point, two-point and multi-point perspective.
* Create a work of art by applying color using pencils, markers, airbrush, dry media, water-based media, oil-based media, or computer software.
* Create work that demonstrates shape, volume, depth and dimension.
* Demonstrate techniques that create actual and implied texture.
* Practice printmaking in various media.
* Prepare print surface and print medium.
* Demonstrate design principles in developing a project such as a brochure, logo, label, textile design, or other branding project.
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2. Apply art elements and principles to photographic works of visual art in both traditional and digital photographic media.
* Compare photographic media from traditional and digital processes.
* Produce a photograph using a camera with film, such as a 35mm SLR.
* Comprehend the processes used to develop photographic film, both color and black and white.
* Demonstrate the use of all darkroom equipment and processes.
* Identify paper characteristics in finished prints and procedures for mounting, matting and framing.
* Exhibit knowledge of photo imaging using a digital camera.
* Produce a variety of digital images using computer software.
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3. Analyze multimedia applications of software/hardware for the purposes of visual communications.
* Examine digital animation tools, capabilities and interface elements, such as those in Adobe After Effects.
* Create and import artwork and place on timeline to produce two-dimensional animations.
* Export animations as animated GIF files and include in a web page.
* Exhibit knowledge of graphic design and related software.
* Apply elements and principles of art to use of computer software.
* Create examples of computer graphics in commercial applications.
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4. Analyze art elements and principles of three-dimensional forms of visual art in various media.
* Apply elements of art, including line, color, shape and texture to create three-dimensional art forms in various media.
* Discuss the use of symmetry or asymmetry and geometric shape in the construction of sculpture.
* Demonstrate techniques that produce various textures in clay, wax, wood and metal.
* Assess the characteristics of textiles as a medium, including design, construction, use, maintenance and care of textile products.
* Analyze the use of art elements and principles in architecture, interior design and environmental art.
* Assess the purposes of public art and what it communicates.
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5. Apply art elements and principles to virtual and interactive platforms.
* Create art work for a web page.
* Install interactive art for response from viewers.
* Respond to a virtual or interactive work of art.
* Utilize social media to demonstrate personal branding.
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Module 8Budgeting, ad sales, project management (ladder), and distributionCareer Cluster Business Management & AdministrationBM 1Utilize mathematical concepts, skills and problem solving to obtain necessary information for decision-making in business.1. Solve mathematical problems using numbers and operations.
* Recognize relationships among numbers.
* Employ mathematical operations.
* Evaluate and perform computations successfully.
* Predict reasonable estimations.
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2. Apply algebraic skills to make business decisions.
* Recognize patterns and mathematical relations.
* Use algebraic symbols to represent, solve and analyze mathematical problems.
* Construct mathematical models from real-life situations.
* Represent changes in quantities mathematically.
* Determine rate of change mathematically.
* Interpret graphical and numerical data.
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3. Employ measurement skills to make business decisions.
* Recognize measurable attributes of objects.
* Assess measurements correctly.
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4. Perform data analysis to make business decisions.
* Formulate questions effectively.
* Select and organize relevant data.
* Organize useful data.
* Express answers to questions appropriately.
* Employ appropriate statistical methods in data analysis.
* Develop and evaluate inferences and predictions.
* Apply basic concepts of probability.
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5. Evaluate the accuracy of mathematical responses using problem-solving techniques.
* Identify problem-solving techniques.
* Model a variety of problem-solving strategies.
* Review and adjust problem-solving strategies, when needed.
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Module 1Yearbook productionCareer Cluster Business Management & AdministrationBM 2Describe laws, rules and regulations as they apply to effective business operations.1. Obtain and provide information in a business setting.
* Demonstrate respect of others' privacy.
* Explain ethical considerations in providing information.
* Employ procedures to protect confidential information.
* Determine information appropriate to obtain from a client or another employee.
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2. Demonstrate ethical behaviors in the workplace.
* Explain the nature of business ethics.
* Demonstrate responsible behavior.
* Demonstrate honesty and integrity.
* Demonstrate ethical work habits.
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3. Manage internal and external business relationships to foster positive interactions.
* Demonstrate fairness to personnel at work.
* Describe ethics in human resources issues.
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4. Describe the nature and scope of business laws and regulations.
* Discuss the nature of law and sources of law in the United States.
* Describe legal issues affecting businesses.
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Module 1, 8Modeling professionalism when
- interviewing students and staff
- representing the yearbook program at events
- meeting with parents and community leaders for ad sales
Career Cluster Business Management & AdministrationBM 3Explore, develop and apply strategies for ensuring a successful business career.1. Develop self-understanding to recognize the impact of personal actions on others.
* Describe the nature of emotional intelligence.
* Explain the concept of self-esteem.
* Recognize personal biases and stereotypes.
* Assess personal strengths and weaknesses.
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2. Develop personal traits and behaviors to foster career advancement.
* Identify desirable personality traits important to business.
* Exhibit a positive attitude.
* Exhibit self-confidence.
* Demonstrate interest and enthusiasm.
* Demonstrate initiative.
* Demonstrate positive working relationships.
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3. Implement job-seeking skills to obtain employment.
* Utilize job-search strategies.
* Complete a job application.
* Demonstrate appropriate job interview techniques.
* Write a follow-up letter after job interviews.
* Write a letter of application.
* Prepare a résumé.
* Use networking techniques to identify employment opportunities.
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4. Utilize career-advancement activities to enhance professional development.
* Describe techniques for obtaining work experience (e.g., volunteer activities, internships).
* Explain the need for ongoing education as a worker.
* Explain possible advancement patterns for jobs.
* Identify skills needed to enhance career progression.
* Utilize resources that can contribute to professional development (e.g., trade journals/periodicals, professional/trade associations, classes/seminars, trade shows and mentors).
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5. Utilize career-planning to enhance job-success potential.
* Assess personal interests and skills needed for success in business.
* Analyze employer expectations in the business environment.
* Explain the rights of workers.
* Identify sources of career information.
* Identify tentative occupational interest.
* Explain employment opportunities in business.
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Module 8Ad sales, book salesCareer Cluster Business Management & AdministrationBM 4Identify, demonstrate and implement solutions in managing effective business customer relationships.1. Perform customer service activities to support customer relationships and encourage repeat business.
* Demonstrate appropriate customer service.
* Develop and implement Customer Satisfaction Survey.
* Evaluate Customer Satisfaction Survey results for changes in customer service.
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2. Utilize technology to facilitate customer relationship management and workplace communication.
* Utilize and explain the use of word processing, spreadsheets, databases, electronic presentations, Web pages, electronic conferencing and other electronic work tools in customer (CRM) and workplace communication.
* Use CRM technology and workplace communication surveys.
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Module 8Monitoring sales goals; marketing strategiesCareer Cluster Business Management & AdministrationBM 5Implement systems, strategies and techniques used to manage information in a business.1. Explain the nature and scope of knowledge management practices within a business.
* Explain the nature of knowledge management.
* Discuss the role of ethics in knowledge management.
* Explain the use of technology in knowledge management.
* Examine and utilize legal considerations for knowledge management.
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2. Use knowledge management strategies to improve the performance and competitive advantage of an organization.
* Identify techniques that can be used to capture and transfer knowledge in an organization.
* Assess factors causing loss of organizational knowledge and evaluate ways to eliminate these factors.
* Identify and incorporate knowledge-management strategies.
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Career Cluster Business Management & AdministrationBM 6Implement, monitor and evaluate business processes to ensure efficiency and quality results.1. Explain the nature and scope of quality management practices within a business.
* Identify and explain the four components of quality management (planning, control, assurance and improvement).
* Describe the nature of quality management frameworks (e.g., Six Sigma, ITIL, CMMI).
* Discuss the need for continuous improvement of the quality process.
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2. Identify management principles utilize for continuous quality improvement.
* Identify internal and external customers and asses the requirements for meeting and exceeding customer expectations.
* Create and maintain an internal environment of leadership that fully involves the people within the organization.
* Develop and implement activities and related resources utilize in the quality process.
* Identify, understand and manage all interrelated processes as a system for effective and efficient achievement of meeting quality.
* Analyze data and other information for factual decision making in the quality process.
* Develop and maintain beneficial relationships between the organization and suppliers/customers.
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4. Utilize business analysis methods and techniques to improve business functions and activities.
* Discuss the nature of business analysis.
* Discuss the connection between business analysis and business process management.
* Explain types of requirements (e.g. business, system, functional, nonfunctional).
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5. Develop requirements and solutions to improve business processes, performance, or people.
* Plan the requirements development process.
* Identify stakeholder requirements.
* Validate requirements.
* Ensure the usability of a proposed solution.
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6. Manage quality-control processes to minimize errors and to improve processes.
* Test product/service for quality.
* Determine reliability factors impacting the quality of a product/service.
* Develop continuous-improvement strategies.
* Develop a plan/program for quality achievement.