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Respondent IDCollector IDStart DateEnd DateIP AddressThe book/bundle you advertised on Facebook belongs in what genre?How many weeks did you advertise on Facebook?What was the price of your book/bundle during the advertising window?How much money did you spend on advertising?How many clicks did you get from your advertising?How many unit sales can you directly attribute to the advertising?Do you feel the results were worth the time, money and effort to run the ad campaign?
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Open-Ended ResponseOpen-Ended ResponseOpen-Ended ResponseOpen-Ended ResponseOpen-Ended ResponseOpen-Ended ResponseOpen-Ended Response
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66777721321609168452/6/18 18:232/6/18 18:2476.97.65.156Nonfiction129.997002,15050No
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66757206731609168452/6/18 1:192/6/18 1:2373.41.161.82Historical Fictionthree2.995030000199yes
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66725159791609010132/4/18 9:352/4/18 9:3799.17.254.48Science Fiction / Post Apocalypitc2-Jan0.99It's been a while, but I think about $100.00very littlevery littleNot at all
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66724927901609010132/4/18 9:042/4/18 9:0673.171.154.127How to bookOne4040They said about 1000No
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66722426811609010132/4/18 1:222/4/18 1:2423.242.170.36EntertainmentFour$14.95$80049760Not sure
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66722227231609010132/4/18 0:332/4/18 0:3468.89.210.204Romance22.998574k145Meh
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66721749491609010132/3/18 22:512/3/18 22:5324.208.228.185Suspence101.994000Few hundred
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66721255311609010132/3/18 21:232/3/18 21:2467.212.206.2Memoir00000Not sure
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66720824251609010132/3/18 20:092/3/18 20:1399.203.23.156Mystery Thriller1 year$2.98-$4.99-Kindle&Nook, $16-$18 print30-50Maybe 3Not really.
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66720445801609010132/3/18 19:122/3/18 19:14208.65.81.238western romance3$10over $100 over a year00no
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66719338221609010132/3/18 16:352/3/18 16:37174.196.142.137Fiction115.951000No
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66717744511609010132/3/18 13:212/3/18 13:2398.243.224.140Poetry2$10$100N/A0No
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66716834461609010132/3/18 11:462/3/18 11:4899.203.16.241Mystery23.9921No
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66652629641609010131/31/18 13:351/31/18 13:3680.41.81.15
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66387736651609010131/18/18 12:461/18/18 12:4672.142.6.234Fiction43.9910010000No
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660627779816090101312/29/17 19:5112/29/17 20:12184.100.226.25Mysteryon and off for 6-8 weeks$7.99approx $500a few hundredunsurereally unsure; I think the pre-publication work was beneficial; post-pub less so, esp. as FB let Amazon hijack book page links during the holidays
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660357976416091684512/27/17 13:5912/27/17 14:1394.167.18.43thriller211 $ paperback 2.99 $ ebook45 euroReport says Impressions 54373, results 3780, coverage 49403I don't knowMaybe not
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659067881116090101312/18/17 6:0212/18/17 6:04174.218.9.210Contemporary fiction618.95751000No
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655244431616090101311/29/17 9:5811/29/17 10:0264.228.211.229romance9 weeks and counting0.99$6.00 per day1277??? unknown as I was too afraid to use affiliate links and during that time was part of newsletter swaps. Total sales in that period was 225Don't know if I have a positive ROI but am going on the premise it will get more people into my series
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654981940816090101311/28/17 11:1711/28/17 11:32152.2.199.66coloring book4$11.99$10070015No. (Other than generally raising awareness.)
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652513794216090101311/16/17 8:3711/16/17 8:41174.199.12.84Military AutobiographySome type of ad every week.Zero to $20.00$150.003,000 +Zero to 1No
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652492435916090101311/16/17 6:5811/16/17 7:00107.77.202.126Fiction/Dystopian2$2.99/$0.99$40~1001 or 2No
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652486728016090101311/16/17 6:2811/16/17 6:2914.203.129.192Young adultOne99 cents1321Three or fourYeah
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652486046716090101311/16/17 6:2411/16/17 6:25223.180.12.186Science Fiction40.992050No
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652457797316090101311/16/17 3:2511/16/17 3:3482.36.102.211Thriller2£2.99£40550Not in a financial sense but yes in that I finally got a good amount of clicks, a low CPC 17p and many samples downloaded as my ad suggested
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652343265916090101311/15/17 16:0211/15/17 16:0324.46.150.191literary fiction43.9915020no
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652314935416090101311/15/17 14:0911/15/17 14:22108.21.51.213Science Fiction / Metaphysical & Visionary60.99 then 2.99 then 1.99$1,0102486165Mixed. FB does move units. But still dialing in the price and ad type to get sustainable ROI. High inefficiency in spend learning in first three weeks to use FB and testing audiences and ad copy.
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651469800616090101311/12/17 18:5811/12/17 19:0073.223.154.80Sci-Fi3$1.99$200200010no sure
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651050096116090101311/10/17 1:3511/10/17 1:50176.61.6.196Thriller299c£38221230No
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650370017216090101311/7/17 14:5111/7/17 14:5224.118.110.168mysteryoff and on about 8.99 or free$600don't recallI don't knowNo
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646816651616090101310/22/17 11:2210/22/17 11:2873.226.165.131Crime Fiction28.99192.6542211 maybe less as some could be organic or AMS. It's a boxed set with audio for individual books and boxed set and in KU, so perhaps results are there as well.Not sure yet, it's early, I'm still honing them.
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646757026216090101310/21/17 19:3010/21/17 19:3399.120.234.154Romance1$0.99$2535225Yes. It was super easy to set up and run. Got my book going toward good rankings.
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646208924416090101310/19/17 6:1910/19/17 6:23137.215.6.52Horror2 weeks3.9922.69530Not really
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645900024116090101310/18/17 2:5710/18/17 3:01192.92.210.226Mixed, sci-fi, fantasy, women’sBeen testing ads for several monthsRange: $0.99-$3.99$500HundredsLess then 10No. But I’m persistent. Something has to work eventually.
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645638755516090101310/17/17 4:3310/17/17 4:3577.56.128.46Romantic comedy32.9950I don't know.No idea.Absolutely not.
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645331362216090101310/16/17 2:2510/16/17 2:342.102.116.241Warhorn - Sons of Iberia1$2.99$50888No
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645211719916090101310/15/17 13:0910/15/17 13:17104.220.23.251Fantasy3$5.99$575253980The campaign lost money. It was a new release and it did a good job of populating also boughts. Next step is a campaign trying to get a positive ROI.
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645204993916090101310/15/17 11:3510/15/17 11:4073.78.20.249Romance: Contemporary Small Town Romance4Between 2.99 - 3.997.468No
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645035210416091684510/13/17 17:0310/13/17 17:06184.20.66.186Inspirational Western romance1$2.99$15.00???
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644144470016091684510/10/17 4:5910/10/17 5:0678.56.108.44non-fiction8free$400800zerono
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642479136716090101310/2/17 1:3310/2/17 1:3314.192.212.252
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64210905891609168459/29/17 0:269/29/17 0:2868.148.4.237Spiritual8$25001000No
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64161558531609010139/26/17 21:419/26/17 21:41192.0.218.137
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64155865491609010139/26/17 15:509/26/17 15:53108.216.0.46Paranormal Romance12 weeks and counting3.993403500208yes
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64153922291609168459/26/17 14:309/26/17 14:3674.110.176.169urban fantasyA week.$3,99$10.0032 ebooks started of bought.Not sure.
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64138251301609168459/25/17 23:289/25/17 23:2970.211.136.99
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64133360631609168459/25/17 17:259/25/17 17:29172.250.19.91non fiction / 1980s3$12.95$40100+5-MarNo
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64109517831609010139/24/17 12:319/24/17 12:3224.21.200.65The Great Coat Adventures16.99103500no
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64102693681609168459/23/17 14:339/23/17 14:3890.203.110.70Medieval crime comedy20+ continuing£2.99/$3.99$83.6254330+Yes, for reach as well as sales. 100,000+ impressions
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64095919951609168459/22/17 21:399/22/17 21:4099.127.144.30science fiction82.9950301no
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64087203301609010139/22/17 12:099/22/17 12:1050.115.245.12Romance4$0.99$25.001371Absolutely not
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64086671151609168459/22/17 11:469/22/17 11:48107.194.201.105Ambient FantasyEvery week.Zero.Zero.Zero?I honestly don't know.Yes.
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64084346311609010139/22/17 10:109/22/17 10:14184.64.180.12Romantic suspense23.99$300200No
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64084263451609010139/22/17 10:099/22/17 10:1094.13.224.27non-fiction other1£7.99/£2.99£15?don't remember2-Jan
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64053519351609010139/21/17 1:159/21/17 1:1567.231.160.26
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64045209981609168459/20/17 15:219/20/17 15:2924.199.92.199children's picture books - fiction & nonfiction13.99 to 4.99 USD$25 - 304 clicks, several page "likes," and several hundred impressions logged0Worth the exposure, perhaps, but no conversions.
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64042190331609010139/20/17 12:179/20/17 12:20184.98.175.67Mystery/Thriller30 (ongoing)Freed$3K so far4K4KYes - using to build email subscriber base
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64039837051609168459/20/17 10:419/20/17 10:4375.64.94.106Science FictionOne$2.99#110200No
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64037233501609010139/20/17 8:559/20/17 8:5799.229.32.130sci-fi32.99000no
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64035904281609010139/20/17 7:469/20/17 7:4771.238.161.203Children's23.99100120Not yet.
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64035437681609010139/20/17 7:109/20/17 7:15150.101.115.69Regency Historical Romance499 cVaries - usually between $150 and $300Varies again - anything from 1 to about 10 a dayImpossible to quantify, especially as clicks may result in KU borrows and page reads. Oh, to be able to put a pixel on my Amazon sales pages!Yes - usually I spend 100 to 200 to get around 1000 in net royalties - obviously other things contribute too, but the effect of FB ads is very detectable
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64034237231609010139/20/17 5:379/20/17 5:4192.25.93.58HistoricalAt various points about 10 in totalFull price - $3.99about $200Very fewZero - but one of the campaigns was geared to email sign ups - didn't do much fro that eitherNope. But I recognise that my efforts have been inconsistent and possibly didn't allow enough time - but as the dollars click up and the sales don't my patience ran out. I keep meaning to have a go but will probably wait for a bundle so unit price higher. Meanwhile the odd boost and Amazon ads for me
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64034190881609168459/20/17 5:349/20/17 5:3784.9.80.71Erotic and adventureone week£7£750no
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64033588571609168459/20/17 4:379/20/17 4:4573.100.198.24Historical fictionTwo$15.95$50/week21A fewUnsure
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64030506171609168459/19/17 19:219/19/17 23:15111.69.96.17Romance82.9984473416Not sure
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64015895391609168459/19/17 9:409/19/17 9:4573.240.165.114romance2$3.99$70386228definitely
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64015296901609010139/19/17 8:579/19/17 9:1975.136.175.47Mystery/Thriller/Suspense382.99$1,1371948Was unable to institute a tracking pixel on my website; sold about 750 copies (also used Amazon ads)Not for sales - can't measure visibility/discoverability factor
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64005534541609168459/18/17 19:259/18/17 19:4064.99.227.4Children's picture book.Judy a few days per post I boosted usually 3 days.$2.99, $9.95, $16.95$55220????Only got a couple of fillers for my page.
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64002225521609168459/18/17 16:149/18/17 16:172.99.225.166Historical3O.9935£9261No
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64001079751609010139/18/17 15:229/18/17 15:25174.26.174.186HIstorical Western Romance26 weeks -- ongoingPermafree$300/month1188Hard to say, but my estimate on remaining 4 books in the series is 3000Yes
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63999004021609168459/18/17 13:449/18/17 13:5279.79.247.207Historical Mystery104 and counting$2.99$250 per week on average36,81340,000Yes
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63997920001609010139/18/17 13:029/18/17 13:0386.11.23.63Thrillers523.99190,000200,000Yes
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63997730881609010139/18/17 12:509/18/17 12:5499.251.250.223Thrillers52$15.99$5007950Not really, but I'm building a platform so I treat it like growing a business.
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63982421731609010139/17/17 14:369/17/17 14:37174.45.110.229paranormal thriller2$0.99100109No
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63977737931609010139/16/17 23:429/16/17 23:42104.184.61.204women's fiction10.991550no
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63977481801609010139/16/17 22:409/16/17 22:45203.194.51.12Several different ones. Urban fantasy, contemporary/NA romance, historical romance, fantasyThe NA romance ads ran for 7 months; the historical romance ones ran for even longer.The NA was free, the historical romance was 99cUp to $50 a day sometimesIt depended on my ad budget, but I switched the ads off if they were getting higher than 20c per click, but they mostly stayed 15-20 cpcAround 200k downloads of the free book; at least 20k sales of the 99c bookYep. Definitely
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63976254911609010139/16/17 18:449/16/17 18:5371.197.216.66Romance13$3.99$6175359218yes
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63975751581609010139/16/17 17:249/16/17 17:27107.206.65.84Romance and FantasyOne week, several timesfree to .99 cents10.00 - 20.00280 on the last 10.00 ad4no
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63975576721609010139/16/17 16:429/16/17 17:0098.162.151.204Romantic Suspense23.99125215No
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63975472481609010139/16/17 16:409/16/17 16:43173.225.205.81New adult paranormal romance7 days0.99$10342No
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63975363251609010139/16/17 16:219/16/17 16:2798.253.221.5Paranormal Romance62.99 (Free in KU)250435252Not yet, with a better audience maybe
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63975215321609010139/16/17 15:579/16/17 16:04179.218.68.223romancedepends, from 3 days to 1 weekfree and 99 centsaround $50from zero to 10I have no idea...no
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63975182911609010139/16/17 15:589/16/17 15:5950.101.21.162Mystery299 cents$40.00171 or 2No
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63975126371609010139/16/17 15:379/16/17 15:5096.33.161.88contemporary romance6 months$9.99$10,000380003950Absolutely!
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63975035451609010139/16/17 15:329/16/17 15:3698.146.245.141Romance8$2.99-$3.99$615.955924It's hard to say because I also run AMS ads for the same book, but my ROI across all ads for that book is positiveYes
88
63974953571609010139/16/17 15:229/16/17 15:2471.126.151.177Contemporary Romance42.99$3001277100Maybe. Achieved some increase visibility in addition to some sales
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63974934721609010139/16/17 15:199/16/17 15:21174.219.11.147Historical Romance<1$0.99$30120No
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63974853531609010139/16/17 15:059/16/17 15:0968.68.43.32romantic suspense16 days$0.99$74.77591unknownunknown
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63974829671609010139/16/17 15:049/16/17 15:0568.187.184.58nonenonenonenonenone
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63921088811609010139/13/17 20:459/13/17 20:47202.173.162.183Paranormal romance899 cents1200150001000Yes
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63875350191609010139/12/17 0:149/12/17 0:1649.44.51.128Non Fiction3 WeeksUsd.5.99Usd.1004507Yes. First book, so created awareness.
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63869387851609010139/11/17 17:089/11/17 17:1065.79.144.48Paranormal Romance202.99$2,78921820No idea.No
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63859507181609010139/11/17 9:439/11/17 9:45172.125.73.89Science Fiction43.99 for three weeks, 0.99 for one week.$10060Fuck. No.
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63852312371609010139/11/17 1:439/11/17 1:4737.142.255.150Non-fiction25.991122000011No
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63847043511609010139/10/17 18:399/10/17 18:41104.181.85.130Literary Fiction42.9950750No. Absolutely not.
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63846536701609010139/10/17 18:079/10/17 18:13107.220.13.110Suspense/Thriller4$4.99$90.8110410No
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63844089141609010139/10/17 15:149/10/17 15:1676.218.245.182Historical fiction1035112The campaign sent people to my landing page and I got 45 sign-upsYes-no-kinda-sorta. Probably "yes" because I'll probably do it again.
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63842255011609010139/10/17 10:549/10/17 10:5676.173.7.36did not advertise
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